Verkada Gets Half Billion Dollar Valuation
Last week, when we profiled Verkada (The Fastest Growing Video Surveillance Sales Organization Ever - Verkada), we predicted they would raise $40 million.
Now, Verkada has raised $40 million at an astounding (for video surveillance standards) $500 million dollar (pre-money) valuation.
How did they achieve this valuation despite an underwhelming offering (see test results)?
In this note, we examine how they can justify their valuation, what the impact of the funding will be for them and the industry.
Valuation *** **** ** ***** **** ****
*** ***** ************ *********, $** ******* is ** ********* ***** ***** ******** to ****** *********** -**** - $** *******,****** - $** *******,******* $** *******.
******: ******* *** ***** ******* **** $40 *******,***** *** ****** ********** $** *******
******* ******** ** ******* ** *** discrepancy. ***** ***** ** *** *** would ** *********, ** *** *** least, ** ******* **** ***** **** raised **** **** **** ********** *********.
*** *** $*** ******* ********* ** really ****, ***** **** ** * hundred ******* *** *** **** ****** range. *** *******,******** *** ******** *** * ************ **** **** * ****** ***** Verkada ** ******* ***** ** ~* years. ** ******, **** **** *** mean *******'* ********* **** **** ********. Indeed, ********'* ********* ****** ** $*.* billion ***** ****** **** ********** **** to ********.
Why ** ****
*** ****-******* ****** ********* ***** **** 4 *** *******:
- **** *** ******* * *** *** sales *** ********** *******. *** *******,**** *** **** ** ****** $* million ** ************ **** **** **** ** ********** projects. ********* **** **** ******* ****** rates *** ******** ** ********* ***** or **** **** ** **** ********, i.e., ** ******* **** $* ******* in **, **** ****** ** **** to ** $* ******* ** **, $12 ******* ** **, ***.
- **** *** * **** ********. ***** they **** *******, *** ******* ******* annual ********. ******* **** ******** **** recurring *******, **** *** ****** ** significantly ****** ********* **** ******** **** companies (** ***** **** * ************ is ******** - *.*., ****).
- *** ******* ****** ****** ****** *** pay **** **** ****, ** *** customer ****** ***** ** ****** ** lose *** ****** **** ****** ** pay **** ********. ** ****, ***** will ****** ** **** ***.
- ***** *** ******* / ****** **** with ** *** ***** ****** *******, once *** ***** ***** *******, *** either **** ** ******* **** ********** or ******** ** *********** ** ***** cameras, ************ *** ********** ** *********. As ****,******** ******** ******** ** **** ****.
Why **** *** ******* ** *******
**** *** ******* ** ******* ******* they **** ***** *** ******** ***** team (**+) **** *** **** ******* end ***** ********. **** **** **** themselves *********** ** *******, ************, ***********, reps, ***. *** ****** **** ** ** *** ******* of ***** ***** ************, ***** "***** ****** *** *** relationship **** *** *********".
*** ***** **** **** *** ***** solution (*******, *******, *****, *********, ***.) and ** *** ******* *** ***** systems, ** ********** *** ****, ** they ** *** **** ** ***** in ** **** **** ********.
Use ** *******
***** *** ******* *** *** ******** their ***** *** ***** *** *******, the ****** ******** ** ********* **** sales *** ***********:
*****: ********, **** **** **** ****** ~5 *** *********** * *****. ** would ****** **** ** ********, ** not **********, ******* **** **** *** salespeople ** *** *** ** ****. For ***** ************ *********, **** ** a ***** ****.
*&*: ******* **** *** ******** / selling * ***** ********, **** **** need ** ****** ************* ** ********** the **** *********** ******** **** *** still *******.
*******
***** **-**-****** ******** ** **** ******** is ****** ** ***** ** ** easy ********** ** **** **********.
*******, **** *** ***** ** **** a ***. $** ******* + **+ sales ****** + ******* ****** ** going ** ****** ** **** ******* to $** ******* ** $*** ******* annual ******* ****** ****.
** *** ***** ****, **** ********* they **** *** ** ** ********* question. ** ***, **** **** ******* their *** **** ** ************* ******** and * ****** ******. ** **** point **** ***** ****** ****** **** significant ***** ******** *** **** *** they ******* ** **** ** ** about ****?
*** ***, ******** ******* ****** *** close ********* ** *** ****-******* *******.
Pole / ****
**** *** **** **** ******* ** handle ***** *********. *** **** ***** dealers *** ***** ****** ****, * am *** *****.
* ****** **** **** **** ** not ***** ******* ***** ***** *** they ******** **** **** ****** ***** that *** ** ***** ******* **********. I ******* **** ***** ********* **** is *-** ******* *** *'* **** guessing.
**** ** *** **** *** ****** minds ** ***** ** ** *******. As * ****** *** **** * can *** ** *** ***** ****** questions **********. ******** ** *** **** we ** *** ****** *** **************. Now ** *** **** ***** **** down **** $$$,$$$ ** ***** ** little *** **** ***** ** *****. Hey ** ** ***** **** * couple **** ******. *** **** ** was **** ****** ** *** *** the ***** **** ****. *** ********** to *** ******* ******* ** ****** is ***** ** ******* ** **** for ******* ***** ********.
** * *********** ** *** ****** discussions ***** **** *******, * **** restate *** *’* *** * *** of ***** ****, ***** ********, ** closed ******. * ** ********** ********* however **** *** ********** **** ** far! **** ** ******* **** **** the ******* ****** ******* *** **** tailed ******** ***** **** ********** ******* and *** ** ********* ** *** IT ********** ******* ** * ******* for *** ***** ** *.
* *** *** ******* ****** ** this *** *** *** ****** *** implementing * ****** ******. **** ** it *** ****** ** ********* ****** than ********** **** *** *****.
* ***.
**'* ******.
*** *'* * ***********, ** * can ****** ******* ****** ***** **.
**** ****, ** ******** ******** *** some ***** ******* ** *** ** tender ** ******* ***** *********/****** ******. It *** * ***** ********** ******, but **** **** *** ******** ** one *******. ** **** ***** * bunch ** ***** ** *** * system ***** **** ***** *** ** locked ** *** ******* *******.
*** **** ***** *** ******** ** Verkada *** ******. ******* ********** **.
**** * ***** *** ******* ** Verkada ** ****, * **** ****** don't **** *** ***** **** **. But *'* *** * ********, * am ** *********. **** ***'* ***** at *** **** ***** ***** ****** are ****** **** ***** *** *** camera, *** *** ******* ** ******* it, **** ***** **** ** *****, or ********** **** ******* *** ****** or *********. ** ******* **** **** up, ** *** ******** **** *****'* like ** ******* **** *** ***** until * ******* ****** *** ** approved ** ******* ********** ****** *** wiring.
***** *** ****** *** ***** **** may *** **** *** ******. ** organizations ***** ** **** **** ******** security ********* ** *** ** ********** (especially ** *** ***** ************ *****) you're ***** ** **** * *** of ** ******** **** **** ***** Cisco/HPE/Dell *********** *** ******'* **** ******* from *********. ** **** ** ***** individuals * ****** ****** *** *** seem **** * *** ****** ******* they *** *** **** ***** ** another ****** (*** ** *** *** to ** ** ******* **** *** moved ** **** **** ******** ** part ** ***** *** ***** **** managing ***** ******* ***** ** * high ********** **** **** **** ** the ***** ****** **** ******** **** management/low ***********).
**** *** ******* ** ******* ******* they **** ***** *** ******** ***** team (**+) **** *** **** ******* end ***** ********. **** **** **** themselves *********** ** *******, ************, ***********, reps, ***. *** ** **** **** ** ** *** ******* of ***** ***** ************, ***** "***** ****** *** *** relationship **** *** *********".
***, **** ** *** ******* ****** for ***** ******, *** *** **** model (*** ********* *** *** ******* feature ***).
** ******** ******* ******* ******, **** would ***** *******, ******.
** ************ ******* *** ******** *** chasm ** ***** ***-********, **** **** PCs/Printers/Networks **** ******, ****, ***. ***** are * **** ***** ****** ** end ***** **** *** ********** ******* of *********, **********, *** ********** ***** IP ************ *******, *** ******* ** one ** *** ***** ********* ** capitalize ** **** *****.
*******'* ***** ** * *** ********* than *** "*** **** **** ****** from * *******" *****, ***** ***** are ***** ****** ** ****** **-**** inferior ******* *** **** *** ******* any **** ** ******* ****-**** *** their ******.
* ** **** ********** ** ******* than * ** ** *** ******** of *** "***** ***" ********* ** their ***** ********. *******'* ****** ** a ***** **** ** *** ***** of *** ********** ******* *****.
** **** **** ******* **** ***** is ** ****** *** ** *** street ** ******* *** ~**** ******* cameras *** ***** *******. ** ******** the ******** **** ** ***** ~$* million. **'** ******* ** * ***** and **** ** **** ** ******, but ****** ** **** * ******* here ** **** ****** *** ***********, comments, ** ********.**** ** * **** ** *** RFQ, ***** *** ******* ** *** ****'* ******* **** ** ******** ** *** *** **** link ** *** ***** *****-**** ******.
****** **** ***********, ****** **** **** to ******* **** ** ***** ** directly ** ***@****.***.
****** ***** ***** ****, **** ******** ~ $** ** ******** **** ******* for *** **** ** *** ****** authorization? ****??
**** **** ** ********** ***** ********. I ***** ** ************. *** ** their ***** **** ******* *** ***** of *** ** *** ****** ********* (who *** ******* ** ** **** Security ** **) *** *-***** ******** the ******* *** ** ******* ** instead. *** *** **** **** ** that **** ****** ******** *** ********** requested *** ******* ** **** ** a **** (** ****'*).
******* ** ********** *** ******* ********** he **** ******* ******* *** ***** for * *******. **** *** ******** in *** ***** ** ******* ** the **** ****** **. **** *** I ****'* ********** ***** * ***** research *** *******; *** *** *** contacts ** ***** **** ** ** trying ** *** ** * *******.
** *** ***** **** **** *** salesman ****. * **** **** ***** frequently *** **** *** *** * positive ***********.
******* *** ******** *****, ***** ********* and ********* ******** **** *****, * can't **** ** ****'** ***** ******* or **** *** ********* ** ****** the '****** ****' ** *** ******** industry.
**** ** **'** *****?
* **** ****-**, *** * ****** a *** *** ****** (** **, no ****-*****, *** *********, *** ******'* do ****** **** *** **). ** until ****, * *** **** * plethora ** ***** ****** *** ****** the ****** * *** ** *** candy-bar ***** ******* ******* **.
***** *** ****** ** ******* ** laugh ** *** ******, *** * had **** ** ********** *** **** still ** ***** ******* ****-***** *** another * ******, *** *** ** them **** **** * *** **** was. **** **** ****** ** - hard - **** *******, **&* ***. I *** ****** ** *** **** AT&T, *** *****, **** * ****** a ******** **** ****** * *** my ****, ** *** ***** ****** to **&* (********* *** *********). *** "freedom" **** ******* ** ******** *** promptly ********** **** * ***** *** iPhone. *** *** **** ***** ****'* cheap ******.
*** ****** ******* ************ *** ******. Nokia, ********, ********, ***, **********... ****** of *** ***-****** ******, *** ********** pummeled. ****, *****, *** *** *** decent ****** **** ***** ***** *****, but *** ******** ********* - ****** much **********. **'** *** **** **** circle, *** * ***** **** ****** buying ******* *** * *** *******. The ************ *** ** ****, ** not ******, *** **** * */* (yeah, ** ****** ** ******** **** the ******* **********, *** * ***'* care).
*'* *** ********** **** ******* ** Meraki *** *** ******* ** *** IP ***** ********, *** ** * long-shot, *** * ** ******* ** suggest **** ******* **'** ***** ***** our *********** ** ** **** ***-***** want *** ***** *** *** ******* to ********.
***** **'** *** ****** ******* ** group-think, **** ****** ** ** ********** miss *** **** ****. **'** **** drinking *** "**** ********" ****-*** *** so **** **** **'** ********* *** bitter ********** ** ****** ******* *** red ***** **** *** ******** **** all ********** *** ** **** **'* and ********** *************. **'** **** **** to *** **** **** ******* *** customer *** ****** "****** ********" *** so **** **** ** *** ***** we're *** **** ** ** ***** ruling **** * **** ** ******** peons. ********, ** **** *****, *** bumped **** *** ******** ********* *** thinks *** ******** ** * ***** idiot ******* ** ****'* ****** *, Y, *, **** ******** *, *** up * **** *** * *** then ******** *** *** ** /*****/****/**********/**********/****/****/****/*****/*****.*** as*********** * ***** *****!
*'** ****** ** ***-***** *** *** on * ***** ****, *** *** to ******* ** ** ****** **** they ********** *** ****** ** ******** and **************, *** **** - ******** **** * ***** **'* * terrible **, **** **** ** ***** senses *** **** ***** **** ***, they ***** **** **'* *** ****** a ********** **********, **, *** ***** was **** **** * *** ***** ago, **** *** ***** ***** ******* working "*** **** * **** ******** the ****** *** **** ** **** back ******".
**** *****'* *** ****...
***** ** ** ***********. ** *** borne **** * ****** ** ******** and ******* **************** *** *** ********* of * ****** ********. ** *****. Imagine **, ******* ** ****** ******** of **** *****, ** **** *** one ****: **** ***** ****** ***** from ****://[**]/****/******** ** *** **** ** do ***, **** *** ****://[**]/***?*=*.*&*=*.*&*=*.* ***. but *****... ** **** ** **** hundreds ** *****, *** ** **** to *** ****, *** *** ** the ******** ** *** **** **** decide ** ******* ***** *** ******* - *** "******** *******". *** ** years, *** **** ******, *** ** successfully ********* *************** ** *** *******, but ** **** ********* * "**** and ****" ******** **** ********, **** would **** ** "****".
** *** *** ****** ** ***** Verkada (***, ** * **** **), and ***** ** "****" ******** ***** on *****. ** ******'* ****. ***** specs **** ** *** ***** *********, a ****-********. **** ***** **** ** get ** *** ******, *** **** to **** ******* ****** ** ** from *** ******* - **** *** is ******** * "******" **** **** from *** ******. **** *** **** is ********* **** ************ *** *** as ********** **** ***** ** * ******. RTMP **** *** ** ****, *** it ***'* ** *** ********. *********, Verkada, *** ******** **** *** ***** to ** ********* ** **** *** will****** ** ***********.
******* ***** ******* *** *****, ****, but ****-** ** ***** ************* *** dream, *** ** **** *** ***** enough ********* ******* ***** **, **'* the ***** ***** ** ** (************). They *** ****** ** ** *****, but *****'* **** ***** ** ***** it ***.
**** ******* ** ******** ******* (*** were **-******** **** ***'* ** ******* RTMP). ******* **** ******* ** **** their *** ******, *** *** ***** swallowed ** ****. *******/**** ***** *** way *** ** ********* ** ***** and ****** *** ********* *** ***** surveillance (*** ***********). ****** ***** ** Ring, *** ********* * ***** ** other ******** ******** ****** *****. ** 6-18 ******, ****** **** *** ******* for ** ***** * ******* *******, and ***** **** *** ******* *** user **** ******** *** *** ******** as ** "******" ** ************, *** then *****'** ** **** ********* ******** where ******** **** ***** ** *** foolish ** *** ** ****** ** buy ***** ****-*******, ********.
***, * ***** **...
*'** *** ** *** ** *******, my **** *** *** **** ** the **** *** **** ******** **** the ***** ** ******.
******* ***** ******* *** *****, ****, but ****-** ** ***** ************* *** dream, *** ** **** *** ***** enough ********* ******* ***** **, **'* the ***** ***** ** ** (************). They *** ****** ** ** *****, but *****'* **** ***** ** ***** it ***.
******.
**** **** ****** ** - **** - **** *******, **&* ***. * got ****** ** *** **** **&*, and *****, **** * ****** * contract **** ****** * *** ** wife, ** *** ***** ****** ** AT&T (********* *** *********)
** ********* *********** **** *** ******* / ****** ***** ** **** *** only *** *** ****** **, *** need ** ******** ****** **** ***** every ****. ***** *** ******* *** uproar ** ***** **** *** **** required ** *** **** **** ***** every **** ** **** ***** ***** your *****?
*** *** ***** '*********' **** ****** with ***** ****** ***** **** ******* open ********* **** **** *********, **** messaging, ***. *** ****** ******* ** Verkada ** **** **** ****** *** only **** ***** ***** ** ***** iPhones, *** *********, *** ******* ******, etc.
******* *** *********** *** *** ****** off ** **** ***** *******.
***** ** ** ***********
***********, ** * *****, ******** ******** with ***. *** *** **** **** from * *********** *********** *** *** may **** * ********** ****.
*** ***** ** ******.
***** ************ ******* ****
** **** **** *****, ** ** the **** **** * ********** ** the ****** *** * ******** ******** that ****** *******? * ***** **'* the ******, *** *'* ****** ** a ********** ** ****** **** ***** is *** *** ** **** (** bad ** ** **), *** *****'* no ***** ** ******* ******* **.
**, * ***** ** ***** - standards *** **** ******, *** *** industry ****** **** *** ** - and **** *** ********* **** **** against **** ********.
*'* ****** ** * ********** ** accept **** ***** ** *** *** we **** (** *** ** ** is)
**'* **** ****** "********* ** *** ***** form ** **********, ****** *** *** the ******."
** *** ***** *** ** ****** want **** ** ** **** **** a ******* ******* ** *********** ******* and **** ********** (****** **** **/*********)?
** **** **** ******** **** ** the ***** ** ****, *** *** customers ****** *******, ******* *** **** issues?
* ***** *** ***** **** *** solving *** *** ***** ** * professional ***** ************ **** *** **** value. ****'* **** *** **** *** the **** *** *****? ****** **** selling *** ***** ******* *****. ** hear * *** **** *** ***** tired ** ******* **** ****** *********** trying ** ***** **** **** ****** relabelled ***** *** ****** ** **** (one **** ******, ** **** *******, aol ***** *********, ***.). ***, *** have * ******* ******* ****** ***** team **** ** ******* **** ** install, ************* *** * ****** ********** to *** ************, *** ***'* *****, CCTV *** ****** ********. ****** ************ agree ** ******** **** ****?
*******, “* *** ** * ****”. Selling *** **********, ** *** **** SD **** ********** **** ********* ** IPVM *** *** *** ******** *-***** ago. **** **** *** ******* ** that ************* *** **** “******* ****” their ***** ********, ******* ** *******, including ****** ****** **** ** ******* back *** *****. ********* *********** *** the *** ** **** **** ******* nonsense.
*******, * *-****** ******** **** * technology **** ****** ******* *****, ** cost *****, *** ******** * ***** lot ** ********* ********* ** **** operate. * ****** **** **** ** attention ** ******** ******* *******. * ridiculous ****** ******* *** **** ***** the ***** *******.
******* ** ** * ***** ** Silicon ****** ***** **** ****,****,****, ******* offering * ***** *** ** ******** and ********,.
****, *********** ***** ***** **** *******. It's **** ****** *** * ***** and ******** ** ********** ***** ***** niche (*.*., **-***** ******* ***** ********** ****).
**** * ***** ***********, ******, *******'* use ** **** ******* ** ***********. Think ***** ** **** ***. *** have **+ ****** ******* ** ********** calling *** ***** ** *** ***** day. *** ** *** *** ***** salespeople ** ***** ***** *******? *** make ** **** **** ***** ****** is *** *** ******** ************ ****** so **** *** *** **** ******** it, **** **** ***** ** *** connect **. ***** **** ********* *** cost ** *** ******** (*.*., **** SSD ****** ******* ** * ** 2 **** ****** *** ****), ** lowers *** **** ** *** **** and ************ (*.*., *** ********* ** a ***** ********** ** ***** *** deal).
** *** ***** ** ***** ********** being **-**** ***** **** *******, ************, integration **** *** ***** ******* *** systems, **** ******* ** * ***** / ***** ****. *******, ** *** manufacturer ********* *****, **** ******* ***** reduces *** **** *** ******** ** selling.
****, *********** *****. *** ********* **** is "*********". **** *** ****** ** drive ***** *** ******* ********. ** understanding ** **** **** *** ******* and ** ** ** ** *** owner ** ******* ***** *** *******. Their ***** ** **-******* / ****** is *** "****-*****" **** ***** ***** very ******* ** * *** *****, where ***** *** ******** ** ***** held ******* ** ******** ******** *** expensive *******.
*** **** ********* ******** ********* ********** of *** ****** **. ** ******? What ** *** ******* **** ** the ***'*? **** **** ******* ***********, similar ** * ******* ***** ** many ******? **** ** *** **** design *** ***** ***'*? (******* *** hard-drive *** ** **** ** ** NVR, ******* *** ** ******* **** built ** ***** **** ******) **** happened ** ***** *** *** *** struggle ** ***** **** ************ ******* multiple *************?
** ******* **** *** ****** ** say **** *** * *** ***** technology *** **** **** * **** learned ** *** ** ***** *** video ** **** ** *** ****** and ***** ** ** ****** ** the *****. *** ******** ** **** to **** ****** ** *** ******* through ** **********. **** ** *** the **** ** *********** ******* ** to *** *****. *** **** ** this ** *** *** "*****" ***** into **** **** ***** ********?
*** **** *** ******** *** ** reduced ** **** "*********" ***** ** selling ** ** ******** ************ ** (1) ***** *******, ********* **** ******** distribution ******** *********** **** ** ****** upon *** ************ ** *** ****** will ****** **** *** *** **** price ******* ******** ****. *** **** are **** ** **** *** *********** who ***** ******** ******* *** ******** technology ** **** ******* **.
*** * *** **** *** ****** to ******** *******. **** *** ****** to ******** **** * "******** ********" with **** ** *** ******** *** no ***** *******.
*** ***** *********** ***** ** ** seems **** *** **** ** ******* these "****-*******" ******** ** ** ******* this * "********** ****" , **** throwing ** *** **** ******** ******* procedures *** ** *** **********, *******, and **************.
*** **** ********* ******** ********* ********** of *** ****** **. ** ******? What ** *** ******* **** ** the ***'*? **** **** ******* ***********, similar ** * ******* ***** ** many ******?
** **** ***. ***** ***** *** obviously ******* ********** ** *** ***** usage, *** **** *** ******** **** will ******* ****** ** ************ ******* is ******* (********** ***** ************ ** has **** **** * *****). *** example, **** * ***** **** ***, how **** **** ***** ******* ********* outdoors ** ****** ************ ** **** locales *****? ** **** ** *********** to ***. ** ****** *** *****, curious ** ****.
***** ** ***** *** **** ***** in *** *** *** ****-******** ****** industry (******** *******, ***.). ****** ** camera ********** **** * ****-***** ******. Raise * *** ** *****, *** a *** ** *****. ** **** had * ****** ***** ***** ******* of *** ****** *********** *** ***** owe * **** ** ***** ****** those ******* ****** * *****, ** more ****** ***** ***** **** ****.
** ***,
**** *****..............
* ********* * ********* ****** *** a ****** ******** **** ***** ***........***** consisting ** *** *******, ****** ******* are * ***** ***, (*********, ****, and ****).
******** *** *** * ****** *******.......** department ******** *******.........** ********** ****** ********* a ***** ******** *** ********* **********.........******** considered (*) ******* ***** ******, *******, and ******* **** *********..........* ******** * Milestone ******** **** **-******* ******* **** a **** ***** ** ******* ******** to ****** ********** "*** *****" *******, my **** *** ** ***** *** burden ** *** ** **********............**** * presentation ** *** ***** ** ** with * * **** *** ********.......** Milestone ******** **** ******* ******** *** approximately $*** * **** **** **** the ******* ********.....********* ********* *** **** for *** ******** ** ******* *** 584 ******** *********, ****, *** **** cameras **** ******* *******.........
*** ******** ****** ** ** **** Verkada..............
* ***** *** ******** ******** *** maintenance ******** ***......******* "** **** ********** I ***** ***** ** **** ** recommend * ******** **** * ******* that ** **** *** ***** ***, locks *** **** **** ***** ******* end-to-end, **** **** (*) ******* ** choose ****, **** ** *** ***** integrations, *** ** *********** ******* ****** from ****"........
** ** **** ************ ********........"** **** a *** ** **** **** ****** in *** ** ********** *** ** they *** ** **** ** ** am *"
**** *** * **.............
****** * ******* ******..............** *** *** says **** "** *** ***'* **** them, **** ****"
*** ********** ** ****...............
*** ***, * *** ******** ** their ******** **** *****.....*** **** ** their ****.....**** **** **** **** ***** to **** *** ******* ** *** physical ****
********* *** ** *** **** *** school ***** ****** ******* ***** ****** camera ******* ** **** ******* **** them? ****'* *** **** **** ***** the ********* *** *****!??!
*'* ********* **** *** ******* *** just $***/****.
** *** *** ******** ** *** Verkada ******** **** **** * **% annual ****** ******* **** ******** **** 6, * **** **** **** ************ it ***** ** **** **** *%, also ******* **** **** ***** ** cameras *** *** ********** ********* **** no **** **** ** ***** (* believe *** ****** ** **) *** there **** **** ** ** ******** soon ******.....**** ******* **** *** ** department ** ****** **** **** ***** 15min ** **** *** * ******........* thought **** *** ***** ** ** a “** *******” ***** *** *** me.....but *** ***** ********* **** ******* they **** *********** **** *** ***** discount **** ******* ** *******.....**** *** 5 **** *** **** ****** **** i **** ******* ** ***** **
******* ***** ** ** ******** *** install ******* **** *** ******* *** "puffery". **** ** *** **'* **** from * ******** ****** *,***'* ** miles ****, ***** ************ ** **** and ** **** ***** **-******* ** do. **** *** ** **** ******* they *** *** ********** ** ************. They *** **** ********** ** ******* "BRICKS" ***'* **** ** *** **** difficult *** ****** ******* ** * camera ****** ** *** ***** ** install ****. ** *** **** *** to ****,****,****!
*** **** **** ******* **** ***** are **** ******* *** *** **********, which ****** **** ** ** *-***** as ****. ***** ***** *** ******, then **, **** ****** ********** ** which **** ******** ***** ** ***** our ******** ********** ** **-**, *** then ******* ** ******* *** ***.
** *** *** ********** *** ******* cameras ** **** ****** ** *** they ********** **********?
**** ******** ***** ** ** ******* a ***** ** ******* *** ******* cameras ** * ****** ** ******* that **** ** **** ** ** TCO ********....***** ******* ** ***** ******** to ** **** ******* * ***** them *****....*** **** **** ** ***** the **** *** **** ***** (***** was ***** ***), **** *** ***** is ************ *** **** *** ******** quotes
******* ** *** ***** "******" *** customer ** * ***'* *** **** of * *********** *** ***********. *** to ******* *** ** *** ****** and ******* **** * **** **** for ******* *** *** ******** ****.
***** ******* ** *********, *******, *** OnSSI, *** *********** ** **** *** a "*******" ********* *** *******, ** just ******* ** * ******* ****** for *** ****** ********.
***** * ***'* *********** **** *** fact ** ** * ****** ******; our **** *** ** **** ******** surveillance ******** ***** ******* ******* *** provide **** ****** ** *** ***** who **** ** *** ** *********. Verkada *** *** **** ****** ** our *********.
**'* ***** ** ** * ****** choice ** * *** ** **********, especially **** **** * *** ** K-12 *** *** ******* ********* ***** in *** ********.
****, ****** *** **** ***** *******!
******* **** ****** ** *** ***** who **** ** *** ** *********
******** ** *********, *******, *** *****, that ** ********** * **** **** differentiator. **** ** *** *** ********* have ****** *** *** **** ** make ** **** ** *** ****** access. **** *** ****** ** **, why **** ** ***, ** ***** unclear ** **, ** ****, *****, and ********* *** **** **** ************ in ***** *********.
* ***** ** ********** ** *** how **** ****** ***** *** ** 1-3 *****. **** *** ******* ****** options ** *** *** ****** ****** to ** ****** *** ******** ****** are ***** ** ** * ********* especially **** ******* ****'*** *** ******* from *** ***** **** ** *** country *** ** ******* ** **** more ******* **** *** ***** ****** for *** *********. * **** seen ** **** *** **** ***** where *** ******** ******** ***** *** system *** ***** ** ***** **** need ** ** * **** ** plate *** *** ****** **** ***'* do **.
**'** **** ** ***. * **** to ***** ***** *** * "********* person" * *** **** ********* **** the ************ ** *** ***-**** ******* to ** ****** ***********, ******* *********, fall *********, ******* ***** ***********, ***. However, * ** *** *** ***-****.
*** **** ** ** **** ** a *********, ******* ****, ** ***** administrator. **** **** * ****** they *** ****** ******, ********** *** they **** **** ******* ******** **** can ***.
*********, *** ***** ** *** **** is *** ******.
****** ****** *****'* **** *** ***** tools ** *** *** ****** ****** most ** *** ****. **** ** have * **** ********** ********* *** it's **** ** *** ******* ** the ****** *** **** ** **** the *** *****. ******* **** **** hallways *** **** ** *** **** you **** ** *** **** ****** to *** *** ****** ****** ** ID ****** ******* **** *** *******. I **** **** ** ** **** times ***** ******* ******** * **** angle ****** * *** *** ** a **** *** * ***** *** 95% ** ******* ******* *** ********* like ****. ****, ****** ***** ****** we **** **** ***** ** ** able ** ** ******* ** ******* plates. **** ****** **** ******* **** that *** ** ******? ***** ******* lens ****** ** ***.
****** ****** *****'* **** *** ***** tools ** *** *** ****** ****** most ** *** ****.... **** ****** **** Verkada **** **** *** ** ******?
**** **** **** **** ****** *-* years *** **** **** *** $** million. ** ** **** *** **** will **** ****** ** ****** *** number ** ****** ****** * **** from ***.
**** **** ******* **** **** ****? Many **** *******, **** **** ** analytics *****-**. ***** *** ******** ******* things ** ******.
*** ****** ******** ** ******* **** stop ***** ****** (*.*., ***** *****-***** cameras ** ******* ** ***** ******* to ******* ** ***** *******). ***** are ********* ********* ********* ******* **** of ***** *** ******* *** ******** AI *** *********** ************ ** ****** they *** ******* ******* **.
***, * ***** **** ***/**** ******* the **** ** ****** ******* *** without ****** **** ********* ** ******* and *** ** *** *** ***** tool *** *** *** **'* *** going ** **** *** **** ** matters. ** **** ** *********** ** see ** **** **** ** ** not.
*** ******* ****** **** ********* ** cameras
**, ** ***'** ***** **** ** an *** ****?
* ** *** ******** **** ** a ******* *** ***** *** ******* of '***********' *** ***** *** **** very ****** ** ******* ***** ***** surveillance ********** ******* ***** ***.
* ** *** ******** **** ** a ******* *** ***** *** ******* of '***********' *** ***** *** **** very ****** ** ******* ***** ***** surveillance ********** ******* ***** ***.
* ****!! *** ** *** ***** we **** **** ** ********** :)
******** *'* *** **** **'* ** their *****'* **** ******** ** **** up **** "**** **** *******." * can ********* *** * *** **** models ** ******* ********** ****, *** I **** ***'* *** **** ********* on *** ***** ** ***** ****** manufacturer **** ****** ** ******. ********** is ***** ******--*** **** ******* **** work ******* ****. * ***** ****** them ** ************ ******* ***** *********.
**** ** ***** ****** ****** ** the ********** ********* *****. ***** has ****** ** **** ************** ****** ***********; *** ******* **** ****** ** doing ************* ****.
****, ***** **.
** ******** ** ***** ** ***** half-billion ****** *********. * *-**** *** company **** * **** ******* ****** valuation ** ******** ** ****** * 2 ******* ****** ** **** ******* in *** **** * *****.
** ** **** ** *** ***********, how ** **** *** ** * revenue ***** **** ********* * *****-******* dollar *********?
*** ****** *** ***** ************ ** just *** **** *** ($** ******* globally *** **-***** **** *** $** billion) *** *****'* * *** ** competitors, ***.
* ***** **** **** **** **** / ******** ** **** ** *** significantly ****** ***** ****** *****.
* ***'* **** *** ********** ********* space **** ****** ** **** * reasonable ********* ** ********** ** ****.
* ********* ***** ** ***** *** their ******** **** ** ********* **** complex **** **** *** ******* **** offer, *** ******** ****.
** *** ***'* **** *** ******* camera ** ***** *** ***** *** a ***** ********* *** ***'** ** a ****** ****** **** ******* *********; how ** *** *** ****** ****? Likely, *** **** *** ******* (** more), ******** **** *** ********* *********** fees. ** ****** * ***** becomes * ****** ** ********* "**** enough" ******.
**** *** ***** ********* **** *** camera ** '*****' ******** - ******** location - *******? * ***** **** completely ***** *** ***** *********** ** most **** *****.
*** *** ******** ******* **** ** 'most' ********** *** *********** ** **** appears ** ** * **** ******* range ** ******* *** **********. *** real ***** ******** * ****** ** situations ********* * ***** ***** ** physical *** ******* *************** **** *** currently *** **** * ********** ***** of *******. ****** ****** ********* **** point *** ****** *** ************* ***** use ***'* **** *** ** ***** inherent *************. ***** ******* **** ** ease ** *** *** **** **** tell ** **** ** ******.
**** ****** ******* ********** ******** ***** people ** ** ********, ***** ********** certification ******** *** *******.
** *** ***** *******'* ***** ***** anticipates ***** ******** ********* ************? ** you ***** ***** ****** ***** ****** need ** **** ******** *** *** states ***** **** *** ******* ** customers?
** ***** **** **** ****** ***** their ****** ******** **** ** ** DIY ** *** ** **********?
***** * ***** **** ** **** this *******, ***** ***** ******* ***** website *** ************* * *** *********. It ***** ** *** ** * guess.
*** ****’* ***** ***** ****? *** old *** **** *** **** *** they ***** ****?
** ******, * ******’* *** *** of ** ******* ******* ******* ****** the ************. ************* ******, ***** * have ** *** *** ******* ****** the *****....* ********** ** ****, ********* it *** ***** * **** *** recently ********** *****. * ****’* *** the ***** ** ***** ***** *******, and **** * *** ***** ** kept ******* ** ***** ***** **** the ************.
* ***** ***** ** * **** for ***** **** ** * *** taught **** ***.
***** * ***** ***** *** **** in * ******* ***** *** ***** really ***'* ********** *** ****** **** would, * *****. **** ***** ** them.
** ****** **** ** ***** **** Yeti **** *******? **'* ********* ****.. they **** *** ***'* ** ******** and **** **** **** ******* ***** 20 *-***** ** ***** ** *******. *** **** **** ** ****** funny ***.
**** ********! * ******** ***** *** the ***** **** ****** *** ***** to **, *** **** ******** **.
**** ** **** ***** *****, *****, sales *** ****** ******* ** ******* and ***********. **** ******* ***** *** sale? What ******* ** **** ***, ***** and ****** **** ***** ****** ** fail? ****** ****** ** ***, ****** are ***** ** ** ***** *** if **** ***'* **** *** ********* support ***** ****** ****, ****** *** going ** ****, *** ****. ** all ****, *** **** ******* ****** than **** *** *** ** **** take ** *** ***** ** ** burn **** *** *****. **** ** NOT * ************ ******. ******** *** surveillance ** ********** *** ********** *** critical **************. **** ****, * *** be "***** ** *** ***** ***", but ****** ****, **** ******** ***** tactics ***'* ****** ** *** ******** industry.
**** ******* ** **** ***, ***** and ****** **** ***** ****** ** fail? ****** ****** ** ***, ****** are ***** ** ** ***** *** if **** ***'* **** *** ********* support ***** ****** ****, ****** *** going ** ****, *** ****.
************, *** ***** ** ***** ***** is **** ********* **** ** *** a ************ *** ($*** *** ****** for *** **** ** * ****) so ******* *** * *** ** motivation ** ******* ****** ********* *******.
*** ******** ** *** ********* ***** - **** ********* *** ***** ***, on ****, *** **** ****** ** free ********* ******* *******. ****'* *** model **** *** ******* ************** *****.
*******, ***** **** **** ***** *****... No? *****://***.*******.***/*****?*=***********
* *** *** ******* *****.. ** started **** ** **** ***, *** of **** ***** ** *** **** are ****** * ****** *******.. **** later **** **** *** *** ***** 100 ***** ** ****. ******** ***** to ***** ****** " *** **** be ***** ** *** ***'* ** this" .. **** * ****** ****** with ** **** ******** ** *** way ** **.. **** ******* **** they *** *** **** ******* **** can ** **** **** ****** *****, mutua-link *** **** ****** **** **** doing ** *** *****. **** **** pitched ********* *** **** ********* **** pricing.
* ****** **** *** **** *** weak. ***** * ** *****.
$*** * ****** **** ** **** warranty ** **** ***********. ** ******* elevates ******** *** ***** ** *** important **** ********. **** **** ** them.
** **** *** **** ** **** it's * *** *** *** **
******:******* *** ***** * *********** **** D. *******, ** **** **** *** seeking ** ***** ****** $** ******* but **** **** *** **** **** yet:
** ******* ******* ****** *** *************. In **** **** * *******, * higher ****** ***** ******* *** ******** that *** ******* **** **** ***** more (*.*., ** **** ******** ******** another $** - $** *******).
******,** ******* *** ****** ******** **** *** $**,***,***, ***** ** more **** *** $** ******* **** reported ** *** ***** *******.
******: ******* ****** $** ******* ** $1.6 ******* ********* -******* ****** $*** ** $*.** ** be ***** ********’* ******** ** – TechCrunch
** **** ** ***** *** **** in *** ******* **** **** ********.
***, **** ** *** *** ******* page -****** ******* - *******
** ** **** ****-***** *** * did *** *** *** ************ ********** claims ****.
******* ******** *** ******* **** *** $$$ ***** ******, ******* *** **** as * ********** *****. **** ********* hope ** **** *** ******* ** someone ****** ** **-** ****** ****.
**'* **** ** ****** *** **** Veraki *** **** **** ** *** their ******* *** *** ****** - especially **** *** ***.... *****...************** **** ***** ** **** **** they **** *****, ******** *** ******* even ****** **** *** ******* ***** of ****-*****.
******** ****** ******* ***** **** * smart ****; *'** **** ****** *** with *** ** *** ****** **** lately, *** ** **** **** ** if *** ** ** **** ****'*** while ***** ***** ********* (*********** *** bare **** ** ** **** ******, an *** *** * *****).
****, **** **** **** ********* ****??
** ******** *** ****** ** **% better **** ****** **** *** ****? I *****'* ****** **** *******'* *** and ** ********** ****** *** * have ****** **** ****** *** **** have *** ****** *** **** ****** at *****. ** ***** *** ** that ****** **** ******** ****'* *****?
**** **** ****** $*** *** *** will ******* ****** *******
*** *** ****** ******** *******'* *** $80 ******* ***** / $*.* ******* valuation *** ********* **** *******:******* ****** $** *******
*** **** ******* ****** ****** ****** for **** ** ******* ** ********* across *** ******* **** * ****** inside ***** *****? * ***'* ***** I've **** **** ********* ** *** previous ******* ********.