Pelco Sarix SureVision Examined

By John Honovich, Published on Sep 19, 2011

In this note, we examine Pelco's announcement of SureVision [link no longer available] - examining how the feature set compares to existing Pelco Sarix cameras and how it will compete with major competitors such as Axis, Bosch and Sony.

UPDATE: SureVision test results published.

With SureVision, Pelco aims to deliver strong WDR, low light performance and anti-bloom simultaneously. Scheduled for release in Q3 2011, SureVision will be a new product level within the Sarix portfolio. Currently, Sarix [link no longer available] has 2 product levels - the base/main series and the Extended Platform series. Relative to the main/base, the Extended Platform adds analytics and full frame rate streaming.

SureVision will be the top level / premium series within Sarix - adding WDR, improved low light performance and anti-bloom to the feature sets provided by the existing Extended Platform. Indeed, Pelco claims that the camera offers both the industry's best MP WDR and low light performance. Unlike the other Sarix lines with 2.1 and 3.1 MP options, SureVision maximum resolution will be 1.2MP (960p). Surevision models will be indicated with an LW designation (standing for Low light, Wide Dynamic Range). 

Competitive Positioning Overviewed

Given that SureVision is marketed based on image quality, ultimately the value will be determined by field testing. Specifications alone are insufficient to make an assessment in this area.

The competitive cameras most likely to be compared include the Axis P1344, the Sony CH-140 and the Bosch Dinion 720p. These are premium offerings from large brands that also market superior image quality.

Beyond actual field performance, the other interesting element will be relative pricing. Pelco has released pricing to us, as seen in our Sarix competitive positioning update. Readers should see that update for more detailed information. The SureVision-equipped IXE10LW will have an estimated street price of about $750, not including lens. This puts Pelco at a disadvantage versus Sony, the leader of the wide dynamic field in our tests, whose SNCCH140 has an online price around $800, including a 2.8-8mm varifocal lens. The SureVision domes, however, are more competitive, with the indoor IM10LW10 dome comparing favorably at an estimated $665 price point versus the Axis P3344 ($830) and Sony DH140 ($950). With both of these models, Pelco is at the very least priced in the same range as their competition.

Pelco's SureVision Video

Below is Pelco's video from ASIS 2011 demonstrating SureVision. It is a vendor marketing video so be careful about drawing conclusions on quality:

We will be testing the SureVision technology in the coming weeks to see how it compares against current WDR offerings. UPDATE: SureVision test results published.

2 reports cite this report:

Pelco's Sarix Competitive Price/Positioning Examined on Sep 07, 2011
Pelco entered the megapixel market moderately late and with a relatively...
New Surveillance Products Spring 2011 Final on Apr 06, 2011
In this report, we provide a single source listing new video surveillance...
Comments : Members only. Login. or Join.

Related Reports

Pelco Sarix Pro3 Camera Tested on Oct 16, 2019
Pelco has released their Sarix Professional Series 3 cameras, claiming "more...
Leica Launches LIDAR / Thermal / IP Camera on Mar 04, 2020
Swiss manufacturer Leica is launching what it calls a "real-time reality...
AVTech ~$70 IP Cameras Tested Vs Dahua and Hikvision on Dec 04, 2019
Taiwanese manufacturer Avtech is taking direct aim at low cost leaders Dahua...
Ava / Vaion Releases Cloud Connected IP Cameras, Verkada Competitor on Oct 01, 2020
Ava (formerly Vaion) announced its new direct-to-cloud AVA Aware IP cameras...
US Startup Fever Inspect Examined on Aug 03, 2020
Undoubtedly late to fever cameras, this US company, Fever Inspect, led by a...
Video Surveillance Cameras 101 on Feb 25, 2020
Cameras come in many shapes, sizes and specifications. This 101 examines the...
FLIR New Coronavirus Prioritized Temperature Screening Camera Examined on Apr 03, 2020
FLIR has announced a new series of thermal cameras "prioritized for entities...
Avigilon Shifts Cloud Strategy - Merges Blue and ACC on Jan 23, 2020
Avigilon is shifting its cloud strategy, phasing out its Blue web-managed...
Motorola Solutions Acquires Pelco on Aug 03, 2020
Motorola Solutions has acquired Pelco, pledging to bring blue back and make...
Video Analytics Online Show 2020 - 35+ Manufacturer On-Demand Recordings on Sep 04, 2020
This show featured 35+ Video Analytics providers showcasing their latest...
The Future of Metalens For Video Surveillance Cameras - MIT / UMass / Immervision on Sep 25, 2020
Panoramic cameras using 'fisheye' lens have become commonplace in video...
LILIN Presents NDAA-Compliant P2 Cameras on May 26, 2020
Merit LILIN presented its NDAA-compliant P2 camera series at the April 2020...
Euklis Presents AI Analytics on May 05, 2020
Euklis presented its AI facial recognition, LPR, and object recognition...
The Future of H.266 For Video Surveillance Examined on Aug 17, 2020
First H.264, now H.265, is H.266 next? H.266 was recently announced amid...
Sony Launches AI Camera Sensors on May 18, 2020
Weeks after exiting the branded video surveillance business, Sony is making a...

Recent Reports

GDPR Impact On Temperature / Fever Screening Explained on Oct 22, 2020
What impact does GDPR have on temperature screening? Do you risk a GDPR fine...
Security And Safety Things (S&ST) Tested on Oct 22, 2020
S&ST, a Bosch spinout, is spending tens of millions of dollars aiming to...
Nokia Fever Screening Claims To "Advance Fight Against COVID-19" on Oct 22, 2020
First IBM, then briefly Clorox, and now Nokia becomes the latest Fortune 500...
Deceptive Meridian Temperature Tablets Endanger Public Safety on Oct 21, 2020
IPVM's testing of and investigation into Meridian Kiosk's temperature...
Honeywell 30 Series and Vivotek NVRs Tested on Oct 21, 2020
The NDAA ban has driven many users to look for low-cost NVRs not made by...
Avigilon Aggressive Trade-In Program Takes Aim At Competitors on Oct 20, 2020
Avigilon has launched one of the most aggressive trade-in programs the video...
Mexico Video Surveillance Market Overview 2020 on Oct 20, 2020
Despite being neighbors, there are key differences between the U.S. and...
Dahua Revenue Grows But Profits Down, Cause Unclear on Oct 20, 2020
While Dahua's overall revenue was up more than 12% in Q3 2020, a significant...
Illegal Hikvision Fever Screening Touted In Australia, Government Investigating, Temperature References Deleted on Oct 20, 2020
The Australian government told IPVM that they are investigating a Hikvision...
Panasonic Presents i-PRO Cameras and Video Analytics on Oct 19, 2020
Panasonic i-PRO presented its X-Series cameras and AI video analytics at the...
Augmented Reality (AR) Cameras From Hikvision and Dahua Examined on Oct 19, 2020
Hikvision, Dahua, and other China companies are marketing augmented reality...
18 TB Video Surveillance Drives (WD and Seagate) on Oct 19, 2020
Both Seagate and Western Digital recently announced 18TB hard drives...
Watrix Gait Recognition Profile on Oct 16, 2020
Watrix is the world's only gait recognition surveillance provider IPVM has...
Intel Presents Edge-to-Cloud Ecosystem for Video Analytics on Oct 16, 2020
Intel presented its processors and software toolkit for computer vision at...