Panasonic Restructures Security Group

By: John Honovich, Published on Nov 03, 2015

This summer, we reported that Panasonic System President's resignation / termination. Now, we are seeing significant changes in terms of how Panasonic goes to market.

In this note, based on feedback from Panasonic, we examine those changes, how it impacts their competitive positioning and how the recently acquired Video Insight VMS is helping their business.

**** ******, ** ******** that********* ****** *********'* *********** / ***********. ***, ** *** seeing *********** ******* ** terms ** *** ********* goes ** ******.

** **** ****, ***** on ******** **** *********, we ******* ***** *******, how ** ******* ***** competitive *********** *** *** the******** ******** ***** ******* VMS** ******* ***** ********.

[***************]

Previous *****

********* ********** *** ** atypical ***** ** **** broad ***** *******. ************ only ********, ********* ***** focus ** ****** *** users buy ********* ************ *******, Panasonic ******* *******, ********* toaster *****, ********* ***** tools, ********* ******** ***** ******* etc. *** ********. **** was *** ** *** former ********* ****** *********.

*** ***** *****-******* ***** was, *********, * *** fit *** ***** ************ for **** *******, **** as (*) ****** *** video ************ *** ********* different **** *** ***** Panasonic ********, (*) ***** there ** ** *********** among **** ** ***** producs, *****'* ****** ********** product *****, (*) *** discounts *** **** ** share ****** ***********, ***.

New *****

**** *** ********* ***, ** too ** **** *****. Panasonic ** ********* ** a **** *********** ******* focused ***** ******** ***** sales ******** **** ***** on ******* ******** ********, like ***** ************, ******* of ****** ** **** / *****-**** ******* ********* products.

********* ** ********* *** number ** ******** ***** managers (***** **** **** TAMs) ********* ** ******** / ************. **** *** also ******* *** ** their *** *****. *** regional ***** ****** **** then **** ******* / directly **** ******** ********** in ********* (* ****** industry ********).

****

********* **** **** **** cut ***** ********** ******** dealers **** **** **** to ***, ** ******** the ******* *** ***** that ***** ** ******* Panasonic.

** *** ********* ********* hasalso  *** * - 10 ****** **** ***** US ***** ************ *****, though ********* **** **** there ** ******* * significant *** ******** ****** in ** ******** (****** transfers ** *** **** new *****), ** **** restructure **** *** *** to *** *****. ***** these ******, ** ** hard *** ** ** tell *** **** ******* Panasonic ** ******* ** reducing ***** ******** ***** / ******* ****.

************

********* **** **** ***** Insight ** ***** **** well. **** ***** ************* continue ** ** *** separately. *******, ********* ** building ** **** ** take ********* ** ***** Insight's ***. *** **** fundamental ** **** **'* VMS ** ******* *** *** ********* camera *****. ************, ********* **** they *** ********* ***** product ********* ** *** VI *** ** ****** pitch / ******* ** to ****** *********. ****** VI ** *** ** the **** ***** ** the ******* *** ***** (like *******), *** ** VMS ** ***** **** (** *** **** ******* show) ***, *** ****, compared ** *** $*** - $*** ****** *** higher *** ***********, **** provides * *** ********* for *********.

** ******* **** *********** sale ***** ** ********* powerful *** **** / Milestone ** *********, ** / **** **** **** choose ** ** **.

Outlook *** *********

******** **** ** * traditional ******** ***** ***** should **** ****** ** correcting * *******. ** believe **** **** **** Panasonic ** **** ******* within *** ******** ********, something **** **** **** relatively **** ** *** the **** *** *****.

****, ** **** **** up ***** ** *** cross *******, ***** **** have **** ******** / benefits, ** ***** **** will ******* ******* ****.

** ******, **** ***** premium ************ ************, ********* will ***** ** ********** by *** ******* *********** who *** *********** ********* into *** ****** ******* with ******* ******* ******** at * ******** ** incumbent's *******. **** ****, Panasonic's ***** **** ****** help **** ****** *******.

Comments (1)

"Panasonic Restructures Security Group"-again & again & ..........

Read this IPVM report for free.

This article is part of IPVM's 6,429 reports, 865 tests and is only available to members. To get a one-time preview of our work, enter your work email to access the full article.

Already a member? Login here | Join now

Related Reports

Trueface Presents AI Face Recognition, Mask and Temperature Detection on Jun 10, 2020
Trueface presented its AI facial recognition, mask and temperature detection...
Emitted Energy TempScan Thermal Screening System Examined on Apr 28, 2020
Emitted Energy has specialized in temperature measurement using FLIR cameras...
Opgal ThermApp MD Thermal Screening System on Apr 21, 2020
Israeli thermal provider Opgal claims they were first on the market detecting...
Hikvision Fever Screening Thermal Solutions Examined on Apr 13, 2020
Hikvision is marketing "safer, faster, smarter" with their Fever Screening...
USA's Seek Scan Thermal Temperature System Examined on Apr 01, 2020
This US company, Seek, located down the road from FLIR and founded by former...
Euklis Presents AI Analytics on May 05, 2020
Euklis presented its AI facial recognition, LPR, and object recognition...
FLIR A Series Temperature Screening Cameras Tested on Jun 04, 2020
FLIR is one of the biggest names in thermal and one of the most conservative....
Kentix SmartXcan Fever Screening Device Tested on Jun 22, 2020
German manufacturer Kentix has declared "FEVER-SCREENING REINVENTED" with its...
FLIR Screen-EST Screening Software Tested on Jun 30, 2020
In our FLIR A Series Test, the cameras' biggest drawback was their lack of...
Dotty "Hot Or Not" Elevated Body Temperature App Tested on Jun 01, 2020
What if you could take an existing phone or tablet and transform it into...
Hikvision and Uniview Entry Level Thermal Handheld Cameras Tested on Jun 05, 2020
While most screening systems cost $10,000 or more, manufacturers such as...
Cast Presents PoE Perimeter Lighting on Apr 28, 2020
Cast Lighting presented its PoE powered Perimeter fence system during the...
Axis License Plate Verifier Tested on Jul 21, 2020
Axis has historically left license plate verification to their partners, but...
Clinton Electronics Presents Axis Camera Equipped Public View Monitor on Apr 22, 2020
Clinton Electronics presented their Axis camera-equipped corridor mode M10PA...
Directory of 199 "Fever" Camera Suppliers on Aug 04, 2020
This directory provides a list of "Fever" scanning thermal camera providers...

Recent Reports

Google Invests in ADT, ADT Stock Soars on Aug 03, 2020
Google has announced a $450 million investment in the Florida-based security...
US Startup Fever Inspect Examined on Aug 03, 2020
Undoubtedly late to fever cameras, this US company, Fever Inspect, led by a...
Motorola Solutions Acquires Pelco on Aug 03, 2020
Motorola Solutions has acquired Pelco, pledging to bring blue back and make...
False: Verkada: "If You Want To Remote View Your Cameras You Need To Punch Holes In Your Firewall" on Jul 31, 2020
Verkada falsely declared to “3,000+ customers”, “300 school districts”, and...
US GSA Explains NDAA 889 Part B Blacklisting on Jul 31, 2020
With the 'Blacklist Clause' going into effect August 13 that bans the US...
Access Control Online Show July 2020 - On-Demand Recording of 45+ Manufacturers Presentations on Jul 30, 2020
The show featured 48 Access Control presentations, all now recorded and...
Face Detection Shootout - Dahua, Hanwha, Hikvision, Uniview, Vivotek on Jul 30, 2020
Face detection analytics are available from a number of manufactures...
Sunell is The First China Manufacturer to Market NDAA Compliance on Jul 30, 2020
Most China manufacturers are going to be impacted by the NDAA 'Blacklist...
Ink Labs Relabels China YCX Fever Camera And Steals Dahua's Marketing on Jul 30, 2020
A US company marketed a 'thermal temperature scanner' as its own, selling...
Genetec and Dahua-Backed Intelbras Split Examined on Jul 29, 2020
China is the cause of the breakup between Canada's and Brazil's largest video...
This YouTuber is Now Selling ThermoHealth Temperature Screening on Jul 29, 2020
An enterprising 20-year old is mass marketing medical devices on Facebook and...
Hikvision Returns To Growth Driven By Overseas Fever Cameras on Jul 29, 2020
While Hikvision's revenue fell in Q1 2020, it rebounded in Q2 attributed to...
Brazil's Biggest Domestic Surveillance Company Intelbras Profile on Jul 29, 2020
While Intelbras is not widely known outside of Latin America, Intelbras is a...
The Kiosk Market Pivots To Temperature Screening (Interviewed) on Jul 28, 2020
Video surveillance is not the only market that has pivoted to medical device...
Integrator Acquisitions 'A Good Market' During COVID-19, Says Greybeards on Jul 28, 2020
Industry broker Ron Davis of the "Greybeards" says that the integrator and...