The original low cost IP camera disruptor was ACTi. Back in the 2008 - 2010 time frame, Taiwanese manufacturer ACTi challenged the Western and Japanese manufacturers with much lower cost IP cameras.
Now, with the Chinese aggressive expansion, ACTi can no longer compete on pure price. Recognizing that, they are shifting to promoting business intelligence solutions built around a cloud architecture they have developed.
In this report, we look at ACTi's new product strategy and the reasons for their dramatic market shift.