Amazon Ring Launches $10 Monthly Professional Alarm Monitoring

Author: IPVM Team, Published on Jun 15, 2018

Amazon's Ring has announced an alarm system with 24/7 professional alarm monitoring for $10 per month, a fraction of the $30+ per month traditional alarm monitoring providers charge.

Is this the beginning of the end for the security industry's most lucrative business segment? Is hard hit ADT in even worse shape now? In this note, we examine the impact of this pricing, its sustainability and the risks.

******'* ******* *********** ***** ********** **/* ************ ***** ********** *** $** *** *****, * fraction ** *** $**+ *** ***** *********** ***** ********** ********* charge.

** **** *** ********* ** *** *** *** *** ******** industry's **** ********* ******** *******? ****** *** ***** **** ***** ***** ***? ** **** ****, ** ******* the ****** ** **** *******, *** ************** *** *** *****.

[***************]

Ring ******* **** ********

*** **** ** **** ****** **** **** ************ ***** ********** for $** * *****. **'* **% *** **** **** ****** a ****, **** $*** ********, * ******* *** ******** ** $400 * **** *********** **** *** ***** **********. ****, ****'******* ****' ************ ********* ****** ********* *** **% ****** ***** **** ********.

*** ******** ******* ****** ***** *** ******** ****** ***, **** cameras, *** *** ************ **********, ** **** ******* ** ***** promotional *****:

$10 ******* ******* ********

*** **** ** $** ******* *** **** **** *********** ***** monitoring ******, ** ** **% ***** **** *** ***** ****************'*$**.** *** ***** ********.

*** **** **** *****? ********, ******. ********* ******* ******* **********, with ******** ******, *** ********* ** ***** *** **** **** $10 *******. *******, **** ** **** ********* ********* *******, **** streaming *** ******* ** **** **** *** *** **** ** well.

*** **** **** *** **** / ****** ** (*) ******** acquisition ******** **** ** ********* (************) ***** **** *** ****** else *** *** ***** ******* ***** ********** *** (*) ****** may *** **** ** *** ******* **** ****** ** ***** (recall ******'* ***'* ***** "********** **** ***********")** ******* ****** ***** ***** **** ********'* ***** ** **** more ** ***** *****.

Negatives - ********* *** ********* *******

** ***** *** ********* ********* *** ***** ******:

(*) *********: ** ** ********* ******** ****** **** ******** ********, ********* ** ** *****, ** **** ************* ******* ********* for ************** ********* ***** *******. **** *** *** **** * common ******** / ********* ** **********, ****** ********** *** ********* to ******.

(*) ********* *******: *** *********** ** ************ ***** ********** *** unlimited ***** ** **** $** * ***** (** $*.** **** purchased ********) ****** ********* ************** *******, ********* ******** **** ******* ****** **** **** *****. ** **** *****, ***** ** ****-***** ****** could ** ******* ***** ******, ** *** ********* ********* ** grow, *** **** *** ******** *** ************, *********, **********.

Vote / ****

Comments (22)

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** '****' *** *** ********** ***, ** *** **** *** much ** *****? ** **, **.

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********:

*** * *** ********* ****** ** * **** **** *** camera *** ****** *** '*****' **** - *** **** $*/*****?

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**,**** *** ***:

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* **** ** **** ***'* ***** ***** ********** ** ** they're ***** ** **********. $** ** ****** *****. ** ***** are ****** **** **** **** *** ******** **********, ******** ***** and *** ****.

* **** *** *** *** ***** **** **** ******** *******, where *** ******* ****** ******** **** *** *** ***** ********** would ** **** ** **** *********.

*********, * ** ********* ** ****, ***** (*) **'* * support ****** *** ***** **** *** *********** *** (*) *** much **** ** ***** **** ** *** **** *****.

**** *****, ****** *** ***-******* *** ***** ****** ** ** soon ** ** ******* ** **** ** **** ** ****** and ****.

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***'* ***:

*. ******** ** ** ***** ********** ******* ** **** ***** that ******** **. *****

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*** *** ******** ***** ********** ** *** **** **** **** sold ******** ********** ** * *****, * ******, * ******, 1 *****, *** * ***** **** * $**.** ** ****** monthly ******** **** * * **** ********? ***

**** ********** **** *** ***** *** ** *** *** *** the ********* ** *** ******* ** *** *******. **** ** are *** **** ******.

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********** ** ******** ********** *** **** *** ******** *** **** to **********.

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*** - **** ********

* ***** *** **** ****; ***** ********** ********, ***** *******, and **** ************* **** **** ** ***** ***** ******* ** compete *** *** **** **** **** ***** ****. *** * also ******* **** ** ******* ********** ** ****** **** **** still ******* ******* *** **** **** ** ****** ** *** consumer *** ** ***** ** ** *** ****.

*** **** ***** ** *** ***** ******, *** **** *** if **** ** ***** ** ***** ** ***** ** ******* to ******* ***** ******, ** ****** ******** ****** ***** *** - ** * ********** ***** ** *** * ***** *** of ****** ******. ***** ***** **** **** ******** *** *** a ******* **** ************ ***** - **** *** ***** ****, can *** ***** ****

**** *** *** *****:

***** *********. “***** *** ******** *** ***** **** **** *** again, ** *** ***** ***** ** **** * ****** ** great *** ******** ** ****** – **** ** *** **** significant ********* ** *********** *********.”

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* ****** **** *** ****** *******, ****, ***** ***** ********!

*** *** ******* *****, *****-****!!

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