Sentry360 Bankruptcy

By: John Honovich, Published on Nov 30, 2017

Sentry360, a US-based video surveillance manufacturer, most well-known for its panoramic cameras, has filed for Chapter 7 bankruptcy.

In this note, we review the filing, share feedback from the company and analyze the issues the company faced.

*********, * **-***** ***** surveillance ************, **** ****-***** for *** ********* *******, has ***** *** ******* 7 **********.

** **** ****, ** review *** ******, ***** feedback **** *** ******* and ******* *** ****** the ******* *****.

[***************]

Bankruptcy ******

********* ***** *** ********** (*** ****** ***'* ********** filing).** * ******* * bankruptcy, *********'* ****** **** ** **** *** to *** *** ******* (creditors) unlike ** ******* **, ***** ******* negotiate with ********* ** ***** the ***** ** *** loan ******* ****** ** liquidate ******.

Support ********

*** ******* **** ** direct ******* ******** *** existing ********* ** *** CEO, *** ********* ** **********@*********.***.

Cause ** *******

********* **** **** *** cause ** *** ******* was *** ** * development ******* **** **** apart ******** ** ** acquisition **** *** *** close:

********* **** * ***** investment ** ********** *** breed ** ****** (*****) **** ******** ********.  This *** * **** project **** **** *** internal *********** *** ******** (hiring ** ******* *********** team) **** ********** **** apart.  *** ******* *********** many ******** *** ***** with * ******* *** counter ******* **** *** outside *********** *******. ** the ****** ** **** Sentry360 *** ********** ** be ******** ** ******* named ******.  *** *********** was ******* ** *** and ** *********** *** this *********** ** *** asked ** ****** *** Sentry360 ****** *** ******* lawsuit **** *** ******* development *******.  *********** *** settlement *** ************* **** than *** *********** ***** it **** ***** ** the **** ** *** that ****** ** ******* no ********* ********* ******.  Unfortunately, ****** ******* ** (after *** ******* *** settled) ******** *** *** indefinitely.  ** *******, **** the ******** *** ******** investments ** *** *** technology, **** ** ***** **** and ********** ********** ********* ****** insolvent.  

*******

*********'* **** ******* *** ~$1.8 *******, ********* ** just **** $*.* ******* in ****, ********* ** its ********** ******:

Largest ******** *-*********

*-*********, ** ********** *********** firm ******** **** ** ***** surveillance, *** ****** ** Sentry360's ******* ********.

** ******* **** *** the **** **** ********* describes ** ******* ** the ******* **** **** apart *** **** ************ sued **** (**** - above *** ****** **** the ***** *** *** claim ** * ***** judgment). 

Intellectual ******** *** ****

*********'* ************ ******** *** not **** **** *** "is ** *** ***** of *** ********** ******* and *** ***** ******* is ***** ** *****."  

Statement **** ********* ***

*********'* *** ******** *** following *********:

**** *** ******** ** any ******** **’* *********** to **** * **-**** run ****** ** *** a ******* *** ********** that’s ******* **** ** is.  *’* *** ***** to ***** * *** story ** ***** ******* unfairly, *’* *** ***** to ***** *** ******* or *********** *** *’* certainly *** ***** ** blame *****.  * ******* Sentry360 *** ** ** father’s ******** **** * was ** ***** *** with ** ********, ** family, *** ** ***********- only *** ******* ** change *** ***** ************ industry *** ****** ********* different **** *** ****.  It ***** **** ******* laughed *** ** ** directors ******* ** *** suggestion ** ******* * Mjpeg ********* “**” ****** on ***** *******, ********* an ********* ** *** dark (** ****** ***** before ** *** *****) and ******* ** ***-**** after ***-**** ******* *** every ****** ** ********** they **** ****** **** their ******* ************ ******.

********** ** ***** *** blind-spot ******* **** *** fisheye ********* ********* *** several ********** **** *** years ********** ** *** Pre-Onvif & ***-******-**-*-**** (*********/*********) era.  ***** **** *** days ***** ***’* **’** made ****** **** *******, ip ****’* **** ************ developed (*** ****-******) *** there *** ** ******** method ** ********* ********.  Every *** ** ****** to ********* **** *** a *********** ********* ****-****, different ************ *** ****** us ** ***** *** re-write *** ********* *** (software-development-kit) ** *** ****** of ******** * ********** partner *** ******* *** gate ** **** *** 360-degree ******* **** ***** community ** ****** *******, system ***********, *** ************ channels.  ******* ****- ***, this *** ***!  * got *** *********** ** work **** *** ******** in *** ***** ************ world, ****** ****** ********** and **** ****** **** companies ** *******.  ***** ** see ****** ***** ****** brand **** ** **** Dewarping ******* ****** *** some **** **** ***** ‘own’ ******-**** *********.  **** brands *** **** *** the *** **** ******** ‘make’ ***** ******* *** riddled **** ********* ********** and *************- ***** ***’* necessarily * ********.

** ****** ***** *** tech ** ***** * still **** ******** **** the **** *** ***** the ******** ***** ** the ***-***** **** ***.  Whether ****’* **** ****** technical ******* *** ******* or ************ **** ****** security ***** **** ********** data **’* *** ***** the ********.  * **** this ******** **** * passion *** *** ***** I ***** ***** ** change ** ** **** more ****** *** *** not ****** ** **** the ******** *** ******- even ** **** ****.  Being ********* ***** ****** opinions ** * *** strategy (*’* ******).

*******, **** *’* **** proud ** *** ******* to ** **** *** technology ** ******* ** awards ** ********.  *’* proud ** *** *** we ******, *** *** we ******** *** **** importantly *** *** ** treated *** *********, ********, and *********.  ******** **** made **** *** ***** and * **** ******** that ** **** ** effort ** ***** **** them *** ***** ****** on *** ******* *** continued ** ******** ********* even ** *** **** year *********** ******** ******* and ******* **** ** launching * *** ******* (we ********* **-*****).   ******* all ***** ********** *** more (**** ** ***** I’m ******* ***) ********* made * ******** ***** name *** ********* ** a ***** ******** *** in *** ***, *’* happy ** *** ** affected ******’* ***** *** the ******.  

******** 

***** ** ** *** know ****** ***** **** **** wrong **** *** ***** project, *** *** ****** historically *** ***** ********* to ******** ***** ***** entry **** ********* *******. Sentry360 *** ** *** space ****** **** ** al **** **** *** segment *** ***** ***** through **** *** ********* (****** how ******* *** ******** - *** ***** ********* focused ** ***-******* ** cameras ** *** **** era). *** *******,*** **** ********* **** results****** ******** ** **** performance.

******* ****** ******* ** their ******* *****, ********* pivoted * *** ***** (for *******, **** **** cameras), ****** **** ******* cameras *** **** ******** the ******** ******* **** mention. **********, ******, ** believe **** *** ********** of ***** ** *********** panoramic ********** *** *** **** as ** *** **** for * ****** ** others *** ******** **** segment.

Comments (13)

*-*********, ** ********** *********** firm **** **** **** ** ***** surveillance, *** ****** ** Sentry360's ******* ********.

****** **** ******** **** E-Infochips ********** ** * development *******, * ***** hire * ****** ********** from ********** ****** * would **** ***** ***** guys ** ******* * product **-**** *** **-******.

** **** ** * saw *** *-********* ******* this **** **** * "how ***** **** ******" story, ** * "****, figures" ***** *** **.

 

*********** ****** 👇

*** *** *******?

**** * ***** **** to.  ************* ** **** time *'** **** ******* to **** **** **** details ** **** *******.

***, *** *** * agree, ***** ***** **** a *****, **** ******** should **** ***** *** being ******** ******* **** what **** *** ** offer *** ***** ********** but ******** ** ****** duplicated.

*’* *** ***** ** share * *** ***** of ***** ******* ********, I’m *** ***** ** blame *** ******* ** competition *** *’* ********* not ***** ** ***** China.

* **** ** ******* that.

***** ***.

*** ** ****** *****'* revenue **/*** **-*** **** Sentry360's?

*** ** ****** *****'* revenue **/*** **-*** **** Sentry360's?

* ** **** *****'* revenue ** * *** higher **** *********, ****** because **** **** ***** a ****** ** ********* (e.g.,******** ***** **). **** ** ** was **** ****, **** would ***** **** ** generate *** **** **** $2 ******* ** ******* that.

**** ****, * ***'* know ** *****'* ******* is $* ** $** or $** *******. **** do **** ** ** winning **** ***** *** still *** ******* * niche ******.

* **** ***’* **** any ********* ***** ** the ******* **********.  * can **** ** ******* our ******* (** ***** aspects ** *** *******) so ******** *** ***** from **.

**** *** **** ***** #’s ** ********** ******* (no ******* ******* **** investors.  **** ******* ***** was ** *** *** of **** = ** SBA7a ****.)

****-**** *** * **** climb **** **** ** first **** **** ****** +80K ** *.** **** +200K.

**** *** *** **** year @ *.** +****

**** ** ****** ** 2.7M -***

"*’* *** ***** ** blame *** ******* ** competition *** *’* ********* not ***** ** ***** China"

**** **** *******.

********* ** ********* ** the **** (** ****** Basic ****** ** *** Basic) 

****** ***** ***-.*** *** a ******** ***** ** do ******** ****.  *******.

* ***

** ***** "***** ***** my ***** ** ** endless ****"

** **** **

/***

:) ******.  *** ***** pointed ** **** **** any *********** ** ******* to ** * ******** coder...

*** ******* *******:

** **** **

/***

 

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