Stopping *****
*** **** ****:
** ***** ** *****-** *** *** changing ****** ****** ** *** ********, a ******** *** **** ** ******** our ************ ** * ******* ****** starting **** ******. ** **** ***** be ********** *** **** *** ********* product ** *** ******** *** ** this *** ******. *** ******* *** advertisers **** ******, ** ********, *** we *** ******** ** **** ******** method. ******* ******** **** ** **** out ** *** ******* ***********, ** well ** *** ********* ******* ** engage **** ** *** ***********.
***** ****** ** ***** *** **** is *****.
*** ******** *** ****** **** ******** first, *** ** **** ******** ** put *** ******** ***** ** ** deliver *** ****, **-***** *******, *** analysis **** ******* **** ******* *** our *********.
***** *** ******* ***** ******** **** end, ******* ******** *** ****** *** planned ** ********, *** **** ****:
** *** ***** **** **** **** be ****-********, ******** ****** *** *** ***** ********* to ** *****, ********* ***** *** print ******** ** *********** ******** ******.
*******, **** *** *** **** ******** industry ****** **** ** ** ** important ******** ** *** ***.
************,*** **** *** ********* *************** *** **** ** ***********:

Other ***** ********* ******?
**** *** *** **** ***** ******** so *** **** ** **** ***** are ******** ***** ***** *********.
** *** ******** ****, *** ** likely ***** **** ** ***** ****** sense ** **** ******** ********* ********* to ******* ***** ****** *** ****** down ** ******* **** **** (*** more ********* ***** ******** ****** ** the ****).
** *** ******** ** ** ***** risky ****, ***** ********* ********* ****** heavily ** ***** *********** *** ******* and ***** ******* ******** *****. ***** not ******* ***** ******** **** **** on ******** *** ************ *****, *** revenue **** ***** *** *** **** dramatically ****** **** *** ****** ***.
Strong *********** ** *****
*** ********* ** **** ****** *********** in *****. ***** ****** **** *** has ****** ** ***** ** *****, SDM ********* ** **** ~*** *****, with ****** **** ***********. *** *******,*** ***** **** *****:

****** **** *** *** *********, *.*.,* **** **** ****** ****** ******* *** *** **** ******* *********** among ***** *********. **** ***** *** alarm ******** **** **** *** ***** publication. *** **** **** *********** *** *******, ***** *** ****** *****.
** *** ***** ****, ***** ***** Publisher***** ******** *** ** **** ** ****** an ********** *** ****-**** ******-**-********** ******** **** *******. ***,***** *******, ********** ******** ******, ** ******-**-*****.
Online ******?
****** ***, ***, *** **** ***, SDM *** *** ******* ** ******** its ****** ********. ******,***** *** **** *** ********** ** ******* ** **** **,*** page ***** *** ***** ** ***'* website. ** ********, **** **** ****** 10 ***** **** ******. *** *** us, **** ***** *** *** ** central ***** ** ** *** **** advertising.
******, *** **** ******** ***** ****** / ******* ******** *** ***** ******* will ** *** **. *** ****** question ** ******* **** **** ** enough ** ********** *** *** **** of ***** ***********. ********, *** **** SDM, ***, ***, ***, ***., ******* against ******** *** ******** *** *** now ***** **** ****** ***********.
**** *** *** ** *** ***** in *** *****, *****, *** *****, it ******** ******* * ******* ****** of ***** ***** *********. ***, **** compete ******* *** ******** **** ******** and ********, * ******** ** *********. Both ** ***** ********* ******* ****** segmented ********* ******** ** ******** ********* at ********** *** *****.
** **** ** *********** ** *** what ****** *** *** *** ***** magazines **** ** ** ************ ****-***** world.

Comments (7)
Brian Karas
04/22/20 12:20pm
I have never understood why "digital editions" are a thing. Unless your content is SUPER layout-centric, just publish to standard HTML. It is even worse when the digital edition follows the print edition format of splitting something across non-contiguous pages ("Continues on page 89").
Follow the model of every major news website and just publish content "normally".
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Undisclosed Manufacturer #1
You know, I’ve often remarked to myself that the ONE thing IPVM is missing are those 3x5 blow-in subscription cards that would inevitably fall out of my SDM Magazine.
If John Honovich could do something to maintain my toilet-time reading status quo in light of SDM’s printing exodus, maybe he could have one of the staff come by in the morning and at the very least sprinkle me with index cards as I parse the morning IPVM headlines from my throne— It would really help me get by during these already trying times. Something to consider, anyway.
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Undisclosed #2
ouch!
this couldn't come at a worse time, right in the middle of a nationwide TP shortage...
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Undisclosed Manufacturer #3
My local community paper went digital-only a month ago. The parent company owns 14 similar suburban community publications. Only one week after making the digital-only announcement, the parent company fired everyone - ironically over a Zoom call - and closed their doors.
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Lee Jones
04/26/20 03:38am
Thanks to SDM, more specifically Susan Whitehurst and Laura Stepanek…. for helping me share my “observations”. For nine years during the 80’s they were published monthly in SDM … for five years under the Column titled, “MARKETING INSIGHTS”, then another 4 years under the title of “TIPS & TACTICS”. Also I transferred my “Ranking-25” to SDM about 1990, which was then restructured and published as the annual “SDM 100”. Examples of how SDM has supported the hundreds of fragments of the alarm industry.
FYI, see link to crude annual Ranking-25 circa 1986. Note how the names and ranking has changed over 35 years.
Thanks Again SDMLee Jones; Support Services Group
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