Selling Low Cost Kits

Author: Brian Karas, Published on Jun 29, 2016

Low-cost kits have become a direct threat to security integrators.

These kits offer a drastically discounted alternative to professional brands, used by more than just residential users, as our Police Buys FLIR at Costco, Industry's Worst Fear report shows.

This report in our "Selling Surveillance" series covers the pros and cons of low-cost kits.

***-**** **** **** ****** * ****** ****** ** ******** ***********.

***** **** ***** * *********** ********** *********** ** ************ ******, **** by **** **** **** *********** *****, ** *** ****** **** **** ** ******, ********'* ***** **** ****** *****.

**** ****** ** *** "******* ************" ****** ****** *** **** *** cons ** ***-**** ****.

[***************]

*******

**** ** *** **** ****:

  • ***** ***** ~**% **** **** ************ ******
  • **** ************ *** *****, ********* ********* ********* ********
  • "**** ******" ******* ***
  • ******-*****, ***** **** ** ********** ***** ******
  • ***** ******* *********
**** ** *** **** ****:
  • ***** ****** ***** ******
  • ******* ********** *******
  • ******* **** ******** ********
  • ******* *************
  • *** *** ******* ********* *******  
  • ******* **-**** *******

Pros ** ***-**** ****

*****

*** ***** ** *** *** ******* *****, ****** ******* *** be ***** *** **** **** *** **** ** * ****** high-end ******. ** ** ***-****$*** *** *** * ***** ***** ******* *** * ********. *** **** **** *** ***** ***** ******* ************ ******** ** ********* ~$*,***.

** ******** ** *** *** ******** *****, ***** **** ** not ******* ******* ****** **** *** *******/*********** *********, ** *** cloud-storage ********, ******* ******** *** ***** **** ** ********* **** compared ** "************" ************.

Easy *****

******* ********** ******** *** ***-**** **** ** ***** **** ** *****. Many ** ***** **** ******* *******, ********, ********, ******, *** even * ***** *** **** ***** ** ******* *** ******** to * **.  *** **** ********* **** ** ***** ******* the ****** **** * ******* ******** *** *** ******** ** each ******.

******* ** ***** **** *** ********* *****-**** *******, *********** *** need ** ***** *** ****** ***** ************, ****** **** ** **** drawback (******** *****).

"Good ******" ******* ***

***** ***** **** *** *** '*****' ** '*** ** *** line', **** *** ********* **** ****** *** ***** *** **** to ***** **** ***** ************ *** *** ** * ***** search *** ******** *****.

**** ***** ** **** **** *-***'* ** ** *** *** ******* **** ***** ***** **** ********* ******* ***** ***** **********, ****** **** limitations **** ******-****** **** ********.

** ******* ***** *********, *** ********* *** ** ******** *** a ***-*******, ** ********* ******** ** * ** *** * USB ***** **** ** ******** ******* *** ** ** *** TV. 

Mobile *****

***-**** **** **** ********** **** * **** ****** *** **** enables ***** ************* (**** *******, *** *******, ******* ** **** at ******** *****).  

*** ****** ***** ** *** *** ************ ** **** ******* a ************ ********* **** ******* *** **** *** ******** *************, the **** ***** * ** **** ** *** ******** **** the *** *** ****** ****** ** *******.

******* 

***-**** *** ********* ********* **** *****-******* *** ***-*****. ** ****’* ***** to * ******* ** **** ******* ******* *** ***-**** *** vendors, ** ***** **** **** *** ****** / ******* ** calls ******** *** **** **** ** ******* *****, *** *** advanced, *******. **** ** *** * ****** '***' *** ***** many ****** **** ***** **** **** ** ******* **********, ** is ***** ******.

Cons ** ***-**** ****

Fixed ****** ***** ******

*** ******* ****** ****** **** **** **** ***** ****-***** ****, limiting *** ********* ***** / ******** **** ** *** ******. ******* a ********* ****, *** **** *** ** *** ****** ****** is ** **** *** ******* ****** ** *** **** ***** observed, ***** ** *** ****** *********. **** *** ****** ** compromised ********.

Limited ********** *******

*** ******* ********* *** **** ** ***** **********. ** ********, ******** 4MP, *** *** ** ******* *** ********* ** ************ *********.

*** ***** *** **** ******* ********** ** ***** ***** ****** with ***** *******, **** **** ** ********.

****: ** ****** *** ****** ******* ********** ** ******** ** *** over *** **** **** ** ***, ** *** ****** *******.

Cameras **** ******** ********

******* ******** **** ***-**** **** ********* **** ******** ***** ** ******-*** cameras, **** **:  

  • **** *** - ***** ******* **** ****** ** ******* ** areas **** ******/******* ******** *** *********
  • ***** ** - **** ***** ******** ***/** **** ******** ** night ******
  • ***** ****** ** *** ***** - **** **** ***** ****** when ****** ******** *** */* **** ******* 
  • ******** **** - *** ***** ****** ****** ** ******* ***** or ***** ******
  • **** ******* - ******* ********** ** **** ** ***/*** ********
  • ***** *****'* - **** ***** ********* ******* ***********
  • ******* *** **** ********* - ********** ********* *** ****-**** ******, people ********, ***.

Limited *************

********* ******** **** ***-**** **** ******* * ***** ****** ** cameras. **** **** ****** ** *******, ****** **** ******* ******** purchasing ******* ********/***, ***** ***** ****** ********** **** *********.

May *** ******* ********* *******

********** *******, **** ** *****-****** ********* *******, ** *** ****** overhead ******* *** ********* *** ********* ** ***-**** ****. 

Limited **-**** ******* / ************

*** ****** ** ***** **** ***** ***** **** *********** *** ********* ******* ** ***** *****-**** ****.  While **** *** ********* ******** ** ***'***, ** ****** **** ** needed ** ******** *** ******, ** ******** ** ********** ************ that ****** *** ***********, *** ****** *** **** *** ***-**** kit ***** ******** **** ****** **** ********.

 

Comments (2)

True WDR/Smart IR; they are coming. I have seen a few kits with them already. In addition, most do not have varifocal. It is a matter of selling value over price; your value has to be higher than the price. 8/10 times a customer that calls us for a quote and then states "Ahh, you know what, I'll install a Lorex system from Costco"; we can pretty much change their mind due to our value and what we can offer over a system from Costco.

You are going to get a handful of consumers that have DIY capable hands and mindsets, but for the most part, the boxed camera set sits in a corner "Until they have the time" to install the system.

Furthermore, we also install these systems for customers too; in the end, if that is what they really want and we can not persuade them otherwise, join in on the fun; we just do not offer any warranty what-so-ever (Other than our labor).

True WDR/Smart IR; they are coming.

True WDR is definitely moving down market. 5-6 years ago, it was only top end cameras, 2-3 years ago, it became increasingly common in mid-tier cameras. Now, even some low-end professional cameras have true WDR (e.g., $100 True WDR Camera Tested (FLIR CVI)).

That highlights one of the big dilemmas of these kits. Can meaningful high-end features be added to professional offerings faster than previous high-end features get commoditized into kits?

Login to read this IPVM report.
Why do I need to log in?
IPVM conducts unique testing and research funded by member's payments enabling us to offer the most independent, accurate and in-depth information.

Related Reports

4MP Camera Shootout - Axis, Dahua, DW, Hanwha, Hikvision, Uniview, Vivotek on Sep 24, 2018
4MP usage continues to climb, especially for low cost fixed lens models. To see who was best, we bought and tested seven 4MP models from Axis,...
Alexa Guard Expands Amazon's Security Offerings, Boosts ADT's Stock on Sep 21, 2018
Amazon is expanding their security offerings yet again, this time with Alexa Guard that delivers security audio analytics and a virtual "Fake...
Favorite Request-to-Exit (RTE) Manufacturers 2018 on Sep 19, 2018
Request To Exit devices like motion sensors and lock releasing push-buttons are a part of almost every access install, but who makes the equipment...
Amazon Ring Spotlight Cam Tested on Sep 17, 2018
Amazon's Ring has released their latest camera entry, the Spotlight Cam, which we bought and tested in our Consumer IP Camera Analytics...
IP Camera Cable Labeling Guide on Sep 14, 2018
Labeling cables can save a lot of money and headaches. While it is easy to overlook, taking time to label runs during installation significantly...
Favorite Intercom Manufacturers 2018 on Sep 14, 2018
Intercoms are certainly increasing in popularity, driven by the integration of video and IP networking. But who is the favorite? On the one side,...
Vivotek 4MP Camera Tested (FD8379-HV) on Sep 13, 2018
Next in our series of updated 4MP testing, we bought and tested Vivotek's FD8379-HV, and entry level 4MP model claiming "top-notch quality video in...
VMS Export Shootout - Avigilon, Dahua, Exacq, Genetec, Hikvision, Milestone on Sep 13, 2018
When crimes, accidents or problems occur, exporting video from one's video surveillance system is critical to proving incidents. But who does it...
Door Fundamentals For Access Control Guide on Sep 12, 2018
Assuming every door can be secured with either a maglock or an electric strike can be a painful assumption in the field. While those items can be...
Dahua Low-Cost 4MP Camera Tested (N44CL52) on Sep 10, 2018
4MP use continues to increase, especially in low-cost models, according to integrators in our 2018 Resolution Usage Statistics. We bought Dahua's...

Most Recent Industry Reports

Genetec Takes Aim At 'Untrustworthy' 'Foreign Government-Owned Vendors' on Sep 24, 2018
Genetec is taking aim at 'untrustworthy' 'foreign government-owned vendors'. This is not a new theme for Genetec as nearly 2 years ago, Genetec...
4MP Camera Shootout - Axis, Dahua, DW, Hanwha, Hikvision, Uniview, Vivotek on Sep 24, 2018
4MP usage continues to climb, especially for low cost fixed lens models. To see who was best, we bought and tested seven 4MP models from Axis,...
Alexa Guard Expands Amazon's Security Offerings, Boosts ADT's Stock on Sep 21, 2018
Amazon is expanding their security offerings yet again, this time with Alexa Guard that delivers security audio analytics and a virtual "Fake...
UTC, Owner of Lenel, Acquires S2 on Sep 20, 2018
UTC now owns two of the biggest access control providers, one of integrator's most hated access control platforms, Lenel, and one of their...
BluePoint Aims To Bring Life-Safety Mind-Set To Police Pull Stations on Sep 20, 2018
Fire alarm pull stations are commonplace but police ones are not. A self-funded startup, BluePoint Alert Solutions is aiming to make police pull...
SIA Plays Dumb On OEMs And Hikua Ban on Sep 20, 2018
OEMs widely pretend to be 'manufacturers', deceiving their customers and putting them at risk for cybersecurity attacks and, soon, violation of US...
Axis Vs. Hikvision IR PTZ Shootout on Sep 20, 2018
Hikvision has their high-end dual-sensor DarkfighterX. Axis has their high-end concealed IR Q6125-LE. Which is better? We bought both and tested...
Avigilon Announces AI-Powered H5 Camera Development on Sep 19, 2018
Avigilon will be showcasing "next-generation AI" at next week's ASIS GSX. In an atypical move, the company is not actually releasing these...
Favorite Request-to-Exit (RTE) Manufacturers 2018 on Sep 19, 2018
Request To Exit devices like motion sensors and lock releasing push-buttons are a part of almost every access install, but who makes the equipment...
25% China Tariffs Finalized For 2019, 10% Start Now, Includes Select Video Surveillance on Sep 18, 2018
A surprise move: In July, when the most recent tariff round was first announced, the tariffs were only scheduled for 10%. However, now, the US...

The world's leading video surveillance information source, IPVM provides the best reporting, testing and training for 10,000+ members globally. Dedicated to independent and objective information, we uniquely refuse any and all advertisements, sponsorship and consulting from manufacturers.

About | FAQ | Contact