PRC China Online Marketing for Hikvision/Dahua/Huawei Reviewed

By Joyce Ho, Published Nov 18, 2022, 09:59am EST (Info+)

Dahua, Hikvision, and Huawei use Weibo, a Chinese social media app with over 573 million active users, to market their offerings inside China.

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In this report, IPVM examines the recent Weibo posts of these three companies and their online strategy in the PRC.

***** ******** ****** *** **** ****** companies, ***** ** * ******* ***** of ***** ********** ** ******** *** economy, ***** ***** ******, *** ***** 'smart' ********** **** *** ***** ***** of *********. ******** ********** ****** ***** with ******** **** *** **** ** read *** ******, * ****** **** is **** ********* ** '******* ******, called ******.

*************, ***** ***** *********' ******** ***** are ********* ******* ** ********** ******** for *******, ***** ***** ***** ********* focus ** ******** *** *********.

*********

***************** ~**,*** *********, ************** ******* *** ******* *********, *********** videos, ***, ************, ********. ** ********,*********'* ******** ********* (***,***)*** ******* ** **** **** **** on ***** ****** *** ******* ****** to **** ** *********.

********* ***** ***** ***** *** **** and ********* ****** ****** ************ ******* living ************ **** '*****' ****** **** Internet ** ****** (***) ********.

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** * **** **** ******** **, Hikvision ***** ******** ** **** * virtual**** ** *"***** ******* 幸福村**** ********** *** ********** ** **** meet *** ***** ** ******* *** rural ***********. *** **** **** ********** a ****** ** **** **** **** help ********* ******** **** "***** ********." For *******, ***** **** ******* ******* conditions ********* ** ******* *** ***** people ** **** ** *** ******* to ***** ************ ****** (******** *****).

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********* **** ******** ************* ******, ********** scientific *** ********* ********IPVM Image**** *** ******* ** *** ********.****** ****** ** ******** *, *** *******, ******** * ***** product ******* ********** ** ** ******* woman **** *** *** **. *** product ******* ******** *** ** ******* various ********, **** ******** ******* ** fume *********, ***** ********** ************ ** Things (****).

** ******* **, ********* ************ * ***-****** *** **/** ***** (*** ******* equivalent ** '***** ******'). *** ***-******* link ********** ********* ** *** ******** shop ** *** *-******** ****, ******, where ********* ***** *** *** "***** wireless ********." **** ********* *** ***** closest **** ** *** **** *** National ********, **** ** ******* ** the ********* *****.

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**** ** *******, ********* ********** * ***** ************** ***** ***** *** *******, ***** was **** ** ******'* ********* ** officially ********* ******** *** *** ******** 2022 ***** *****. *** **** ******** a ****** *******, ***** *** ******** been ****** **** ********* ************ *** *** Chinese ********* *****.

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*****

***** ** *** ***** ******** ****** of *** ***** *********, ********* *** to *** ***** * ****. ********** *** ~**,*** ************ ****** ******* ****** ******** **** talk ***** *** ***** ************ *** 'smart ****' ********.

*****'***** ****** ************* ***'***** *****' ********* ************ ******* ** *** *******'* *** core **********: ********** *** ******. *** post **** ******* ** ****'** **** heard ** * ******** **** *** 'learn' *** '*****.'

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*** **** ********** ** *****'* **** to ********* *** ********* **** * 'smart ****' 智能园区. ***** ******* * microgrid **** ******** *** ******* *** much ***** ********* ***** ** *** building *** *****, ** ******** *** efficient *** ** *****.

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** ******** **, **************** *** *************** ******, **** ** ********, ** create ************ ******* *********** ******** *********. They ****** **** *** ********** ** create ******* ***** ******** **** **** information **** **** ********** ** ******* guidance ** ******* **********. *** *** is ** ******* ******* *********** ******** and ********** ** ***** ******* **********.

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***** ******* *** ****** *********** *** ************ ********* ** *********** for *** **/** **** ** **.***, another *-******** ******** ****.

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** ******* *,***** ****** **** ********************* *** ******* ********* ***** ** the **** *********** ** *** ********, arguably *** ******* ********* ******* ** China.

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***** *** *** **** ***** *** 20th *** ******** ******** ** *******.

Huawei

** *** ***** ****** ***** ********, Huawei ** *** **** ******, ***** with **** **** *** ***** * day, ****** * *.* ******* *********. *** ****** ** ***** ***** are *******, ******* **** ***** ************* initiatives, ***********, *** ******** ******** *** 'smart ******.'

****** *** **** ******** ********* ** transforming ******** ****** **** '*****' ******. In **** *********, *************** **** **** **********, **************** **********, ** ***** * 'smart *********' ***** ****. *** ******* calls ** **** *****'* ********** **** under ***** *** ****, *** **** initiative ** ******* **** ******* ********* with ************** ** ** ******* ** widen ***** ****** ** *********.

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********, ****** **** ****** ***** *** FTTR (***** ** *** ****), *****-******* **** *************** "*** ****** ********** *****" **** WCR, ** ************* ****************** ******** ***********. The **** ********* ******** ****** *** home *** ***** ********** *** ** the ********'* ***** *****-**-**** ******* ********** that *** ******* *****-**** *********, *****-*** latency, **-** ******** *******, *********** ****-**********, and ******* **** *** **** ********, according ** *** ****.

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****** **** ***** **** *****-***** *********** such ******** ******* ****,*** ***** *** ******* ********* ******** Summit. *** ****************** * ******* ******** *** **** ********* ** ****** and *** ********* ** *** *** Portfolio ********** *** ********* **********, ** Haixu. ** ******* ** **** ***** topic ***** *** ******* ********** **** would **** ****** ***** ******* **************: data *******, ********, ******* *****, *** broad ********.

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** *** *****, ****** ************* * *** ****************"*** ***** + *** ******* + Public ********."*** ***** **** ** **** *** government ***** * ******** ******* ****, promote *** ************ ** ******** ******* infrastructure, *** ********** *** ******* ************** of ****** ********.

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****** **** ***** **** ************** ******** towards *********.

** ******** *, ************** *** ***, *********, ***** ****** ********* ** **** their *** **** * "***** ***." They ***** ** *** ** ********** to ******* ******* ********** **** **** improve *** ******* **********.

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********* *** ****** ************* ********* ** Huawei ***** *** ** **********'* ******** of ****** ********* *******.

****** **** ******** ********* *****, **** as* '***** *****'**** ** * **** ** *** #HuaweiSmartHome **********. *** **** ****** ******* around *** ***** *** ** ********** from *** ******, ******** ********* ** transform ***** ***** **** ***** ******.

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*******

*******, *** *** ******* *** ***** surveillance ************, **** *** ************* *,*** followers ** *** ********.

********** ** ***** *** *,**** ******* ***** ****** on ******* **. *** ******** ***** supply ****** ********* ** ***** *********** to *** *** * **** ** activities ** ******** ** *** ******* (cooking, *******, ******** ******, *** * host ** ***** ******* **********).

*** ******* ** * ***** ********** from ***** ***** ************ *********, ****** the ******* *** *** ****** ***** the ******* *****. ** ** *******, but ********, **** ******* **** ****** into *** ***** ****** *****.

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******* **** ************ *** ******** ** the *** **** *** **** "** country ** ** ** ***** *** my ****** ** ****** **** ****心中有国视界有爱."

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**********

******* ** **** *** **** *********, all ***** *********' ***** ******** *** their ******** ** ******* ***** ******* initiatives, ********* **********, *** ******** ********.

******* ***** *** *******'* ************* **** celebrating *** **** *********** ** *** founding ** *** ***, *** ********* don't ********** **** ***** *** ***** government ** ***** ********* ****** (*.*. the **** *** ******** ********).

*** ***** ********* *** ****** ** curate * **** ******* ******** ** domestic ****** ***** *********, *********** ********** as ****-***** ********* **** *** ************ Chinese ********** *** ********* ****** ******** for ******* *********.

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