Testing $20 WyzeCam, The Money Losing Amazon Vet Startup

Author: IPVM Team, Published on Dec 12, 2017

This startup is perfecting the old adage:

We lose money on every sale, but make it up on volume

But it is no joke. The company, Wyze Labs, is led by ex-Amazon managers, who clearly have money for an incredible PR campaign, including fawning coverage in the NYTimes, CNET, Engadget, and more plus slickly produced marketing videos like so:

Wyze's pitch is simple and amazing - IP cameras for just $20 sold on their website and Amazon, with 2 weeks free cloud recording.

Indeed, the NYTimes, evidently seriously, declared:

Wyze did not create a home internet camera for a tenth of the price of rivals by skimping on quality.

However, our tests results show the quality is significantly inferior to competitors like Nest and others on many dimensions but we do believe there is potential for this as a business.

**** ******* ** ********** *** *** *****:

** **** ***** ** ***** ****, *** **** ** ** on ******

*** ** ** ** ****. *** *******,**** ****, ** *** ** **-****** ********, *** ******* **** ***** for ** ********** ** ********, ********* ******* ******** ** **********,****,********, *** **** **** ******* ******** ********* ****** **** **:

****'* ***** ** ****** *** ******* - ** ******* *** just $** **** ** ***** ******* *** ******, **** * weeks **** ***** *********.

******, **********, ********* *********, ********:

**** *** *** ****** * **** ******** ****** *** * tenth ** *** ***** ** ****** ** ******** ** *******.

*******, *** ***** ******* **** *** ******* ** ************* ******** to *********** **** **** *** ****** ** **** ********** *** we ** ******* ***** ** ********* *** **** ** * business.

[***************]

Testing ********

******* ******* **** ********** ********, ********** ****** *********, **** *** light ***********, **** ***** ******* *** ***-******** **** *******.

** *** **** ****, ** **** ****** *** ****** *****, which *** *** ***** (~$** *** **** * ********** ********* SD ****) **** ** ********** *** ****** *** **** **** the ****** ** * ****-****** *****.

Market ********* **********

******* *** ******* ******* ********, ** ******* **** *** * shot ** ***** * ****** *********. **** **** ******* ************ strong ********* ********* *** ********* * ******* ****** **** ** willing ** **** ***** *** **** **** ** **** ***** up. ** **** *** ***** **, **** **** **** *** opportunity ** *** ** ****** **** / ****** ****** ******* and ****** ********* ** ******* ************ ******** *** ******* ***-*** (longer *******, ******** ********, ***.). **** *** *** ***** ***** low-cost ** ****** ******** *** ******** ********* ***** *** ****** to ******* *******. **** *********** ***** ****.

Impact ** ***** *************

*** ******* **** ** ** ******* *************, **** ********* / Ezviz. ****'* ***** ***-**** ***** ******** **** ***** ******* ********* is **** ***** *** ******* ************* ** *****. *** *******, Wyze *** ****** **** ****** ** ** **** *** **** month **** ***** *** **** ******. ** **** *** ***** up (*** *****'* ********** ****), **** ***** ********* ********** ** the **-**-***** *** ***** ***-****, ********/'****-******' ** *******.

Physical ********

******* ** ******* **** **** ********/*** *******, ******** ******** ****** if ******** **** *********** ****. **** **********, *** ******* *** its **** *** **** **** *******, ****** *** ****** **** breakable ******** ** *** ****.

***** ** * ******** ******** ** *** *******:

*******

*** ******* *** ** ********* ******** **** ********** ********** ~$** ***. **** ******* ******** *** ****** *** ** days ** **** ******* *******. **** **** **** ** *** WyzeCam **** ***** *** *** ****** ** ********** ~$**.

******* ** *** ******* ** ************* ***** **** *************/*** ************* *** ******** ***** >$***.

Non-Existant **** *******

****** *******, ******** ******** ** ******* **** ******* **** ****. When ********** ***** ******* ** **** ******** **** ** ***** were ********* ** *** **** *** ** ****** ******* **** our ********* ******* *-****. ******** ** ******* ** *-**** **** replied **** ********* *********.

Frequent ********** ******

****** *** *******, ******* *** * ****** ** ****** ********** to *** ******** *******, ********* ****** ******** ******** ** *******. Note **** ******* *** **** ******* ** *.**** ********. ***** is *** ***** ******** **** ********** ** ******* *****:

**** ** ** **** ********, *** ******* *** ** *** to ************ ******. *******, **** ****** ** **** ********, ******* constantly ******* ** **** *** ****** ** *** *********. *** alert ***** ******* *** ~* ******* ****** *** **** ****** responsive. ***** ** ** ******* ** *** "****** *** *********" alert:

Motion ****** **********

****** ******* ****** ****** ******** ** **** ************ ******* ***** able ** **** **** ** ** ***.

****** ****** **** ****** ** ** **********, ********** ** ******* and ***** ******* ** **** *** ****** ********. ******* ****** no *** ** *** ** ********* ****** ***** ** ****** unwanted ******. **** ***** ** ** ******* ** **** ***** trigger ****** *********:

**** ***** ****** ***** *********, ******* **** ****** * **-** second ****, ***** **** **** ** ******** ******* **** *** record *** ***** ****** ****** *** * *******. ** *** testing, **** ****** ** ** *** *****, ********* ******* *** event ********* ***** ** ***** ** *** ****** ***** ********* the ****.

***** ****** **** ****** ** * **** ** *** ***** notifications **** ******** *** ****** *** **** ****** ** ***** to *** ******* *** *** ****** ** *** ***** *** same ** ** ********** ***.

Full ***** ***** *******

*** ***** ***** ***** *** **** ***** *** **** *** WyzeCam *** ****. **** **** *** **** ****** *** * wider ***** ** ****, ********* ** * ***** ***** *** foot.

** ~**' *** ******* ******* *** **** *******, **** ******* slightly ****** **** *******.

** ~**' *** ~*** ***, ******* ******* ****** ****** ******* than **** *** ****** *** *** *****, ****** ********** **** the ***** **** **********.

Dark ***** ******* *** ** *******

******* ********* ********* ** **** ** ***** *********. **** ******* more ****** ******* ** *** ***** *****, ***** **** ***** of *** ***** *** ******* **** *******.

*** ** ****** ** ******* ****** ** ********** *** *******, making *** ****** ****** ********** ** ~**'.

App *********

*** ******* *** ** ********** ****** *** ***************, ****** ** easy *** ***-****-***** ****** ** ********** *** ** *** ******** available. ****** ******* ** *** **** ******** **** **** ************* not ********* ** ***** **** * ****** ***** *******. ***** is ** ******** ** *** *** *** *** ********:

Test **********

*** ********* ******** ******** **** **** ** **** ****:

  • *******: *.*.*.**
  • ****: ***-******

Comments (31)

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