Sales Cuts At Rasilient

By: John Honovich, Published on Feb 19, 2019

Over the past 2 years, video surveillance storage specialist Rasilient has expanded its workforce significantly, aiming to build its own branded business.

rasilient job cuts

However, this month, Rasilient has made significant cuts in its sales teams. Inside this note, based on interviews with Rasilient's CEO Sean Chang and former Rasilient employees, IPVM examines the ambitions and challenges for the company, including specific issues in selling video surveillance storage.

**** *** **** * years, ***** ************ ******* specialist************ ******** *** ********* significantly, ****** ** ***** its *** ******* ********.

rasilient job cuts

*******, **** *****, ********* has **** *********** **** in *** ***** *****. Inside **** ****, ***** on ********** *************'* *** **** ******** ****** ********* *********, IPVM ******** *** ********* and ********** *** *** company, ********* ******** ****** in ******* ***** ************ storage.

[***************]

Company ********

*********, ******* ** ****, specializes ** ******* ***** surveillance ********* ******* / servers. *** ******* ************ has ***** ** ****** but, ** *** **** few *****, *** ************ on ******** *** *** direct ******* ********. *** US *******, *** ** a *********-******** ***, *** a *********** **** ** Shanghai *** ***** ***** in ***** ******* *** the ****** ****.

** **********, *** ******* has **** **** ******* in *** **** * years, ******* ** ~** employees, ***** ** *** cuts, **** **** ******** employee ***** ******* *** trend:

Sales **** ********

********* *** ~* *********, mostly ** *****, **** their ***** ******** ************. The ******* **** **** now **** * ** sales ********* ********* ***** the ****.

*** **** **** **** in * ****** **** and ********* ********** **** only **** ******* *** end ** *** ****, with ** *********.

******* ********* *** *************** ******, *** *** ** Rasilient **** ~* ****** and***** *********, *** *** ** the ******* ~** ******.

Why ********, ********* ** *********

********* ********* **** ***** Middle ******* ***** **** doing ****, ***** ******** sales **** ***. ********* says **** **** * strong ****** **** ******** with ***** ***** ******** such ** *** *****'* tallest ******** *** ********* *** *****.

*** ******* **** ***** minimum ******* **** ******** is ~*** ******* **** 1,000+ ******* ***** ***** strongest ****. **** ******* makes ***** ** ** as *** ****** ** fewer ******* ********* *** be ******* ** ********** or * ****** ******, making ********** ******* ********* like ********* **** ** justify.

** *** *** ***** American ***** ********, ********* cited '*** ********' ** part ** *** ******* for *** ***** ******** sales ****, **** * lack ** ********* ** selling *** ****** ******* they ******.

Problems ******* ************ *******

***** ** ** *** know ****** ** ****** how **** ** *** the ** ***** **** is, ***** *** **** fundamental ******** **** ******* surveillance *******. ***** ******** are ***** ****** ** be **** ** *** Middle ****, ***** ****** combination ** ***** ******* and ********** ** ***** are ********* ******* *************, but *** ******* ******** elsewhere.

************ ******** ******* ** hard ** ******* ******* of *** ******* ****** and **** ******* ***** buyers *** **** ***** to *****, ** ***** projects **** **** ***** and ************** ******. ***** the ********** ***** ****** of *** ***** ******** team, ** ***** ** hard *** **** ** close **** *****, ******* projects.

**** ******* ***** ******, it ** *** **** to ******** **** ** use ***** ***** ************ providers **** *********. ************ ******* *************:

****** ******, ** *********** will **** * ******** brand *** ****** **** they **** ************ ** for ******** ***. ** is * **** **** sell ** *** **** to **** ** ******* product *** ***** ************, despite *** ****** **** the ******** *** ****** is "********* *** *****".

Series ** ************ ******* *********

**** ******* ******, ********* is *** ****** ** a ****** ** ******* providers *** **** *** challenges ******* ************ *******. For *******, ********, *** famously *** ********** *** of ******** ***** ******** tens ** ******** (*** ironically ***** ***** ** now ***** ****** ** sell ******* ** ******* company ** *** ****** East). ****** ******* ******, who **** ****** **** of ******** ******* ******* multiple ********** ** ************ sales ***** ***, **** notably, *** *** ******* who **** **** ***** hard ** ****** **** surveillance ******* ****** **** decade.

Outlook *** *********

** ** *** **** what *** ****** ***** for *********, ****** ****** new ** *********** **** certainly ** **** ***********. One ******* ** *** is **** **** ******* specialist ****** **** **** of '******* *****' *** after ** **** ******* specialists **** *********, ***** is * *** ** skepticism *** *** * lot ** ********** ** see *** '*******' ***** 'sauce' **. ********, ******* specialists *** ************ ********** by *** ******* *************** of *******, ****** (** hurt **** *** *********** of ******* *******) ** the ****** ** ***** Codecs *** *.*** *** the ******* ****** ** resolution **** **** ********* the **** *** **** storage.

*******, ** ********** ******* providers **** ********* *** better ***** ***** ***** objectively, **** **** **** a ****** ****** ** overcome ********** *** ***********.

Comments (5)

**** **** *********, **** ****** **** * "**** *****, **** later" ******** ** ********* ***** ********. *** *** ********* ** hear ** ***** ****, ****** ** ** **** *********** *** the ****** ********.

*** *** ******** ******* in *** ****** **** - ******* **** - used ** ** *** main ******** ***** ****** / ******** *** ********* ... ** ** * resurrection ** *** ****** Intransa. ***** ***** ** be * **** ****** of ******* ******* *** two. ********* *** ********** grown ***** ***** **** in *** ** **** 18 ******.

** **** **** **** in ******** *** ~** years (******* ** ****) - *** *** **** more **** ****** ******** over *** **** * years?

***** **** *********** **?

* ***** **** *** that **** ********* *** appears ******* ** *********'* recent **** - *** I************ ** ** * 'hire *****, **** *****' approach.

**** ** ************ *** ******* *** ********/****** ****** to *** ******* ** mature **********/******* ** ****** them:

*. ******** *******(*) **** your *** ***** ****************** ***** *** *** them ** **** *** some ***** ** **** (VC).

*. **** * ********* group ** ****** ** 'pump' *** *** ****/***** and ******** ******** ****** with ****.

*. ***** ***** ****** of ****, **** *** top ********** *** ******** the ****.

****: **** ******** ** not ******** ** *****-*****-***** industries - ****** ******, which ** *** **** that - ** ********* in *** **.

"***** *** ********** ***** tenure ** *** ***** American ****, ** ***** be **** *** **** to ***** **** *****, complex ********."

***********. * *** ******* interviews ** **** **** a *** ****** ***, but * ****** *** a *** ******* ***** it. * **** ******'* prove *** ***** ** the ******** ** ******, and * ***'* **** to *** ** **** something * ***'* ******* in. **** * ****** on **** ***!

* ***** *** ** the ***** ****** **** Rasilliant *** ***** ********* with ******* *********, *** that **** *** ******** their ******** ******* *** "traditional" ************ ******* - I.E - ***, *******, CSC ***. ******** ***** distributors ***** *** ****** of ***** ****** ** the ******* - ** most ********* ************ ***'* moving *** **** ******* for ***** **********.

** **** ****, **** stifle *** ************* ** looking *** *** ***** own ********* ****** **** their ******* ******** - both ** *** **** stream.

******** ?

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