Do Not Trust ADI For Product Recommendations

By John Honovich, Published Aug 27, 2021, 09:29am EDT

Do not trust ADI for product recommendations. While they are arguably security's best box mover, they are also arguably the worst distributor for product recommendations.

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This debate flared when community members called for a security integrator to be banned, as the clip below shows:

However, the integrator told IPVM that he trusted and believed ADI's recommendation:

we buy so much equipment from ADI. [ADI] said that they had a whole lot of Hikvision. And that they were selling a whole lot of Hikvision for this... So Hikvision apparently was selling quite a bit out of ADI. And that's, of course, our main supplier, and we trust them and believe in them

Many online argue about who would trust ADI for product recommendations but this $500,000 deal underscores that many big purchases are made based on ADI's recommendation.

Inside this note, we examine what ADI is good and bad at, what various industry professionals have to say about the issue, and the risks for security system procurement.

Strengths ** ***

*** **** **** ****** well, **** *************. **** have *** **** ***** branches. **** **** **** of ***** ** *** products **** ****. **** carry * **** ***** of ********. *** *** does *** **** **** mistakes ** ****** *****.

*** ****** ***** **** as ****. *******, *** Wesco, *** **** ******* is ****** * ******, and **** ***** ***** security *********** ** ***, far *******. ******** *** to *** **** ********* and *** ** *** most ****** ***** ** buy.

*** *** ****** *****.

Problems ** *** ************ ********

*** ************ **** *********** risks ** ************ ******** but ***'* ******** ********* it. ** ******, *** will ****** **** ********* products **** ** *** carry *** *** ********** recommends ******** ***** ************* will **** ** *** steepest ********* ** ******* (e.g., ************ *********). **** is ****** *******.

**** ** ******** ** despite ***'* ******* **** ($3 ******* * **** and ******** ** ******** in *******), ***** **** have *** ********* *** scale ** ******** ********** what ******** ****, **** do *** **** *** culture ** ********** ****. Their ********** ***** *** their *-******* ********* ******* are ***** ********** ********* revenue. ** ***** **** to ******* ********* **** risky ***** ************ *********** ****-****** ***** in ******* ******* ***** ******* in **** ** ********* like *** ******* **********.

Voting *******

******* ******** **** ****** results**** **** **** ** not ***** *** *** product ***************:

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Profitable *** ******** *** *********

**** ** ************* **** do *** ***** ***, still **** ****** ******** of ******** ** ******* of ***** ***** *** can ***** *** ******* selection. *** ******* ********** claimed ** *** *** know *********'* ************ **** the *** ********** ** mid-2020, ***** ***** *** amazingly ******** *** * professional ** **** ********. However, ** ** ****** not *****, *** *** tens ** ********* ** customers *** ****** **** dealers *** **** ***, looking *** *** ** recommend ********.

*** ***, **** ****** works *** ****. **** are ** ***, **** most ******* **** ***** buy ******* *** *** the ***-****** **********, **** if **** ** *** trust *** *** ******* selection. ** *** **** time, ***** **** ** trust ***, ***** *** to **** **** ******* profits.

Former *** ****** ********

* ****** *** ******** emphasized **** **** ******* do ****** *** ** design ***** *******:

* **** ** ** “ADI ******* ******” *** the ****** ** ****-***** technical ********* *** ********* expected ** ** **** on ****** ** ****** was ****-*******. ********* ******* you ** ** * high-volume *** *****, *** customer ******* *** ** design ***** *******, *** you *** ***** ** the ******.

****** **** **** ** their ******** **** *** effectively *************, ********* **** product ** ******* ***** on **** *** *** on ****:

*** ** *** ******* I **** ************ *** 95% ** ******** **** was ******* *********** ** price. * *** ******** my **** ***** ****** quotes ** * ********* brands ********* **** *** on **** **** *****.

Integrators ***********

**** ***********, ******, ********** that *********** ****** ** responsible:

*** **********, **** ********** would **** **** *** do *** *** ******** on ******** ****** ****** that **** ** * selection.

* ***’* **** **** mom *** *** “********” company *** ** *** if *** *** * true ******** ********** **** relying ** *** *************** alone ** *********** ** a **** ********** ****** have ********** *** ****** in *****

*** ***** *** ***** in **** *********. *** on *** ********** *** using *** ** *** first *****. ****, *** would *** *********** *** no ** * **** deal

*********** ***** *** *** doing ***** ******** *** trusting * ******* ***'* sole *** ** ** sell *********.

** *** *** ****** down, ******** *** ****** there ***** ****** ** where **** **** *****. Anyone ** *** ******** knows *** ******** ************ employees ***** ** **** factory ****. ** ***** your ******** ** * counter ****** ** ** ADI ** *******....

************ ********* **** *** to **** **** ***** expertise. ************* **** **** to ***** * ******** that ******** *** ** their ********* **** ***** be ****. * ***** use ***** ******* ** even *** ************* *** a ******** ****** ******. I **** ** **** and ********** *** ******** and ** *********** *** the ****** **. ******* a *** *** *** knowing *** *** *** it *****.

*** **** ** ** an ******** ******** ** shop ** ***. **** what *** **** *** why. **** **** **** get ** *** ***. That ********** ** *********** for *** ******** ** tech.

Challenge *** ***********

*** ********* *** *********** is **** ** ** hard *** **** ** have *** ****, ******, and ********* ** ****** it *** ** ***** own, ****** ****** ******* like *** ** *********, if *****, ******.

********: *** *** ** or ****** **** *********** make ****** ******* ********* decisions?

Comments (27)

* **** *** *** all *** ******* ******** in **** *****. *** security ******* ********** * 40 **** *** **********, the ****** ******** ******** half * ******* ******* they ******** ***'* ****, the ******* ****** ** keep ***** **** ****, the *** ************* ***** what ****'** **** ******* to ** *** ****** the **** ***** **** request, *** ********* **** who've ******* ********* ********** that **** ***'* **** what **** **** *** they ***'* *** **** they ***, *** ****** Wren ****** **** ****** to ****** ****** *** help **** **** *** for ***** *** *********.

*** *** ********* ** mad ** ********* **** and ******** ******* ** each *****, **** **** whole ***** ***** **** been ******* ** * couple ***** ** ******** per ***** ** ****, or **** * ****** google ****** **** ********* a ********.

*** ******** **** *** wanted ** ******* *** you *** ******* ******* of **. **** **** check *** ***** *** sharks ****** *** ** swimming.

Agree: 19
Disagree
Informative: 3
Unhelpful
Funny

** *******: ****** **** Gordon ** *** * goober. ********* **** ******** in **** ***** **** assuredly **, *******.

Agree: 6
Disagree
Informative: 1
Unhelpful: 1
Funny: 7

** *******: ****** **** Gordon ** *** * goober. ********* **** ******** in **** ***** **** assuredly **, *******.

* ********** *** *************. That ****, * ***** argue **** *** ** the ************ ** **** saga *** **** ******, some ** ****, ** haste, **** ****-****-**** *********.

Agree: 3
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Informative
Unhelpful
Funny

*** *** * ******. The ********/******* ******/*** ***** was **** ****. **** done.

Agree
Disagree
Informative
Unhelpful
Funny

*** ** ************* **** *****... ** is*** ******** **** *****.

** *** ************* - while * ***** ** funny - ** *** required.

Agree: 1
Disagree
Informative: 1
Unhelpful
Funny: 1

*** ** ************* **** *****... ** is*** ******** **** *****.

*** **** *********** ***** make ********** *** *****.

*******, * ***** *** confusion ****** **** *** statement

* **** *** *** all *** ******* ******** in **** *****.

******** ** *** ****** enumeration ** ********* ******* with *** ******* *******:

*** ******** *******,

*** ****** ********,

*** *******,

*** *** *************,

*** ****** **** ******…

******* ************ “****” *** “and” ***** **** **** ideal ** ********* *** Oxford ***** ***************.

****, **** ******* ** RWG *** ***** * goober, ***** *******, ****** more ** **** ************* ************** ** ***’* ***-********** than ** *** ******.

*** ** (**************** ** course), ************* *** *********, ******* more *********, **** * fair ******* ***** **** naturally ****** *** **** the **** ** *** goobers.

** *** ************* ** the ************* - ***** I ***** ** ***** - ** *** ******** :)

Agree: 1
Disagree
Informative: 1
Unhelpful
Funny: 2

*** ****** **********, *’* rather ** *** ****** with *** ****-*-******* *****. Just ** ******* **.

Agree
Disagree: 1
Informative
Unhelpful
Funny

********: *** *** ** or ****** **** *********** make ****** ******* ********* decisions?

* ******* *** ******* to *** *** ******** this ***** **********, *** I ***** **** ******* indicates *** ***** ** culture *** ****** *** for ****.

...*** ** *** ******* I **** ************ *** 95% ** ******** **** was ******* *********** ** price.

Agree: 1
Disagree
Informative
Unhelpful
Funny

**** ****** ***** ***** who ***** ***** *** for ******* *************** *** this $***,*** **** *********** that **** *** ********* are **** ***** ** ADI's **************.

*** ***** ********* ***** no ******. **** ** Griffith's **************, *** *** distributor. * *********** ****** to ******* *****, ******, and ****** ** *** resources *** ************ ********. The ********** ** ****** responsible *** *** ******** they ****** ** ******* to *** ***-****. ** 2020, * ***** ** several *********** **** ******* not ** **** ** the ***** ****** ********* despite ***-**** ****** *** the ******* ** ******** of ********* ** ******* in ******* ******* **** didn't **** *** ********** well ****** ** ** accountable *** **. ******** should **** **** ********* research, ***** ********* *** a **** ** **** it ******* *****, *** rely ** ***, ***, nor ****. ** **** was **** * ****, he ****** **** ****** away **** *** *******.

** ** ********** ** point *** **** *** wouldn't ********* ********* **** don't ****. *** ******** of *********** *********** ******'* do ****. ** ** wrong ** ***** *** is ******** *** ***** for ************ ******** ****** you ******* **** *** every ***** *********** ********* how **** ** ***** recommending ********. *** **** is **** ***** ***** security *********** *** ******* marketing ****** ***** ******* like ****** ** *****, etc. ** ****. * would ***** **** ******* IPVM ******** ***** ***** camera ***** *** *** research ** ** *********** when * **** **** were ********* *****\*******\*******\****-**** ******** in ************ **** *** fever ****** *********.

***** ** ** ****** for ********'* ******* *** I ***'* ******** **** with *** ***** ** this *******. ** ***** be *********** ********** ** you ****** *** **** the ***** *** ****** every ********* *** ******* it **** "************"

Agree: 4
Disagree
Informative
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Funny

* *********** ****** ** provide *****, ******, *** access ** *** ********* the ************ ********.

*** ****, ** **** is *** ******** ******** point *** ********* **** distributors **, **** ***** is *** **** *** need *** **** *******. The ******* ** * non-trival ****** ** ****** do ***** ************ *** product *************** ** **** the ****** *** ****** acknowledged.

** ***** ** *********** journalism ** *** ****** ADI **** *** ***** and ****** ***** ********* and ******* ** **** "distribution"

****'* **** *** *********** a ******** ********** ******* one ****** **** *** politicians *** *** ** whatever *** ***** **. ADI ** ********** ****** and ******** **** **** get *** *****.

Agree: 4
Disagree: 1
Informative
Unhelpful
Funny

*** ******* ** * non-trival ****** ** ****** do ***** ************ *** product *************** ** **** the ****** *** ****** acknowledged.

****** ***** **********, *** they ** ** ** their *** ****. **** money, **** ********, **** responsibility.

** ***** ** *********** journalism ** *** ****** ADI **** *** ***** and ****** ***** ********* and ******* ** **** "distribution"

****'* **** *** *********** a ******** ********** ******* one ****** **** *** politicians *** *** ** whatever *** ***** **. ADI ** ********** ****** and ******** **** **** get *** *****.

**** ** ***** **** manufacture #*, ************ **** product. ** ******** *****, distributors ******* ********** *** overhead *** ************** ** handholding ********* ******* ******** decisions.

Agree
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Informative
Unhelpful
Funny

**** ** ***** **** manufacture #*, ************ **** product.

***, *******, ** **** are ******* ** ** beyond ***** * ****** distributor ** *** *** is **** ******** *************** and ******, **** **** are ******* ********** ** to ***** ********* ** it.

******* *** ************ *** not **** ***. ** most *****, ************ *** brand ** *** **** over ******* ** *** that *** * ****. However, ** **** **** with *********** ********** *** use ****** * ********, the ****** *** ********* aspect ** ******* *********** the ******* ** *** product.

*'* *** ********* *** integrator ** ************** *** agree **** ****** **** the ***** ** **. Even ** ********* *** been ******* ********** ** its ***********, *****'* **** so **** ********* ** the ******** ** ***** products **** *** ****** simply ***** *********. ** some ***** **** *** work ** ** ******** with *********** **** ****** concerns, *** **** ** realize *** ********* ***** to ** ****** *** ad ********** *** ******** recommendations.

Agree
Disagree
Informative
Unhelpful
Funny

**** ** ********* ** course, *** ***** ** my ************ ********** *** is *** ***** ****** of *** "*** *****" distributors ** ****** ********** into ********* ********-****** ** brand-steering ****** ** ********** by *** ********** ** do ** - - something ** ******** **** much * *******, *** a ***, ** *** relationship **** ***.*** ****'* something ** **** **** hope **** ******** ** a ******, ** *** face ** **** ******** to ****** ** ******* "sales *** ********* ***" for *********** *** ******, or **** ***, ******** in-house ********* ***** ***** with ******* *********.*********** ********* is *** *****. *********** product *********, ********* **** entirely.

Agree
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Funny

******* **** ****'* **** the ********** **** ****** to ** *********** *** it.

* ****** ** *** technology *** ******* ** was ****** *** ***-*******. Then * **** *** IPVM ******** *** *'* glad * ***** ****** in.

*'** ***** ******* * distributor ** ****** * system. ***** ***, * had * *** **** Alarmax ****** ** **** alternative ******** ** **** I *** **********. * checked **** *** *** myself *** **** ** decision. **** *** *** SD ** *** ****. When ******* ** ** cameras, * ******* **** were ******* ******* ** the **** *** * didn't **** **** *** the ******* *******.

* **** ***** ******** a *********** ** ****** my ******. * ***** rely **** ** * manufacturer ** ****** ** a ****** ***** ** I *** ********* ** I ****** **** ** know **** **** * distributor. * **** ** it ** ********** ************ over *******'* ****. *** can *** * ************ to **** **** *** system ****** *** **** aren't ***** ** ****** your ******* ******. * will ****** * ******* method *** ******* *******, but ** * ****** system, * ***** **** on * *****-***** ******* that *** ******* ******* drawings. *** *** ******* if *** *********** **** the ********** *** ** hang * ***** ****** (assume ** ******* * thousand ******) *** ** fell *** ****** *******? That ******* * ****** situation.

* ***** ** ****** just ** * ****** that ************ ***'* ****** systems ****** **** ****** competent ********* *** **** a ***** ****** ****. This ***** *** ******** of *********** ******* ***** moved *** *********** ******* systems ******** ** *** same ******. ****'* **** the ******* ***** ** to *******; **** *** doesn't **** * ******** design ****. ** **** do, **** *** ******** specifying ******* ** ***** more **** **** ****** for *** ****** **** are **** ****** ****.

Agree
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Funny

****'* **** *** ******* leads ** ** *******; that *** *****'* **** a ******** ****** ****

*** **** **** * design ******* * ** **** they *** ********* **** knowledgeable **** *** ******* people. ****'* *** *** describes **:

IPVM Image

** *** ** *,*** or ** *** ********* and ******** ** ***+ branches.

*** **** **** *****:

IPVM Image

**** **** ** **** seen, ** ***** **** can ** ******* ********* quotes, ******* **** ***********, etc. ** **** ***** heard *** ******** **** the *** ******* ***** would ********* ******* ****** ADI ******** ******* **** violate *** *** ** they *** **** ******, or **** **** **** known *********** ********, ***. If ****** *** **** experience, ********** *****.

Agree
Disagree
Informative: 3
Unhelpful
Funny

********* ****** **** **** said ***** ** ***, and ******* ** ** I ****** **, *** what *** ***'* **** of *** ***** ** this? ** ** **** how *** ************ ******* the *** ***** ****** and ********** ****? ** the *** ***** ****** did *** **** ****** a *********, *** **** him *** ** ** influenced ** *** *** in **** *** ***** only ***** *** ****** at * ****, ******** on ** * ********** setting, *** **** *** to ** ********* **********, and ***** **** ***** not ** ******** **** 100% ******** - ** essence ** *** *** rep *** ********** *****, then *** ******* ***** might *** ** **** fair ** ***, **** though ** ********* **'* still **** ******.

Agree
Disagree
Informative
Unhelpful
Funny

** ******* *** ** ADI * **** ****** publishing ****, ********** *******. They *** *** *******.

** *** *** ***** person *** *** **** needed * *********, *** told *** *** ** be ********** ** *** ads ** **** *** could **** ***** *** person ** * ****, straight ** ** * controlled *******, *** **** had ** ** ********* calibrated, *** ***** **** would *** ** ******** near ***% ********

**** ** ********. ****, Elvis ***** ***** ** alive. ** *** ***********, I ****** ***** *** ADI *********** ***** ** talk *** *** ** this ****, ***** ** how *** ******** (**** of ********* *********, ****** desire ** **** *** sale).

Agree
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Informative: 1
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Funny

** ******* *** ** ADI * **** ****** publishing ****, ********** *******. They *** *** *******…

****, ***** ***** ***** be *****.

******* *** *******, ***** deflected ********:

*********’* *** *** *****, Fever ******* **** ***.

Agree
Disagree
Informative
Unhelpful
Funny: 2

*** *** ** ** others **** *********** **** better ******* ********* *********?

**** ***** **** ***'** doing.

* ***** *** ********** carries *** ******** ** the ***** ****. *** are **** ******* ******** and ****** **** ******* have ** ** ***** knowledge **?

** **** **** * cyber ******** *******, ***** anyone ****** **** **** shouldn't **** ** ** date ********* *** ******* should ***** **** ****** distributor ** *** *** advice *** ********** **********?

**** ******** ** * whole **** **** ****** to **** ****** ***********. In * **** ***** world *** ***** **** warned ******** ***** ********* several ***** *** *** informed ***** ******* ** the ************* ** ***** cameras.

******** ******** ****** *** dice ** *********** **** should **** **** * core ********** ** *** instead. **** *** ******, and **** ****** **, that's **** ******* **** you ***'* ****** **** what ***'** *****. **** likely **** ***'* ** the **** ********** ** get ****** ** ******** ADI *** ********* **** should **** ** *****.

Agree: 2
Disagree
Informative: 1
Unhelpful
Funny

********: *** *** ** or ****** **** *********** make ****** ******* ********* decisions?

********* **** ** **** their *********** *********** *** poor ******* ***************. ********* need ** ** *********** to ***** **********, ** do ***** *** *** diligence ** ********, *** to ********* ***** **********, forcing **** ** ***** behind ******* **************. ** integrator **** ** **** accountable **** *** ** able ** **** ******* "recommendation" ** *******.

******* *** **** ** the **** *** ***, and ** ********** ** many ****** ***** ****** save **** **** *** boss **** *** ** to ** ******** ********. Blame *** *** * 500k *******? **, ***** on *** ********.

Agree: 4
Disagree
Informative: 2
Unhelpful
Funny

*** ******** ***** *** integrator - ******** ** distributor ** *** ******** being *** ****** ******** - ******** ** *** integrator?

Agree
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Informative
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Funny

** ** *** ********* distributor *** ***** *** moving ******** ***** ****** me ******. ** ***** that ************ *** ***** the ***** ** **** proper ** ***** ** site ********* ****** *** actually ********** **** **** are ***** *** ********* as **** **** ***'* do *** *****.

************* ** **** *** driven ****** ****** ** price, *** ***** & installers / ***********. ** it ** ******* *** same & * ******* price **** **** ** for ** & ****** about *** *** ******, like ***** ***** *******, proper ******** ******* & real ****** ******. **** will **** ***** ***** the *** ****** *** being ** **** ** it ***** / ******.

* ** *** ** the **, ******* **** I **** ***** *** years **** *** *** just *** ******, ****** better **** ******. **** this ** **** * personally **** **** *** whole ***** *** **** mess **** ** *** feet ** *** (** called) **********. * **** wonder *** **** ***** projects **** **** ******* up ******* **** ***** their ********* ** *** say ** ** * glorified ******* ******.

Agree: 2
Disagree
Informative
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Funny

********* **** ********** ***** be ****** ******** *** us ************* **** *** loyal ** *** ***** channel. ** ***** ****** to **** **** *** security ******** ** ***** be * ***** ******* to **** **** ******** and ******** *************** ***** to ******* *** *** dealer ********. **** ** one ** *** ********* benefits ** ********** **** the ***** *******.

Agree
Disagree
Informative
Unhelpful
Funny

* ***** *** ** recommend ********: ******** **** they ****, *** ******** that ****'** ********* ** sell *** ******* *******. But * **** **** going **. * ***'* call **** *** * truely ********* *******.

*** * ***** ***** go ** ***** ****** team ** ****** * system. ****'* ** ***. I **** **** **** I'm ********* *** ****** and *** '* **** a ****** **** **** This *** **** ****, do *** **** **** Unicorn ***?' **** * get *** ***** *** proceed ** ***** *** specifications.

** ** ********** ** having *** '******' ***** systems **** ****'** *** an **********. ***** **** an *********.

** *** **** * pristinely ********* ******* *** somebody **** ********** *** expertise **** **** *** profit **** *** **** of *** ** *** goods **** *********. **** a **********. *** **** is ***** **** ** influenced ** *** *************. Because *'* **** *** consultants *** **** ** the ****** **** *** never **** ** *************. Like, ****. *'* **** of **.

Agree: 3
Disagree
Informative
Unhelpful
Funny: 2

"* **** ** ** “ADI ******* ******” *** the ****** ** ****-***** technical ********* *** ********* expected ** ** **** on ****** ** ****** was ****-*******. ********* ******* you ** ** * high-volume *** *****, *** customer ******* *** ** design ***** *******, *** you *** ***** ** the ******."

* ***'* **** *** I *** **** *******, anixter, *****, *** *** their ***** **** ****** can **** ******** ******* needing ** ***** **** number, *** **** **** recommendations *** ******* ******** from ***** ***'* *** generally ********** *** *** may **** ******** ********. We ***'* **** ** hang **, **** * "systems *****" *** **** them *** * "********" together *** ***** ***** line ****** ** **** from. *** **** *** one ** *** **** expensive ************ ** **** all, ** *** ** it. ***, *** *** lazy. *** ***** *****, not ********* ** **** own ****** ******.

Agree: 1
Disagree
Informative
Unhelpful
Funny

**'* * ***** **** this ****-******** ****** (*** school *****) *** ***-******* by *** **********.

* **** **** ** the ******** ******* *** the **** ********* *** bought ** ** *** school *****, **'* ********** for ** ** ******* that *** ********** ****'* know ***** *********'* ******* or ******* ******* *** this *** ****** * case ** *** ********** being ********* *** * solution.

**** **** ** ** the ************** ** *** integrator ** ******* *** inform *** ******, ***** all, **** *** *** "professional" ** *** ****. With * ****-*******-****** **** on *** *****, **'* hard ** *** "**" you're ****** *** ***** call ** **** *** lose *** ****.

*'** ******* ***** **** I *** **** ****** a ******* ********* **** a ****** ** **** with. ***** ********** * new **** ****** * was ***** ** *** client ** *** *********** had *** ******* **** could **** *** ******** body ***********/*****.

** ******** ** ****** in *** ******** *****, I **** ** ****** blanked *** *** ****** details.

**** ********** ***** **** won *** ****, *** was ** ***** *** backlash *** ** ***** the **** ** *********** within *** *********?

IPVM Image

Agree
Disagree
Informative
Unhelpful
Funny

** **** *****, *** are ************ ********* ***? Really?***** ******* **** ****** Agents *** *** ******* "SafeCheck ***" *********** *********

Agree: 1
Disagree
Informative: 1
Unhelpful
Funny
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