Startup: Blink Sells A Million of New Security Camera Tech

Author: John Honovich, Published on Sep 05, 2014

A semiconductor company has launched its own security camera offering, selling over $1 million from a crowdfunding campaign that it bills as "the first ultra-affordable, totally wire-free smart HD home monitoring and alert system."

Despite the hype, the architecture has a number of key weaknesses. In this note, we break them down including comparisons to Google Dropcam and Netgear VueZone.

* ************* ******* *** ******** *** *** ******** ****** ********, selling **** $* ******* **** ************* ******** **** ** ***** ** "*** ***** *****-**********, ******* ****-**** smart ** **** ********** *** ***** ******."

******* *** ****, *** ************ *** * ****** ** *** weaknesses. ** **** ****, ** ***** **** **** ********* *********** to ****** ******* *** ******* *******.

[***************]

Blink **********

************* ** ******** ******* ***, ** *****, *** **** ******* (called **** *******) ** **** **********.

*** *** *** *************** ***:

  • *****'* ***** **** ** ******** * '**** **** ** ******* ****', eliminating *** **** ** *** ***** ****** ** *** ******.
  • *** ******* ****  (~$** *** ******, ***) *** ** ******* monthly **** (**** ****** ******).

****'* ***** ***** *****:

Key **********

*** ******** / ******* ***** ******** *** * ****** ** critical *** **********:

  • ** ********** *********
  • ******* ****** ***** ********* ***** ** *** *********
  • ****** ** ******** ** ****** *** *********** ** ******* ***** events
  • ******* ******* ******* ******* ******** ******* (**** ~* ***** ***** ** video ******** ********* *** **** / *******)
  • **** ***** **** *********** (*** ******* ** ***** ******** **** **** of **** ** *** / *******, *******, **** ******* ************* more *****, * ******* **** *********)

****** ****, ******** ***** ***** ** ** *****, ** *** demand ** ******** ***** ********** *****. ***** ********* ***' ** range *** ************ **** **** ** ** **** ******* ** real ***** ************, ***** *****, ************ *** ***** ******** ******* *** reduce ********.

Compared ** ****** ******* - ***** *** *******

*** *** *** ********** **** ***** *** **** ******* ** elimination ** ***** ****** *** ***** **** (*******'* ****** **** is $*** ** $*** *** ****** **** $** *** ***** minimum *** *********).

*******, *** **** *******, ******* ****** ********** *********, ******* ** always ****** **** ****** *** ** **** ** *** ****, no ******* ***** ********* *********, ******** ***** **** *****.

*** ******* ** **** *****, **** **** **** ** ** willing ** ********* **** ***** ******** *** **** **** ****** be ****** ** *****'* ***** *****.

Compared ** ******* ******* - **** ********, * ***** *****

**** ** ********** ***** ***** ** **** ** ** *** same ***** ******** ********* *** (********** *******) **** * ***** ***. *** / ******* ****** ******* powered, ******** ******* **** * **** *******. ******* $**+ ******* in *******, *** **************** ***** *** *** ********** **** ** *******.

*****, ** ********, ****** ******* ****** ********** (**** ** **) and ********** ***** ****** **** ******* (********* ** $*** *** a *** ****** / **** ******* **). *******, ******* ****** triple *** ******** ***** *** ****** *** ********* ******* (**** 15 ***** ***** ** ******* ****).

Great ** ********

****** *** ***** ** ***$* ******* ******* ** *** *********** ********, ***** ****** * *** ** ********** *********. **** **** 6,000 ****** ********** *** ******** ** ********* ****** *** ********, this has ******* ***** *** ********** ** * *****.

******* *********, ** *** ********* **** ****** *****, **** ******** ************** ********* *****,*******,******, ***.

*** ******** ******* ****** *** **** **** & **, * poster ***** *** ******* ****** ******, ***** ***** ******* *** titled, "*******! ** ********** **** ********** ****** **** ******* **** ****," ***** ******* *** * *********. 

Money *** ****** ** ** ******* *****

***** ***** *** * *** ** ** ** *********** (*** own ********* *** ******* ******* ** *+ ****** ****), ** has *** ********* ** *** *****.

*****'* ****** ******* ********* *************, * ************* **** **** ********* ****** $** ******* ** ******* ****. **** *** ***** ***** *** **** (***-***) ** ***** ***** ****** ******.

******, **** ** ** *********** **** ******, ** ******* ** competing with *** *** ******** ****, ** ******** ***** *** ****** system. ** ******* ** ** **** ** **** ********** * fundamental ***** ** **** ************* ******* *** **** ******** ** over ********** ** ********** ***** ******* *********.

Comments (9)

I understand and agree with the authors comparison but may be we are comparing apples and oranges here. Blink and other "complete wireless & budget cameras" are a niche and different category. The average consumer does not need the full video surveilleance of their homes 24 hours a day. We know what is happenning in our homes as most of the time we live in them, and the rest of the time when we are not in our homes the only valuable moment to record is when there is a movement. Our homes are not bank offices or casinos where we need to record every second. So what these cameras are useful for? As an advanced burglar alarm system, when you are leaving your home just set it up in front of your door entrance and it will alert you and give you visual evidence when someone enters. Watching the baby for a short duration of time when you are at work. The advantage of carrying and placing it within any place in your home without wires attached is a huge advantage as well (which dropcam and others lack)

So I believe these products will be more common, with more added features may be, such as noise alarms (baby cry or glass break), temperature sensors, air humidity and air quality sensors, etc.

I dont think they should be named as cameras as well, they are compact home monitoring systems in my opinion.

"Blink and other "complete wireless & budget cameras" are a niche and different category."

No. The other complete wireless & budget cameras, whether from Dropcam, or Dropcam's clones, or D-Link or whomever, all support continuous recording, unlimited live viewing, etc.

"The average consumer does not need the full video surveillance of their homes 24 hours a day."

Agreed but Blink and VueZone do not stop someone who wants to watch it 24 hours a day, they stop it for someone who wants to watch it 6 minutes a day.

Ultimately, I think this has a market but the initial hype is going to come down quick, when end users realize the tradeoffs involved and competitive offerings that are out there.

Also perhaps we can think of them as advanced visual sensors that will be part of Internet of Things. May be in the future we will have even smaller cameras inside our fridges to check what is missing in the fridge (using cloud based video analytics) and send this data to us as shopping lists (or directly order them online) If they can be sold for 50 USD now, in 5 years the price can go down to 10 USD, and then they will be everywhere.

Compact, no wires attached, re-usable at different locations wherever we like. Perhaps in the future IP cameras will be used for more about sensor information (for visual analytics) rather than for security.

This is a great option for new construction areas. Just move them when done.

Construction is an interesting use case. Note: They are not outdoor rated. At some point in the future, if this progresses, it will be but that's some time away.

Maybe I chose the wrong words... I mean more on the renovation side. Home flips, etc.

They have added on-board USB Storage. Since doing this, I wonder if they plan to add the option of recording 24/7. With external storage, this would beat Dropcam Pro when it comes to the amount of cameras in a house with the average home internet upload bandwidth. But again, I have not tested this product myself yet. When it comes to tech products like these...never believe anything they say and draw conclusions when you test the product yourself.

The main complaint about Dropcam is the always on 24/7 recording or no recording as your choice.

"But again, I have not tested this product myself yet."

Since the product is just a prototype, that's understandable ;)

Even with on-board storage, the problem is that the camera needs to be on to send video and when its on, it chews through the limited battery. Regardless of where the storage is, it does not seem to solve the big limitation, running on batteries. Am I missing something?

They just need to create a "power plug" one and a battery powered one. Then they would really have something even with a slightly less qaulity image than Dropcam.

I find it shocking that these Tech companies can never come out with a solution with simple features that the average joe wants. Dropcam has no local storage and records 24/7 or no recording. Companies like Beam and Netgear are only battery powered with no option to get a "power plug" version. Crazy!

I know you tested Foscam about 3 years ago. But have you tested their Dropcam like camera (HD Version), but with local storage (Mainly for homes)? I tried to get information from them a month or 2 ago... but they don't seem that great at wanting to help out. Most valuable information is from 3rd party forums. Everything I see online always uses their 720 camera but not their 960. (Blue Iris is probably the main downfall)

How about the Belkin Netcam? I'm not a big Belkin fan, however, I do like the Belkin WeMo Lighswitch.

Login to read this IPVM report.
Why do I need to log in?
IPVM conducts unique testing and research funded by member's payments enabling us to offer the most independent, accurate and in-depth information.

Related Reports

Outdoor Camera Mounting Hardware Guide on Feb 21, 2019
Mounting cameras outdoors can be challenging, requiring understanding different types of equipment and methods. In this guide, we teach this...
BluB0x Company Profile on Feb 20, 2019
BluB0x has doubled in revenue every year since its founding in 2013, according to CEO Patrick Barry. We originally reported on them in 2015. At the...
Security Installation Tools Guide - 22 Tools Listed on Feb 19, 2019
In this guide, we cover 22 tools that security installers frequently use. This is one part of our upcoming Video Surveillance...
Ubiquiti Favorability Results 2019 on Feb 18, 2019
Ubiquiti has quietly grown into a $1+ billion annual revenue company, with offerings across wireless, wireline network and video surveillance (see...
Cisco Meraki Cloud VMS/Cameras Tested on Feb 13, 2019
Cisco Meraki says their cameras "bring Meraki magic to the enterprise video security world". According to Meraki, their magic is their management...
Solink Raises $12 Million - Company Profile on Feb 12, 2019
Most industry professionals have never heard of Solink, a company whose tagline is: It's time to revolutionize the way business uses...
Barnes Buchanan 2019: Despite 'Strange Narrative' Great Time To Be In Security on Feb 11, 2019
A "strange narrative" is being spun, said Michael Barnes at the 2019 Barnes Buchanan Conference. However, despite that narrative, it is a "great...
Dahua Intercom Tested on Feb 07, 2019
Video intercoms are a growing market with video surveillance manufacturers expanding into this niche. IPVM is continuing its series of video...
Hikvision HDTVI Power Over Coax Tested on Feb 05, 2019
After years of delay, Hikvision's Power Over Coax (PoC) HDTVI models are finally shipping, aiming to make HD analog installs as simple as PoE, with...
Surging Wyze Raises $20 Million, Threat To Chinese Brands on Feb 01, 2019
The Seattle Startup that is disrupting consumer IP cameras with $20 pricing has just raised $20 million dollars (SEC Filing and company press...

Most Recent Industry Reports

From The Basement To Buried Behind Chinatown: ISC West Emerging Technology Zone on Feb 22, 2019
What does ISC West think about 'Emerging Technology'? Well, last year, they put those companies in the basement. This year, they moved them up to...
Private School IT Manager Surveillance Interview on Feb 22, 2019
This IT manager describes himself as the "oft-maligned IT person" whose "opinions may not always be appreciated by the integrator crowd." But he is...
Outdoor Camera Mounting Hardware Guide on Feb 21, 2019
Mounting cameras outdoors can be challenging, requiring understanding different types of equipment and methods. In this guide, we teach this...
HID Favorability Results 2019 on Feb 21, 2019
HID favorability results were strong, in the 2019 IPVM integrator study of 200+ integrators, with a net +62% and low negativity as the table below...
First US State, Vermont, Bans Dahua and Hikvision on Feb 21, 2019
The first US state, Vermont, has issued a ban on a number of Chinese and Russian manufacturers including the world's 2 largest video surveillance...
ADI 'SAVE BIG' On FLIR And Hikvision Examined on Feb 20, 2019
One is a major US defense supplier. The other is owned by the Chinese government. But you can "SAVE BIG" on both at ADI. In this note, we...
BluB0x Company Profile on Feb 20, 2019
BluB0x has doubled in revenue every year since its founding in 2013, according to CEO Patrick Barry. We originally reported on them in 2015. At the...
Massive Leak Of Chinese VMS Provider Exposes Xinjiang Surveillance on Feb 20, 2019
A subsidiary of China’s claimed largest VMS provider is tracking the precise location and ethnicity of millions in China’s Xinjiang region,...
Security Installation Tools Guide - 22 Tools Listed on Feb 19, 2019
In this guide, we cover 22 tools that security installers frequently use. This is one part of our upcoming Video Surveillance...
Sales Cuts At Rasilient on Feb 19, 2019
Over the past 2 years, video surveillance storage specialist Rasilient has expanded its workforce significantly, aiming to build its own branded...

The world's leading video surveillance information source, IPVM provides the best reporting, testing and training for 10,000+ members globally. Dedicated to independent and objective information, we uniquely refuse any and all advertisements, sponsorship and consulting from manufacturers.

About | FAQ | Contact