Micropower Fails

Author: Brian Karas, Published on May 02, 2016

Wireless video surveillance is a tough business. Micropower sought to deliver a wireless, turn-key, professional video solution.

The most famous wireless failure is certainly Firetide, who after spending $50 million in VC funding, took a small buyout, and fell off the face of the Earth.

Micropower quietly raised and burned a lot of money itself, ~$20 million, including $6.5 million for Motorola in 2012, $7.5 million in 2013$2 million in 2014, and nearly $5 million in 2015.

We look at what caused Micropower's downfall in this report.

******** ***** ************ ** * ***** ********.**************** ** ******* * ********, ****-***, ************ ***** ********.

*** **** ****** ******** ******* ** ********* ********, *** ***** spending $** ******* ** ** *******, **** * ***** ******, and **** *** *** **** ** *** *****.

********** ******* ****** *** ****** * *** ** ***** ******, ~$20 *******, *********$*.* ******* *** ******** ** ****,$*.* ******* ** ****$* ******* ** ****, ********* $* ******* ** ****.

** **** ** **** ****** **********'* ******** ** **** ******.

[***************]

Micropower's ********

********** *** ** ********* ******-***** ******, ******** ***** * **** ** power, ****** ** **** ****** *** ********/***** ***********. **** *** helped ** ********* **** ********** *** ** *** ******, *** ******* them ** * *********** ******* **** **** *** ** *** receiving *** ** *** ******** ****.

***** * ********** ****** ***** ** ***** ******* *** ******** wirelessly, *** ******* ******* ******** ****** ***** *** *** ********** connected ** ** *** *** ******* *** *********.  

** ******** ********** *.* ***** ******** ************.

Problems *** **********

**********'* ************ ******** **** * **** ***********:

  1. ******* ********** - **** ****'* **** ***** ****, **** *****+ was ******* ******
  2. ******* ********* - *-*.**** ** **** *****
  3. *********** ****** - ** ****, ** ********* ***-***** ** *** cameras
  4. ********** ***** ******** ***** ** */* **** - ***** ******** options ** *+ *****
  5. ******* **** ******** ****** ***** - ******* **** ****** ***********

** ******** ** ***** ***********, *** ******* ******* * ***** price ***.  * ****** ****** ******** ***** ******** $*,***, *** even * * ****** ******** (***** ***** **** ******* *********** of *** * ****** ***) **** *** ** **** $*,*** per ******.

**** *** **** ******* *****, ****** *** ***** ****** ******* and ***** ****-********* ******** ******** **** ******** ********, ****** ** easier for *********** ** ***** *****/******** ******* **** **** ******** *******.  

********* ****** ** **** * **** ********** *** ** ************ to ******* *** $*,***+ ***** *** ***-*** ***** ** **********'* cameras.  

**** ************ *********** ********* **** ***** ********** **** ***** ** cost-prohibitive ** ****** **** ***** ********* **********, ************ *****, ***** parking **** ****** ******.

Challenges **** ********* *****

******* ********* ** *** ****** *** * ****** *********** ******* is ********* *********** *** **** ******.  * ******* *** ** invest ******* ** ***** *** ********* ** *****, ***** ********** is ********* ** *** ******* *****.  ********* *** ***** ***** sensitive *** ******** ** *** ********* ******** *********.

** *** **** ***** ***, * ****** ************ *** ***** ********* *** concept *** ***** * *********** ******* ** ****** ** * lower ***** **** ***'** ***** **** ********** *** ******** *** market.

**********'* ******* *** *** **** **** *********** ***** **** ************, if ** ***, ****** ** **** **** ** **** ******** and ******** ****** ******* ** **** * ***** ****.

Consumer ************

*************, * ******** ******* ******** **** *** ***** ******** ******* *** base ******** ** ****** **** ******* ** *** ******** ******. For *******, *******'*****, ******** **** ************, *** **** ******** **** *********. *** ************, *** ** ****** ****. ** ******, ***** ******** *** ****** *** ***** *** deliver *** **** ******, *** ********* ***************, **** **********.

Comments (23)

*** ***** *** **** ******* ***** **** **** ********?

* **** *** **** *** **** ******** ****** ** *** team *** *** ***** ******* / ******** *** ****** ****** to ****. ** ************ ***** **** **** ***** ***** *** and, **** *********** ********** *********, ** **** **** **** ***** now.

* *** **** *** **** *** **** ** *****, *** very **** ******, ******** *********, *** * ** ******** *** they ***** ** ** ** ***** ***** *******.

* **** **** *** **** *** ** * ********* *******, and ***** ** **, *** **** * ******* **** *** years **, ****** **** ***** ****'* ****** ******* ** **** capable **** *** ******* ******.

* ***'* **** ** ****** *** **** ***** *** ******* entrepreneurs *** ***** ** ********** ** ***** *** ***** *** there. *** **** **** ***** *** **** ****** *** *** rich ******* **** **** *** *******, ***** *** **** ****** who *** **** ** ***** **** ** ***** ******* ********** and **** ******** ******. (*** ********* **** *** *** **** ******.)

**** *** ** ***** *** *** **** ************ *** ********** failed, *** *** ***** *** **** ********* *** **** **** kind ** *******, ** * ******* ** **** * ******* comment.

***, ** ***** ** *********** ** **** ***** ***** ***** out *** ******* **** ** *** ********* ************, *** *** what *** ******** *** ****** ***** **********. * **** **** IPVM ******* *** *********, ** **** **** ********* ** **** before, ** **** ***** ** ********** **** ** ********** **********. I **** ** ******'* ** ****- ** *** ***** ******* about *** **** **** ***** ** ** ********** ** **** as **** **** ******* ***** *** **** ***** **** **** in ***.

******* ***** *** * ***** *** ****** "* **** *** his ***** *** **** ******* *******".

*'* *** ******** **'*, *** * ***** **** **** **** that **** ***** ********* ***'* ***** ********** ******* **** ****'** investing **.

"*** **** *** ******** *** ****** ***** **********."

* ******** *** ******** **** *******, ******* ** ******************.

**** ****** ******** *** * ***** ***** ** ***** ************ industry '**********' *** **** **** **** ***** ******* ** ********* I ******* **. *********, **** *** ******* *** ****...

*** ***** ** **** **'* ***** **** ** **** ********** with **** ****** *********** ** ******** ******* *** *** **** investors ** ****, ***** **** ****** ** * ******* ** markets.

*** ***** ** **** ** **** **** *** ****** ******* if **** *** '*****' * ** ** ***** *** **** 'right' **** ** * *******, **** *** *** ******** *** paid ***.

** ******, *** ******* **** ******** ***** ***** ************ ** that ** *** **** ******* *********. **** ****, * ** not *** ********** ******* ***** ***. ******, **** *** **** bigger **** / ****** / **** ** ********, ****** ** not.

*'** **** * ******* **** ** ****.

*'* *** *** **** ********* **** **** ******* ** ***** $20M. **** **** ********* * ******** ****** **** ******** ***** and ********. ***** *** ******** (********** *****) **** "***" *** a *****, *** * ***** **'* **** **** **** ** interested ** ******** ** *****, *** ****** ** ****** ** out.

********** *** ******* *****, *** *** ******* ******** ******** ****'* fully ********** **** *** ******* **** ****. *** *** * pitch, ***'** *** * ****** **** *** ** *** ** in * ****** ** *****, *** *****'* ******* ********* ****** to *** ***** **** ** * ******* *** ** *****. The **** ** "**********" ** *********, *** *****'* **** *** disruption ** **** *** ******* ** ****** ******* *** ******* lines ** ** ****** ***.

** ***** **** ********** ******** *** **** ** * *********** investment **** * ******* ***********.

**'* *** ***** **** **** **** ******** ** ** ******* implied, ** ********** *** ** ********?

***, ** **** ******** ******** ************* **** **** **** ****** operations.

* **** * ******/****** **** **** **** **** ******** **** a ***** ** *** *** ******* **** *** * ******* fad *** * **** ** ***. ** **** ******** * little **** $*** **** **** ****** ******* ** **** **** span.

** *** "*** *****", ** *** *** ******** **** *** term. ** ******* ** *** **** **** ****** *****, ***** he ******** ** *** *** **** ** *** **** ****. Sure, ** **** **** *** *** ****. ***, ***** ** really **** *** *** *** ** **. ** ****** ** LEAST $*** ******* ****** ** ** ***** ** *** ****** working ********* **.

** ***** *** * *** ********* ******** **** **** **** and ******* *** *** ***, *** * ***** ******** ** his *********** **** ****** **** ***.

***** *'* **** **** *****'* ***** *** ***** ** ** investors, ** ** *** *** ***** **** ********* **** *'* aware **.

*** **** ***** ******* ** *** ******* *****.

**** *** *** ****** ******** ** ***** **** *****(*** ***** reality, ********* - *****) ** ******* *** "**********" ********* **** STREET *** **** *********** ******* ***** ** ******* ******* ** a "***" "**** ******** ****".

********** *** ** ** **********... *.*.

**** ** ******* *** **** ** ******** *********, (*.*. **% of ***) *** **** ****** ** **** **** ** ******** that *****'* ********* ** **** ** *****.

* ***** **** **** *** ********* **** ***** **********, ***** execution, ***., ***.

* **** * **** **** ** **** *******. * **** the *******. * ***** ** *** * **** ***** *****. Price *** ** ***** *** ** *** ******** ********. ********* wanted ** *** ** **** ********, ********** ** ****** ********.

* **** * **** ******* ** ****, *** **** ** these ********* ** *** **** *** ** ****** ***** ********. Their **** ** ********* *** *** * ***** ****** ** just ***** ***** ******* ** **** *******. **** ** * remarkably *********** *** ** ******-*****. *** *** ****** *** ******** product ** *** *****, *** ** ****** ***'* **** ***, it **** ***** **** ***.

* *** ***** **** *** ** ***** ****** ***** **'* a *** ***** **** **** ** *** ****** ** **** me ** *** *******. * **** ** * ****** * simple ****** ** * ********, ***** ******* ****** ****** *** priced ** ** ****** ** ***** ** ***. ** ***** was **** *** **** ********** ********** ***** ***** *** ******** in-house ** * ******** ** *** **** *** **** ** resolution **. *** ****** **** ******* **** ****.

* ***** * ***** ** **** * * ********, ***** Powered, ******* ******-** ****'* *** *** ***** ** *** ** MicroPower's *******.

** ***** *** **** *** **** ********** ********** ***** ***** the ******** **-***** ** * ******** ** *** **** *** with ** ********** **. *** ****** **** ******* **** ****.

* ***** * ***** ** **** * * ********, ***** Powered, ******* ******-** ****'* *** *** ***** ** *** ** MicroPower's *******.

*** ****'* *** ******* *** ***** ***. ****** **** ** figure **** *** ******* ***** ** **** ** *************** ****** to ** **** ********.

** ** ******** ***** ********, * ***** ***** ********** *** fundamental ****** *** ****** ********* **** *********** **** *** **** without *** *** ***** *** ******** *****.

* ******** ****. * **** ***** ** ****** **** **** capable **** *** ********** *****. *** ** *******, ** ** easily *********** ** *** **** **** *** **** ** ****** out *** ***** *** *** ******; ********* ******, ******** ******, beam *******, ***.

*** ****, **** ***** ***** ****** **** ***** *** **** true, *** **** ******* **** *** ***** ******* ********** ***** gets *** *** ****. * ***** **** ****** ***** * little **** **** ** ******* * ***** *** **** * can **** **, *** **** **** ********* *** **** ****** designing * "***-****-****-***" ********.

*** * ***** **** *** ******* ***** *** * **** install ***** ******** *** ********* **** ***** ******* *** ***** IP *** *** *** ********** ***.

** *** ** *** ** ****, **** ******** ** *** selections, *** ****** **** *** ****** *** *****, **** ******, feature, *** ******* ** ******** *** *** ***** ********* **** MP *******.

** *** ***, **** ********* *** ** ****** **** **** argument. *********** *** *** **** ******* ********* ** ******* ****** on ***** ***.

*** **** ********* *** ******** *******, *** *** ***** ****. Most ***********, ** ** **********, ***'* ****** **** ***** ******** wireless *******, *** ** ******* *** ********* *** ********** ****** of ****** ****** ***** ****** ******** ***.

**** ** *** ***** ***-**********, ****** ** *************** **** * guy ******* *** * ***** ******** ***** ************ ******** ** Amazon ****** *** * *** ** ****** *** ****** ****** in ********** * ************ ******** **** ****.

**** *** **** **** * **** ********* **** ***** ***** product *******, **** *** ** ***** *** ********** **** *** camera *******. ************, ********** ******** ***** *** *** **** ** wasn't ********** ***** *** ***** ****** ******** *** ********* * bunch ** ***'* ******** ****** ** * ***: ****://**********.***/**-*******/*******/****/**/***************-******************.***

** * ***'* *** *** **** ********** ******* ****** ***** product **. ********* ***** *** ***** ** ******.

********** *** **** ***** ***** ***********, ****** ** ******, ******* and **** ***** ****** (******* *** ******) ** ****** *** system. ** ******, ***** *** ********* (***** ****, **********, *****, etc.). *** **** **** *** ****** **** ******* ** ******. Including *** **** **** **** ***** ******* *** ****** **, reducing *** **** *** *************** *** *************** ** *** **********'* side.

* ***'* *** *** **** ********** ******* ****** ***** ******* Vs. ********* ***** *** ***** ** ******.

** *** *** ***** ******** ******** ******, ***** *** *** be. *** **** *********** ** ***, *** **** *** ***** that ****-********** **, ** ** ********* *** *********** ** ***** are ***** ** ** **** ******* ** **.

***** * *****, **'** ***** ****** * ***** ********, * know ****** ***** ***** ************. *******, * *** **** *** a ******* ******* *** * ***** ***** *** ********** **** part ****** ****. *** ***** ***** **** ********* *** *******. I'm **** ** ******'* **** ** **** ** ****** *** a ******, ******* ********.

**'** ***** ****** * ***** ********...*'* **** ** ******'* **** ** **** ** ****** *** a ******, ******* ********.

**** ** *** ** *** ********...

****, ** * ************ ************, **** * ***** ***** ** wireless ** ********* ******* ********** *** ***** ***** ***** ***********. It *** ** ********** *********, ********* ******* ** ***** ** distance *** ****** *******. ** *** ******, ********* * ******** solution **** *** ****** *** ****** *** **** *** ** most ********* **** ****** ********** **** *** ** ****** *******. We ***** *** ***** *** ***** *** ********* * ***** ago ****** * ********* *********** ***** ** *** ******* * full, ******* ******** *** ******** *** *****, ***** **** *** ability ** *** ******** ****** *** ******** *****. *** **** learning ***** *** *** ******** ** **** *** **** ** the ****** **** **, **** *** *** **** ***** **** set ** *****, **** ****** ***** *********** ** **** ****** solar *****. *** ********* ******* ****** ****** *** ***** ******* the ******** **** *** ******* ** ****** *** ********* **** want. **'** ******** ********* *** ******** **** * ***** ****** requiring * ***** ** ** * **** ******* ****** ********* 70 *****. ** *** *** *** *******, ** **** **** out ** *** ******** ** ** ******* **** *** ********* and ******* * **** ******** **** ******** ****** ** ***** kit ************* *** *****. *** *** ********** ***** ** ** is ******* *** *********, ******* ********* *** ******* ***** *******. This *** ****** **** ********** *** ****, **** *** ***** time ***** ** *****.

**** *********** **** *** ***** ********* **** *** ******* ******* paid ** **** ** *** ****** ******** *** ** ** a **** ** ***** ********.

** **** *** ***** * ******** **-***** ** * ***** cost **** ****. *** ***** **** ****** *** **** ****** and **** * *** ****, *** ********** **** **** * marketable ******** **** ** * ****** ****** ** *****.

**** *********** **** *** ***** ********* **** *** ******* ******* paid ** **** ** *** ****** ******** *** ** ** a **** ** ***** ********.

****'* *** * **** **** ********** ** **** ********* **** people ******* **** **** ******* ** **, ********** ***** **** knowledgeable ****** *** ***** **** ** **** ** **** ** something **** ****.

*** ***** **** ****** *** **** ****** *** **** * bit ****, *** ********** **** **** * ********** ******** **** is * ****** ****** ** *****.

*** ****'* * *******. *** **** ***********, * ******** ***** video ******** ** *** ********* ******, ** **'* **** ** justify *** ********** **** ******** ***'* ***.

* **** *** ** ***** **** * ****** ******* ******* acting ** ****** ** **********, ******* *** ***** ***** ********* and ****** *********, ** *'** **** **** ** **** **** they *** ****..

**** ****** **** ** *** **-********** ******* ** ****? *'* be ********** ** ******* ** **** ***** ***** ***********.

Login to read this IPVM report.
Why do I need to log in?
IPVM conducts unique testing and research funded by member's payments enabling us to offer the most independent, accurate and in-depth information.

Related Reports

Arlo Go Cellular Cloud Camera Tested on May 23, 2017
Totally wireless surveillance cameras are growing but almost all typically depend on a hub and local Internet access. However, many outdoor...
Blink XT Outdoor Totally Wireless Camera Tested on May 11, 2017
Running wires for cameras outdoors is one of the biggest challenges, especially for consumer or DIY installs. Now, Blink has released an outdoor...
Alarm Circuits Guide on May 09, 2017
Alarm circuits are a fundamental element of wired burglar systems. Designing the alarm circuit greatly affects its performance. In particular,...
Smartphone Controlled Kevo Lock Tested on May 04, 2017
Smartlocks are a growing market, with millions sold. Kwikset's Kevo is one of the most common choices, using the Unikey smart phone access control...
Hack Your Access Control With This $30 HID 125kHz Card Copier on May 01, 2017
You might have heard the stories or seen the YouTube videos of random people hacking electronic access control systems. The tools that claim to do...
Burglar Alarm Zoning Guide on Apr 28, 2017
The function of an alarm panel is to gather information from sensors and respond to this information by triggering actions. While it is possible to...
Last Day - IP Networking Course May 2017 on Apr 26, 2017
Today is the last day to register for the May IP Networking Course. This is the only networking course designed specifically for video...
Xandem Next Gen Intrusion Tested on Apr 26, 2017
Xandem's "full coverage motion tracking technology" is unlike any intrusion technology we have seen. We bought their new system and tested it...
Ring Floodlight Cam Tested on Apr 20, 2017
Ring has released their latest entry, the Floodlight Cam, calling it the "Evolution of Outdoor Security", touting motion activated floodlights,...
Siklu PtMP Millimeter Wave Wireless Examined on Apr 18, 2017
Siklu is attempting to make millimeter-wave wireless systems more applicable in the security industry. Two years ago, they started marketing to the...

Most Recent Industry Reports

H.265 / HEVC Codec Tutorial 2017 on May 25, 2017
Since 2013, video surveillance professionals have talked about the potential for H.265. Now, in 2017, H.265 is starting to gain mainstream...
Camera Course Summer 2017 on May 25, 2017
Learn video surveillance and get certified. IPVM provides live online classes, recorded videos, personal help, cutting edge education and...
Most Respected Manufacturer Competitors on May 25, 2017
Manufacturers told IPVM what competitor they most respected. In terms of total revenue, Hikvision, Dahua and Axis are certainly tops but would...
CyPhy 'Unlimited' Flight Time Security Drone Examined on May 25, 2017
Drones face several issues as commercial security platforms - legal restrictions (e.g., in the US, the FAA), costs, and limited flight durations...
Milestone Entry Level Mobile Password Vulnerability Disclosed on May 24, 2017
While many manufacturers have only addressed cybersecurity vulnerabilities after public disclosures were made (or threatened), Milestone has...
How Integrators Use IPVM on May 24, 2017
150 integrators explained how they use IPVM and how it helps them stay informed and improve their business.  The 4 main uses integrators cited for...
Alarm Supervision Guide on May 24, 2017
Burglar alarms can constantly monitor the health of attached circuits, sensors, and devices to ensure that they remain operational. This is known...
Arlo Go Cellular Cloud Camera Tested on May 23, 2017
Totally wireless surveillance cameras are growing but almost all typically depend on a hub and local Internet access. However, many outdoor...
Avigilon New COO James Henderson Profile on May 23, 2017
It has been nearly 2 years since the infamous Bryan Schmode 'resigned' as Avigilon COO. Now, Avigilon once again has a COO, promoting James...
Hikvision Marketer Caught Spamming, Fails at Coverup, Fired on May 23, 2017
A Hikvision marketing employee was caught by IPCamTalk trying to surreptitiously disparage IPVM and IPCamTalk. This is an outgrowth of Hikvision's...

The world's leading video surveillance information source, IPVM provides the best reporting, testing and training for 10,000+ members globally. Dedicated to independent and objective information, we uniquely refuse any and all advertisements, sponsorship and consulting from manufacturers.

About | FAQ | Contact