How to Cut Costs Using the Internet
The recession is forcing broad reductions. Worse, the era of excess consumer spending is over. In response, most business around the world, whether...
By John Honovich - over 15 years ago
Marketing (531)
Displaying 'Marketing' tags 526 - 531 of 531 in total
Are Trade Shows Dying?
Internet economics and the recession pose a significant risk to the future of trade shows. A broad trend facing all technology industries, we may...
By John Honovich - over 15 years ago
Eliminate Sales and Marketing
10-20% of all spending on video surveillance goes to sales and marketing costs yet customers find great difficulty determining the best solution...
By John Honovich - over 15 years ago
Using Video for Marketing and Operations
What's really interesting about "convergence" is using video for marketing and operation purposes rather than security - IT integration. Today, I...
By John Honovich - almost 16 years ago
How to Read Marketing Material
Almost all IP video info is vendor marketing. Good decision making requires critically reading and analyzing this material. At first, I did not...
By John Honovich - almost 16 years ago
How to Evaluate New Technology
Most new technology fails but when it is successful, the business benefits can be enormous. The challenge then is how to efficiently determine...
By John Honovich - almost 16 years ago
