Hikvision Marketer Caught Spamming, Fails at Coverup, Fired

Author: John Honovich, Published on May 23, 2017

A Hikvision marketing employee was caught by IPCamTalk trying to surreptitiously disparage IPVM and IPCamTalk.

This is an outgrowth of Hikvision's anti-IPVM marketing campaign and their most recent failed attempt to denigrate IPVM. Hikvision received numerous negative responses to their campaign including from an admin at IPCamTalk, where a member, montecrypto, discovered the Hikvision backdoor.

The IPCamTalk admin declared:

4.6 billion in alleged "revenue" and they hire someone with a 6th grade education to trash IPVM.com

The Hikvision marketer was upset with this description so he created an account, not disclosing his affiliation, to respond:

To which the IPCamTalk admin replied:

Actually the articles on IPVM are very well written and make complete sense. Hikvision is simply pissed off that someone is taking them to task so they hire some incompetent fool to write a hit piece

Evidently that hit too close to home for the Hikvision marketer who responded:

"Very well written"? Please! They cater to a non-college educated audience... There isn't a single positive post on their blog about Hikvision.... Even someone with only a 6th grade education, such as yourself, could see this.

Get Video Surveillance News In Your Inbox
Get Video Surveillance News In Your Inbox

Update: Cover Up

The Hikvision marketing employee then conducted a coverup. Originally, he disparaged IPCamTalk's admin as having 'only a 6th grade education', after publication of our post he edited it to remove that. Of course, that only makes it worse and we have screen shots before and after.

The original:

The cover-up:

Hikvision Marketing Employee Revealed

And then IPCamTalk's admin revealed who 'techsaurus' was:

IPCamTalk also directly confirmed to IPVM that it was a Hikvision marketing employee.

The whole debate about education levels is unhelpful as smart, mature people (and the opposite) can be found at various levels of education or lack thereof.

Hikvision's Marketing Challenges

The growing awareness of Hikvision's Chinese government ownership and their struggles dealing with their ongoing cybersecurity problems, including most recently the backdoor confirmation is certainly putting great strain on Hikvision as a company.

For a marketing department, this is extremely hard. Hikvision's deep government pockets understandably makes them confident all problems can be solved with money. But some cannot.

Hikvision is welcome to continue with these on-line skirmishes and disparagements but they would do better simply fixing the problems they have, if they can.


The employee was fired and his actions were 100% unauthorized, according to a source close to the company.

Discussion: Should Hikvision Have Fired Their Marketer?

Comments (77): PRO Members only. Login. or Join.

Related Reports

Free Trip To China - CCTV.Net / Univew on Mar 15, 2018
Pack your bags? 'Closer than you think'? Well, a non-stop flight from NYC to Shanghai is 15 hours plus another 100 miles to Hangzhou...
Favorite Camera Manufacturers 2018 on Mar 12, 2018
A number of major moves in integrator's favorite camera rankings for 2018: Two manufacturers make major moves up One major manufacturer moves...
Avigilon Breaks $400 Million Revenue, Quadruples Profit, Weakens Competitiveness on Mar 07, 2018
The last annual Avigilon financials are here. With the imminent Motorola acquisition completion, Avigilon will cease to be an independent publicly...
ADT: "Hate That Company" Loses Billion On Amazon Ring Deal on Mar 02, 2018
It has not been a good 2018 for ADT. And this week has been even worse. In the aftermath of Amazon acquiring Ring for a billion plus, ADT's...
Why 3VR Failed on Feb 16, 2018
3VR destroyed transformed ~$65 million in VC funding into a $6.9 million exit. The reason they failed is simple. They bet on analytics. They...
Ingram Micro Owner HNA Declares "Victim of Conspiracy Against China" on Feb 08, 2018
Just 2 years ago, Ingram Micro was acquired by a Chinese company that paid them $6 billion in cash, nearly 40% more than their then stock...
Convergint Damage Control on Feb 07, 2018
Convergint needs you to understand. When Convergint acquires companies, as they continuously do, it is an acquisition, e.g.: But when...
Hanwha: Chinese Products Damaged Industry on Jan 25, 2018
Hanwha Techwin's CEO has come out swinging against the Chinese. In this note, we examine his statements, the relative positioning of Chinese and...
Axis: "It’s A Question Of Trust And Who You Want To Be Associated With" on Jan 17, 2018
Who do you trust? Who do you want to be associated with? Axis is raising hard questions to start 2018. In this note, we examine these questions,...
'Defiant' Hikvision 'Strikes Back' At WSJ And US on Jan 16, 2018
The fight is on. Hikvision and their owner, the Chinese government, 'strikes back' against the Wall Street Journal and US politicians raising...

Most Recent Industry Reports

May 2018 Camera Course on Mar 16, 2018
Our next course starts on May 8th. Register now for the Spring 2018 Camera Course This is the only independent surveillance camera course, based...
ADT Hammered Again, Loses Another Billion In Market Cap on Mar 16, 2018
ADT's CEO told investors that, 'in baseball terms', ADT was batting 5 for 5. But investors told ADT's CEO, 'in baseball terms', that he was...
Camera Form Factor Guide on Mar 16, 2018
When selecting surveillance cameras, users may choose from a number of different form factors, each with its own unique strengths and weaknesses,...
Free Trip To China - CCTV.Net / Univew on Mar 15, 2018
Pack your bags? 'Closer than you think'? Well, a non-stop flight from NYC to Shanghai is 15 hours plus another 100 miles to Hangzhou...
Rack Mounting NVRs Tutorial on Mar 15, 2018
Rack mounting recorders is common in professional systems, but manufacturers are making it difficult, with simple design failures causing multiple...
Access Control - Restricted Keys Guide on Mar 15, 2018
Not all doors, even in larger facilities, can justify using electronic access control. And even for doors that do have electronic access control,...
Network Addressing for Video Surveillance Guide on Mar 14, 2018
The goal of this guide is to explain addressing devices on IP networks, focusing on how IP cameras and recorders are used in those networks. For...
Panasonic Selling Off Security Camera Factory on Mar 14, 2018
Panasonic is OEMing cameras from Dahua, as IPVM testing confirmed in 2017. Now, Panasonic is selling their security camera factory, according to...
Favorite Electrified Locks 2018 on Mar 14, 2018
Electronic lock manufacturing is dominated by 3 conglomerates (alphabetically) Allegion, Assa and Dormakaba holding numerous electronic lock...
Hikvision Chairman Joins China National Government (NPC) on Mar 13, 2018
Hikvision Chairman and Communist Party Secretary Chen Xongnian has joined the People's Republic of China's government - the National People's...

The world's leading video surveillance information source, IPVM provides the best reporting, testing and training for 10,000+ members globally. Dedicated to independent and objective information, we uniquely refuse any and all advertisements, sponsorship and consulting from manufacturers.

About | FAQ | Contact