Vaxtor CEO Speaks On LPR Business Post Mobotix Acquistion
While Spain based Vaxtor was acquired by Mobotix two years ago, the CEO says they remain an independent company. Now, they aim to expand their presence in North America / US against fast-growing / disruptive startups and incumbents. But what are their execution plans, and what challenges do they face?
Based on an interview with Vaxtor's Founder and CEO, Juan Vercher, this report examines their post-acquisition business, strategic focus, expansion plans, and more.
Executive *******
*** ***** ****-*********** ** *******, ******'* CEO ********** *** *******'* *********** ************, underscoring ****, *********************** **** ** *******’* ***********, ***** is ** ************ ********* ** *** access ****** **** *******, *** **** see **** ** ******* *******.
***********, ******'* *** **** **** **** made $* ******* ** ******* ** 2023 **** ** ****** ** ~$*.* million. *** ******* **** ** ******** its ******* ** **% ** ~$* million ** ****, ******** ** ********* its ****** ***** ** ***** *******. While *** ****** ****** ** *************** high, $* ******* ** ******* ** low, ***** *** ****** ****** ** not *********** *** ******* **** ***** business ***** ** ****** **** ** sales, ********* ***.
****** ***** **** ********** *** *** structural *********** ******** ** *** ******* established *********** ** *** ***** ******** market, **** **** *********** ********* / product **********, ********* *** ***** ***********, no ***** *********, *** ********-**** *** / *** *********.
** *** ******** ****, ****** *** many ***** / ******** ************ **** reputable ************* *** *** *********, *.*., (Axis, *******, *********, ***.,) **** **** can ******** ** *** ***** / expand ***** *** ****** *****. *******, many ** ***** ******** **** ***** their *** *** ******* / *********, so *** **** **** ******* ******* to ** ****.
Background, ********-****
****** ** * *****-***** *** / OCR ******** ******* ** **** ** its ***, **** *******, *** ******** software-only ******* **** * ****** ******** on ********** ******* ******** / *******. The ******* *** ************ ** ********* ****, *** *** *** ***, it ******** ** ** *********** *******.
Company *********
******'* ********* *** ***** **** **% since ******* ** **** (**** **** were ********) *** ******** ****:
******* **** **** **** ****** *** grown *** ********* ** **** **%, now *** ** ********* ********, *** plans ** **** "**** **** ** people" ** ****.
Software *** ******* *******
***** *** ******* ** *** ******** available, *** *** **** *** **** price ***** ** ******* $***-*** (***-****) per ******, **** ~**% **** **** for *********** / ********.
*** *** ****** *** ***** ** pricing **** *** ****** *** ** the *****, ********* ********** ********* ********* the ******** ***** *****, *.*., (****, model, *****, *****, ***.). *** *** of ******'* ********, *** ************ ****.
Remaining ***********, ****** *** ********** ** *******
******* ***** ******** ** ******* **** two ***** ***, *** *** **** IPVM ****** ******** ***********, *** ***** growth *** *** ********** ** ***** parent ******* *******:
***** *** ** ********* ***** *** acquisition. ** ***** ** *** ****** in ***** ** ********* ** ******. Vaxtor ******** *** ** ***** **** of *** ******* *****, *** ******** an *********** *******. **, **** [*******] did *** ****** **** **** [******'* growth].
Revenue ****** / **** ******* *******
********** *** *******'* ***** **** ** operations, *** *** ***** **** ****** has **** ******* ******* *** *** ~$1.8 ******* ** ******, **** ****** $5 ******* ** ******* **** ****. The ******* ******* * **% ****** to ~$* ******* **** **** ** the *** ******* ** ***** *******:
** **** *********, *** ****** ** clear, ** **** ** *** [*******] numbers. ** ****. ** **** **** $200k *** ***** ****, **** ** 2020, ** **** *** ***** $* million ** ******* ** * ****** short ****** ** ****.
***** *** ******* **********, ** *********** things *** ** **** **** $* million **** ****, **** * **% EBIT **** ***** ** **** $* million ******. ****'* *** ****** ** really ****** ****, ******* **********, *** making *** ***** *********, *** ******* has *** **** *********** ** *********** in *** *********.
*** ****** ** ********* $* ******* this ****, *******, ***** ** ** our **% ****** [******] ** ***** of ******* ****** ******* * **** EBIT ****.
2024 ******* ************ *** ******
*** *** ******* ***** **** *** to ******** ~**% ** ***** ******* in ***** *******, ~**% **** *** APAC ******, **** *** ******** ** its ******* ****** **** *** **** region, ***** ** ********* ********** ~**-**% of *** *******'* ******* *** *** CEO.
Carefully ********* *** ** ******, ******* ** ********
*** *** ********** *** ***** ******** market, ************ *** ** ******, ** an ********** ****** **** **** ****** they *** ** ****** ****. ******* aims ** **** * **** ******** plan ** ******** **** ******, *********** building *** ******** *** ************* *** existing ************ ** *** *** *******:
*** ****** ****** ** * ****** attractive ******, *** ** **** ** do ****** *********. ******* **'* * really **** ****** ****** *** *** really **** ** ** **** ********* in *** **** ******.
** ***** ***, ** *** ******** a **** ****** ********* **** *** partners **** ** **** **** ******* we've ****** * *********** ******* **, and ********* ** ****. *** ***** are *** **** **** ********* ** important **** *** ** ** *** in *** **** ******.
** *** ****** ******* ** ****** to ****** * ************* **** *** big ******* *** *********** ********. ** we've **** ***** **** ****** **** We ****** **** *********** ******* ** 2024
Building ** ********** **** **% ** ******* ****** ** ********
****** ***** ** ***** *** ***** operations ** *** ** **** **** achieve *** **% ******* ****** *********** for ***** *******, **** **** *** "light ** *** *** ** *** tunnel":
** ********** **** ** ********, *** we ******* **** **% ******* **** North ******* **** ** **** ***** creating *** *** ********* *** ****** people ** *** ****** ******. *** we **** ** *** ***** ** the *** ** *** ******.
Remaining ***********: ******* *** "** ****** ** ***"
******* ***** ******** ** *******, **** of ******'* ******** *** ****** *********** to *** ****** *******, *.*.,( ****, i-Pro, *******, ***.,) ***** *** ***** concerns ***** ************ ********* / ************ the ****** ******* ** *****.
*** *** ********* **** ********, ******* that ******* **** *** **** ****** to ***** *** *** **** ** not ***** *********** **** ******* ***** other ********:
******* **** *** **** ****** ** our ***. ******* *** ** *** challenges **** **** ******** ****** **, Vaxtor ** ******* **** ******* **** are *********** ** *******. ** ***** competitors *** *** ** *********** ***** having *** *********** ** ****** ******* information ** **** *** ***** ***** ot ****, *** ** ****** **** this ** *** ***** ** ******.
Vaxtor **** ******* ** "******* *******"
******* *********, ****** **** *** ********* the *** ********* ****** ** **** "minute ***," *** **** *** ******* as "******* *******":
******* ****** **** ****** *** *** to ********* **** ****** *** ******* does *** **** ****** **** *** CRM, [**] *** ******** *** **** behave ****, **** **** *********** [**] is *******.
** **** ********** ** ******* **** we **** ** *** ***** ********, and ***** ** ** *************** ********* to *** ** ** ******** ******** with *******.
** *** *** ** *** ****, they ************ ********, ** **** ** the *****. *** ****'* **.
Provides *** "**** **********" ** ********
******* ****** *** ***** ********, ****** they ******* *** **** ********** ** all ********:
** ******* *** *** ******** *** best ******** **********, [*** *** ********** is ***] ****, ** **** ***** the ********** ** ********** *** ******** of *** ******** ** *** ******,*** settings **** ****** **** *** ******* to *******, *** *** ********** *** engine *** *********** ********** ** *** same.
99.7% ******** *******, ***** **** ********'* **********
** ******'* ****, *** ******* ****** to **** **.*% ********, ***** ** questioned *** **** *** ******** *** under **** ******** **********, *.*., (*******, hardware, ******, ****, ***.,):
***** *** ******* *** **** ****** on *** ****, *** *** ****** his ******** ***** ********** *** ********. Vercher ******* ** **** ******* **** impact ******** *** ****** **** ** believes **** ** ***** ********* ** the ************, *** *** ********** (** this ****, *** ********):
** *** *** **** *** ******** is ** ************. *** ****** ******** [LPR] ********** ** ***** ** ********, like * ******* ******. *** ******* on * ***** ***, ******* *******, perfect ******, **** ******* ******, ******** to ***** ** **** ********* ****** like ********, ******** ** ****** ****** in * ***** ***** ***** **** a $*** ******, **** ******** ******* 60 ***** *** ****, **** * bet ***'** *** ******* **% ********.
*** *** *******, ****** **** ******* training ** ********* ** *** ***** hardware ** ************* *** **** ****** performance, ** ** *******:
** *** ***, ******* ******** ** important ** **** **** **, ****** how **** *** ********** **, ** you **** *** ***** ******, *** wrong ************* *** *** ***** ******** -- *** **** ****** * *** horsepower ******* **** ** ****** ******.
** ****'* *******, ** *** **** factors ****** *** ********. *** ****, see*** ******** - ******** ****, ****, Genetec, ******, ********, *****, *******
*** *** **** **** **** * benchmark ***** ** ************** / ******** reported ** *** *********, *** ***** own ******** *******.
Recommends ********* *** ******* ******** ******, *** **
******* **** **** ** *** *** team ********* ********* ** *** ***** technology ** ***** *** *** ***** and *** ** ** ***** *** them, *** *** ******* ******** ****** as ** *******:
** ****** ********* ** *** ********* to *** **. *** ** *** make * ********. ** ********* [*********] not ** ******* *******, ********* *********. Just *** ** *** *** ****'* best *** *** ***.
******* **** **** ****** ****** ****** deployment ******** *** ***** *** ******** to ********* *********:
**** ** *** ** *** ****** that ****** **** ** ** ***** remote ********** ******** *** *** ********** and *** ***** ** ****. ** this ***** **** ** *** **** to ****** *** ********* ** **** to ***, *** ** **** *** to ****** *** **** *** *** satisfied, **** ** *** ******* *** the ******** ** *** ****** **********.
No ***** *****, ********** **** ****** *******
*** *** **** **** *** ********* working ** ** ********** **** ****** Minolta *** * *****-***** ********, *** they ** *** **** *** ********* plans ** ***** ***** ** **** as ** *******:
**** *** ***** ** *** ******* on ** ********** **** *** *** owner **** ****** *******. ** *** US *** **** *** ****** **** very ********* *** **** [****** *******] are ****** ***** ***** ******* *** our ***** ******* ** ***** ** cloud ********** *** ******** **** ** in *** ********* ******** **** ****** Minolta. ** ***'* **** ***** ** 2024 ** ***** ***** ***** ********* at *** ******. ** **** **** in *** ******** ********* *** *** next ****.
Exploring "*** ** *** ***" ********
******* **** **** *** ********* "*** of *** ***" ******** ******* * "significant ******" ** ***** ***** ****** use *****, **** ** ****** *******, highway, ****, *** ****:
*** *** **** ** **** *** applications, *** **** ** **** ** what **'* ******* *** **. ** right ***, ****** ******* ********, **** speed, **** *** ****** **** **** is ** ********* *** *********** ****** of ***** *** **, *** **** we *** ** **** ** **** to ******* *****, *** ** *** box ********, ***** *** ** **** interesting ** ***** ** ****** *****, using ***** *********.
*** *** ** *** *** ***** are ******** *** ** *** **** significant ****** ** *** *** ****** for ** **** ****.
Helix ********** / ********** ******
****** ****** "**** ****** **********," *******, * ********** ******** **** *** be **** ** ** ********** ***** on *** ** * *** ** as * ********** ** ****** *** data, ******, ***** / ***** *****, and ****. *** *** ******* ** Helix *** *** ***** ** **** it **** ** *********:
** ** *** **** **** *** analytics **** *** ******** ** ***** integrated **** * *** ****** ** third ***** ******, *** ** **** have *****. ***** ** * ******** tool ** ****** ******* ****** *** reads **** *** *******.
** ** ********* **** ********** ** their ***, ** ** ******* * video ****, ******* ** ****** ****** of *** *****, ** **'** ******** an ********* ***** ** **** ***** solution, ******* ** *** ********* **** middleware, *** ****, ****** * ***** this ***** ** **** ********. ******* your ******** ** *** ******** ** manage ******* ****** *** *** ***** does, *** **'* *** ********** ** you **** ** **** ** *** solution, ** ** ********** ***** ** top ** *** ***.
*******
***** ** ******* ****** *** ********** hit *** ******* ***** *** ****, expansion **** *** ** ****** **** existing / *********** *********** **** **** with **********. ** ****, ****** **** leverage *** **** *** ******** ************, keep *** ******** ***** ** ******* its *****, *** ********** ***** *** its ******** ** *** ***** ******** market ** ******* *********** ** * key ****** ****'** ********** ****** *******. However, *** **** **** ******* ******* to ** ****.
**** ** *** ** *** ********* minds ** *** ********. * **** thought ******, ********* *** *********. * shining **** ******* *** **** ******, disfunction *** ****** ********** ** *******.