PR Firm Pleads Don't Scrap PR Spending

Author: John Honovich, Published on Jan 20, 2017

PR is not dying, warns pleads PR firm.

Take 40+ year old industry PR firm LRG, who recently lamented the 'misconceptions' that:

Traditional PR is dead

Scrap their company’s PR program

And awkwardly reassured that PR is:

Not going away anytime soon

Don’t count it out just yet

Ironically, this is the type of cringeworthy foot-in-mouth take that a PR firm should prevent, not publish.

In this note, we look at the serious issues with the old-school LRG approach to the industry.

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Competition ******* **

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  • ****: *** *** ******** ******** ******, **** ******** *** **** *******, analysis, ****** *** ************* **** ** *******. *** ** ***** like *** *** ******* ********* ** **** *********** **** ** ("Huh, ** ***'* **** **** ** ****** ** *** ** ad???").
  • ****** ***** *** *** *****: ****** ******** ******** ***********, ******** has ** **** **** ******* ** **** **** **** ****** 'thought **********' ** ******* ********* **** ********* ** *******. 

Social ***** *********

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********* **** *** **** ** ***** ***** *** **** ** they **** ** *** **** ******* ********.

Comments (1)

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