Reed Requiring 20% Penalty For ISC West Exhibitors Dropping 2021

Executive *******

***** **** ***** *** **% ** within ***** *********** ****** ** ********** due ** *** ********, **** ************* view **** ** ********** **** *** a **** *********** * ***** *** now ***** *** ** * ********** different **** *** **** ********* ***** attendance.

**********, **** *** ******* ************ ******** to **** $**,*** ** $**,*** ****, we ** *** ****** **** ** result ** *** ***** ******, ** it ** ******** *** ****** ************ for ****** **********.

*******, *** ***-**** **** **** *** engendered ***** *********-****** ************ ** *** ******** **** show(**********************), ** ***** ***********, ********** *** risk **** **** ********** ******** ***** 2022 ****** ** *** *** ** exhibit ********.

Reed ********

**** ********* *** '**% ********* ***', explaining ** **** **** **** **** a ******** **** ******** ******* ** full *** *********** *** **** **** have ******** *********** *****:

****** ****, *** **** **** ** taking ***** **** **-**, **** ** the ***** **** ** *** *****. We **** **** *** *** ********* show ***********, ********* ******** ****** *** wellness ******** *** **** ******* ** welcoming *** ******** & ****** ****** industry **** ** **-****** *** ********’* future ******** ** *** *****. ** was *** **** ** ****,we ***** *********** ***** in preparing to hold an event and we rely on the participation of our contracted customers. From a practical perspective, the team has planned, developed, and invested considerably in ISC West 2021. The difference between 2020 and 2021 is that this **** ** **** ** ******* *** ***** *** *** ******** ******** **** ********* ***** ** ******* ** **** ** **** ******** **** *** *****. Given these times, we are working with our customers to find creative solutions, including the ability to downsize their participation and take advantage of our digital offerings without penalties. If a customer cancels their commitment to participate in any of the options available, we still have an obligation to pay our venue, vendors, partners and staff and the 20% retention fee - which is a provision of the contract - offsets some (though not nearly all) of those expenses. [emphasis added]

Costs *** *******

***** **** ********** *** ***** **** incurred, ****'* ******** *** **** ********* profitable **** *** *****. *** *******,** ****, ***** ** *****, **** *** an ********* ****** ** ~$*** ******* USD *** * **% ********* ****** margin (***** ** ****** **** ********* all ** ***** **********).

**** **** *** ****** ***** ** exhibitors ** **** ***** **** *** profits *** ****** *** **** ** their ****. ***, ** *** *****, when **** **** *** ******* *****, Reed ******* *** ********** ** ***** pay.

20% ******* *********

********** *** **** ******** **** ~$**,*** for *** ******** ****** ** ~$***,*** for *** **********. **** ** **** the '********' **** - *******, *****, Unions, *** *** ***** ** ***** expenses *** *****. *** **% ******* will ***** **** ~$*,*** ******* $***,*** for *** ******* **********.

*** ******* ** **** ******* ** sponsorships, *.*., ** ********* *** **** for **** *** ** ************* $*,***+ *** **** **** ** withdrew. *** *** ******* *** *** this ** ***** (*) *** ** going ** ** ****** ******** ** a ******** *** (*) *** **** people *** ***** ** **** ** there, *** ***** ***** ****** * bag?

Same **** ****?

***** *** **** *** ******** ** the **** ** **** *** *** same ** ** *** **** ** was **** **** ** ****, * number ** *********** *********** *** ***** from **** ********** ****** ***** *********:

• ********** ********* ********* **%+ **** **** **** (370 ** *,***+)
• ********* *** ******** ** ** **** 50 - **% (*,*** - **,*** vs **,***+)
• *** **** **** ******* ** * Wednesday ***** *** **** **** ****** on * ******. ***** **** ****** are ***** *** ********** ** ** reduces *****-*** ********** *** ****** *** up ****** *** *******.
• *** **** **** *** **** ** April, *** **** **** ** ***** held ** ****. ****** *********** *** much **** ********** **** ****** ****, due ** *********, ******** *** ** school, *** **** **** ** *** Vegas, ***.

*** ******* ** **** **** **** show ***** "*** ****" ** *** inferior *** ********** **** *** *** they ****** ** *** * ***** ago, **** ** ** ****** ***** remain (*** *** **** ** ********).

Frustration *** **********

* ****** ** ********** ****** *********** to **** ******* ****'* ******** ****** and *****-******* ****** *** **********, ****** the ****** ** *** **** ****.

** *** ***** ****, **** **********, trying *** ** **** ***** ******** payment, **** **** *********, ** **** noted, ** ******** ** ** **** up *** ****'* ******* **********.

2022 **** *******

**********, **** ****** **** *** **** be **** ***** **** *** **** show ** **** ** ~* ******. Motivation *** ************* ** ****** ***** booth ***** ** **** **** ********** will *****. *******, ** *** ** economy ** ***** **** (***** ** is ********* ** ** **) *** exhibitors **** *** **** ** ***** important ** ***** *********, **** ***** snap **** ** **** ***** ********* the **** *** ***** ** ****.

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