Top Selling North American Video Surveillance Distributors

By: Brian Karas, Published on Apr 17, 2017

These are the top selling video surveillance distributors in North America, as reported by 150 integrator survey respondents.

In this report, we rank, compare and share feedback on (alphabetically):

  • ADI
  • Anixter
  • CSC
  • Direct
  • Graybar
  • Ingram Micro
  • PSA
  • Scansource
  • TechData
  • Tri-Ed

***** *** *** *** selling ***** ************ ************ in ***** *******, ** reported ** *** ********** survey ***********.

** **** ******, ** rank, ******* *** ***** feedback ** (**************):

  • ***
  • *******
  • ***
  • ******
  • *******
  • ****** *****
  • ***
  • **********
  • ********
  • ***-**

[***************]

Distributor ********

**** ***** *********** ***** distributor **** ********* *** most ***** ************ ******** from ** * *****, 2017 ******. ********* ***** that *** *** *** top ******, ********** ***** three ******* ****** ********.

***

*** *** *** ***-****** distributor ** *** ************ series, ****** ***** ******** as the *********** **** ********** used ** *********** *** a ***** ********. ******* to ******* ***** ** the ************ ********, *********** liked ***'* ******, **************, and ***** ******. *********** that **** ******** *********** keep ****** ** ** stock **-****, ****-******* ***** offices **** ********** ******* give *** * ****** advantage. *** *** **** led * ****** ** month-end ****** **** ******** Dahua, ****, *** *********, among ****** (**:*,**), ***** ****** *** to **** *********** ***** them **********.

  • "*** ** *** *********** of ******. * ****** like ***** **************."
  • "***. ******* ** ********* competitive ** ** *** last * *****. ********* levels *** ** ***** with ******* *** *** credit/payment ***** *** **** of *** **** *** there."
  • "***. **** ******* *** stock ** ** ******."
  • "***. **** ********** **** price."
  • "*** **** **** ** our **** ******** *** to ******* *** *** local *****."
  • "***, ** **** **** been **** *********** **** their ****** ** ******** to *** ***** ************."
  • "** ******** **** ******** from *** **** *** other ****** ********* ******* of **** *** ***********"
  • "*** ***** *** ******** and ******* *****."
  • "*** *** ****** **** our **** *******."
  • "*** ******* ******* ** the ***** ******** ********** from ********, ***** **** to ****** ** ** stock."
  • "***. *** ******** ******** the **** *******. **-**% lower **** ****** ****."
  • "*** - ************. **** supporting ***** *************, **** is ** *** ******* - *** '* ******** system *** ***** *** mortar ******** **** ** our ********/*********** ****** *** service *** ******"

*** *********, *** ** element **** ** ******* helps ** *** ********** of ***** ~** ***** ADI ***** **** **** that ******* * ***** trade **** (***** *** only ******** *** ** the ****), **** ***** and *** *******. ******** ***** ****** **** in ****'* ***** **** popularity **********.

**********

***** *** ****** ***'* local ********, *********** ********* to ScanSource's *******, ******** ******* and ***** ********:

  • "********** - ****** **** to **** **** ***** and ****** ** ******** projects ****."
  • "********** ... ******* *** highest ****** ************'* ***** are **** **** ****."
  • "**********. **** *****, *** day ********, ********** *****."
  • "********** - ****'** ******** times ******* **** ***** quick ********* ** *** requests ***** **** *** business ***** ****. *'** had ** **** ***** a *** ****** **** them ** ********** *** to ***** ****** ******** to ** ***** ************, but **** **** *** it **** ****'** **** it **********."
  • "**** ******. ******* ************, Price ** ******* ***********, They **** ******* **** us ** ******* *************."
  • "**********. **** ***** ********** we ***, *** ** like *** *** **** do ******."
  • "**** ******. **** **** great *******, **** ******* and **** ** **** with."
  • "**********. ** ***** *** we ***** ***** **** to **** ** **** pricing, ********** *******, **** supply ** ******** *** always ******* ** ****. Scansource *** **** *** of ***** *** ** make ** **** ** have * ******* **** them ** *** ****** on *** *****."
  • "**** ****** *** **** the **** ***** ** earn **** ********. **** are ******* *** ***** a ***** ****** ***** to **** ** ***** while. ** **** **** to ****** ***** ******* to **** ** *** getting * ***** **** favorable *******."
  • "**********. **** ***** *********** pricing *** **** ******** service. ****'* ****** ** keep ****** ****** ****."

*******

************* ****** ****** ** our *********** ************ ******, **** **** *** third **** ********** ********* distributor *** ********** *********, though ** **** **%. While ***** *** * recurring ***** *** *** and **********, ** *** only ********* ******** **** for *******, *** ***** response ********** ******* **** price ***** (*** ******** integrators **** ** ** aware ** **** ***** available ********* ** ****** that ***** ***** ** requested).

  • "*******. ********* *********."
  • "*******. **** ***** ******. Good *********."
  • "** ******** ****** **** Anixter. **** ** *** to *** ************ ** have **** **** **** the **** ** *****. We **** * ***** local ****** *** **** make ** ****** **** to ** ******** **** them."
  • "*******: **** ***-******* *** IP ********* *** **. They've ****** **** ************* for **."
  • "*******. **** **** *** best ************ **** *********** and ****** * ************ take ********** **** ***** building ********* ** *** a ***** **** ******* source *** ***** **** be ****** ******* *******. Id **** ** *** more ** ** *** but ** *** *** my **** ** **** valuable ** ** **** someone ****'* *****."
  • "**** ** *** ************ products **** **** *******. They *** ***** ** submit ****** *** * receive * *** ** stuff ****** *** **** to * **** ** ordering. * ****** **** to ******* **** **** a ****** ** ***** and **** **** * great **** ** ****** and ******* **** ** our ******. ** ***** be *** ********* ** the ******* ****, *** we ******'* ** ******* with ****."
  • "*******. **** ***** ****, established *************, ***** *** Federal *********."
  • "*******, **** ******* **** seem ** **** *** lowest *****."

**** ** *******'* ******* was *** *********** *** listed **** ***-***********, ********** they ** ******** **** Anixter, *** ** *** always ******** **** * clear ********* ***********. *** these ********* (*** ****** that ********* * ************ equally) ** ******* ******* scores.

  • "** ***** *** ********** between ******* *** **********."
  • "***-** *** *******. **** price, ***** ********, ********."
  • "******* *** **** *********, ADI *** **** ******* parts ** ***** ************."
  • "**** ****-** ******* ******* and **** ******; **** because ** *** ******** that ******* ****** ** us, ********* ********* ***** go ** **** ******."
  • "***, *******. ** * PSA *****, ***** ** value **** *** ****** to *** ************ **** allows *** ***** ** re-use **** ******* ******** for ***** *****. ******* for ***** ******** ******* terms."

***-**

******* *** ******* **** integrators ** ***-**, ****** at ***** *** ********** felt **** *******'* ********* of ***-** *** ***** to ********** ****** ****. 

  • "***-**. ** *** **** they **** *** **** pricing, ******* ******, **** shipping, *** ** ****** returns. ***** **** ** this ** ***** **** they *** ******* ****** and ** *** *** having ****** ******* **** processed *** **** ******* sinks ***** ***** **** Tri-ed. ** * **** we **** **** *** reps **** *** *** Northern ***** *** *** Tri-ed ******** ***** *** worthless."
  • "***-**. ***** ******* ** really ****. *******, ***** customer ******* *** **** incredible ** *** **** and ***** ** *** any ******* *************."
  • "***-**. *** *** ******* they **** **."
  • "***-**. ******* *** ************."
  • "***-** *** *******. **** price, ***** ********, ********."

***

*** *** **** ***** mentioned ** ******* ** owners ** *** ************, who ****** ******* ******** such ** ******** ***** or ******** ******** ** their ****** *** ******** PSA **** ***** ******** distributors.

  • "***. *****, **'** ******"
  • "*** - ******* *** 60 *** ******* *****."
  • "*** - ** *** PSA ******"
  • "***. ******* *** ************ is *****."
  • "***, *******. ** * PSA *****, ***** ** value **** *** ****** to *** ************ **** allows *** ***** ** re-use **** ******* ******** for ***** *****. ******* for ***** ******** ******* terms."

***

*** *** ****** ********* in *** ******** ********, as ***** ************ ******* ****. *********** *** **** used **** **** ********* been ***** **** *** relationship, ******* ***** ******* marketing **** *** ******** industry ****** ******* ********* and ***** ******* ** picking ** * ****** market *****.

  • "***/*****, ** **** *** most ********** ************ ***** in ***** ** ******* support **** **** ** help ** **** *** business."
  • "***-*****. **** ***** **** we ****, *** **** great *******."
  • "****** *** ** **********. Good *****, **** ***** the ******** ** **** and **** ** ** business ****."
  • "***/*****. ***** ******* *** value ***** ********* ** competitive (** *** ****** the ******) ******."
  • "***. **** *******"

******

**** *********** ****** ** purchase ******** **** *************, avoiding ***** ************ ********** when ********:

  • "****** ****"
  • "****** - ****"
  • "** ******** *** ******, but ** * ********** need *********, * ***** Amazon, **** *-***, **** drive ** ***."
  • "***** ******. **** *** committed ** *** ******** industry. ******* ** ******* better. **** ******* ******* and *********** *** ******** world."
  • "** ********* *** ****** - ********* *** *********."

** **********, ******** *** cited ********** ******* ***** reporting ****** **** ************ sales:

  • "****** **** ********."
  • "** ** ****** ******** Video ** **** ***** be ****** *** ***** direct *********."
  • "* *** ********** ********"
  • "******** **** ******** *** the ******** ** ******. Bits *** ****** **** ADI."
  • "********. *** ** *** solution. ***** ********* *******."
  • "******** - ***** ******** are **** **** ********, quality ****, *** ********* well. ***** ***** *** tech ******* *** **** helpful. *** *** ******* can ** ****."

** *** *** ****** in **** ** *** statistics ***** *** ****** question ***** **** ***** distribution. *******, ******* * notable ******** **** *** direct.

******

** * ******* ********, 'Others', *** ******** *** second **** ****** ******, at **%, ******* **** a ****** ** ********** distributors, ** **** ** nationals **** ****** ***** and ********, **** ** a ******* ******* ** ******** products ************ ** * whole, **** ** **** of **** *** ************ typical:

  • "****** *** ******* ******, ADI *** ****** ********** or **** **** ********* apply."
  • "****** & *****: **** are **** **** **** pricing, ****** & **** reliable *********."
  • "****** *** *** **** rates *** ******** ********."
  • "** ******. ***** *******, customer ******* *** ********."
  • "***** ******** ******* ** fantastic *************** **** *** products **** **** ****** than * **!""** ******. Great *******, ******** ******* and ********."
  • "******** ***-******* ****** **** business *************" 
  • "*** - *******"
  • "**** ****, ******* ** better *** ** **** a **** ******** ************ with **** **** *** Networking ********. **** **** carry * **** ***** of ********** ******** *** Axis ****** ****.
  • "***** *************. **** **** given ** ******* ******* on ******* *** **** us ********** *******."
  • "********* *******- *** ***** prices *** *******."
  • "****.*** - ********* ***** Dahua *** ** *** it's *** **** ******* I've *****. *** ******** with ********, *** **** slow ** *****, *** it's ***** ***** ***** most ** *** ****."
  • "**** ******- **** *******, always **** ***** *** great ******** *******."
  • "************ ** *** ***** because ** *** ***** amount ** ** ********* and ***** ******."

Price *** ******* ****** ****

******* *** ******** * distributor **** ********** ********* price *** ******* ** prime **********. **** **** ********* stock ************ ** **** order ********, ****** *** nearly ** **********. **** makes *** ************ ****** somewhat ***********, ********** *** smaller *******, ** ** is **** ** ***** the ****** ** ****** of ***** ** * large ************ **** *** or ********** ******* *********** volume. One ****** ********* *******'* value-add ******* ** ***-*********** *********, but ********* *********** *** not **** *****-*** ******** like ************* ** ******* design ********* ** ******* for ******** * ***********.

Comments (6)

Where the Anixter comments from end-users?

All the comments from this report are from integrators, ergo, "reported by 150 integrator survey respondents."

I'm really surprised! I was sure ADI is first and Tri-Ed is second, is in general sales numbers the ranking is the same?

I was sure ADI is first and Tri-Ed is second

How are you sure? Based on what?

As the title of the report says, this is based on video surveillance integrators. Tri-Ed no longer reports breakdowns of sales but when Anixter acquired Tri-Ed in 2014, Tr-Ed reported only 40% of their sales from video surveillance. Moreover, in our experience, Tri-Ed tended to be more home / residential focused than ADI.

What integrators reported here is very consistent with numerous quantitative surveys and various anecdotes of integrators far more likely choosing ADI over Tri-Ed.

Just based on experience and general knowledge, i assume that on video surveillance it's a little different.

I would be interested to see a generic survey as who is the distributor that receives the major part of an integrator business (alarms/fire/AV/other security)

We don't cover fire and AV so we would not attempt to rank or report on that.

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