FLIR and Geovision Join the Hikvision Price Cut Race

By John Honovich, Published Sep 20, 2016, 10:59am EDT (Info+)

Hikvision's price cuts are clearly a trend setter. After numerous and increasingly large cuts, the destructive cycle is accelerating.

Last month, DW dropped 25%. Now FLIR did 15% and Geovision is doing 20% this week.

Inside this post, we examine the moves and what they mean for the industry.

Cuts ********

********* ** ***** * ******* ** - **% ****** ****** *** ***** sale ** ***:

******* ** ** ***** *** ******* 2 ** * ****, *** ** is * **** ****.

**** ****, **** *** * **% across *** ***** **** ** ***-**:

*******, **** ****, ***** ******* ******** were ******** ** *** **** *****:

Trend ************

*** **** ************* **** ** ***** across *** ***** **%+ *** ****, the ****** / ***** ** ****; Better *** ******* **** **** **** they ****** ****** ** **** ***** cuts *********, ***** *** *** ******* market ** *** ************* **** **** other ** ****** ********** ** **** low ******* **** ************ *** *** development ***** ****** *****.

*** **** **** ** *** *** of ** ** **** **% ******* *** likely **** **** ****.

Comments (5)

Avatar

Ethan Ace

IPVM | 09/20/16 03:39pm

I think the most interesting part of that Geovision ad is the "Time to try something new!" note at the bottom left.

"Hey, we're not Hikvision! Give it a go!"

Agree
Disagree
Informative
Unhelpful
Funny: 4

Undisclosed #1

IPVMU Certified | 09/20/16 04:45pm

And the winner is: ADI

Agree
Disagree
Informative
Unhelpful
Funny: 1
Avatar

Ari Erenthal

Chesapeake & Midlantic
In reply to Undisclosed #1 | 09/20/16 04:57pm

And, you know... the end user.

Agree: 1
Disagree: 1
Informative
Unhelpful
Funny
Avatar

Craig Mc Cluskey

In reply to Ari Erenthal | 09/20/16 07:53pm

And, you know... the end user.

As an end user who is still looking for solutions, the price cuts do attract attention. When they do it on a repetitive schedule, I can perhaps find time in my busy schedule doing other things to research their offerings and take advantage of the next sale.

Agree
Disagree: 1
Informative: 1
Unhelpful
Funny: 1
Avatar

Ricardo Souza

Motorola Solutions
IPVMU Certified | 09/21/16 01:58am

These ads keeps getting more creative and packed with graphics, like the ads in the beginning of the internet era.

Agree
Disagree
Informative
Unhelpful
Funny
Login to read this IPVM report.
Why do I need to log in?
IPVM conducts reporting, tutorials and software funded by subscriber's payments enabling us to offer the most independent, accurate and in-depth information.
Loading Related Reports