Mark Cuban Funded Analytics Company Shifts Away From Security

Author: IPVM Team, Published on May 10, 2016

In early 2015 Mark Cuban has funded a video analytics company, Netra, after the founder cold-emailed him.

Now the company has shifted away from security.

We look at the reason for this shift in this updated report.

 

** ***** **** **** ***** *** ****** * ***** ********* *******, Netra, ***** *** ******* ****-******* ***.

*** *** ******* *** ******* **** **** ********.

** **** ** *** ****** *** **** ***** ** **** updated ******.

 

[***************]

***** **********

******** ******* ** **** ******** ****, ** *** ******** *** ****** *** *********, * "***** ******** *** ****** ******* ****" *********. ***** is ** ***** ***** ********* ** ***** ********* **** ******** primarily ******** ** ****** **** * **** ************** ** ***** camera ********. *** ******* *** **** **** ** ********* *********.

Cuban's **********

*** ******* **** ** **** * **** ***** ** **** Cuban, ** ***** ***** ******** ********* ** *** **** *****, leading ******* ** ** **********, ******* **** ******* ** ******. Cuban ***** *** ********** ** ******* ****** *** ******* ********* company, **********, ***** **** ***** *** "********** *** ******* ****** for **** **********."

Additional **********

*** ******** ******** ******* ** ****** *** ******** ********** **********.

*** ******* *** *** *** ****** * ****** * *****.

Technology / ***********

**** **** ** *** ****, *** ******* ** **** ******* to***** *******, **** * ***** ** ********* **** *********** ** ********* (people ********, ***** ****, **** ****, ***.) **** ******** **-**** cameras ******* * ***** ******* / *** *********.

***** ****** ********: *** **** ********** ************** / ************ ******** Netra ** ******** ** ********* ****-**** ***** ****** ********. ******** can ***** ******** ******* ** ****** ********* *** ********* *** be *********** *** ****-********* ** ******** ***** ***** **** ****** stores (********** ***** ****). ***** **** **** **** *********** ************ property ** **** ******.

****** **** ***** *** ****** ******** *** ** '******* ********' (see *** *** ******* ********), ***** **** ************* **** ***** ********* ** ****. * decade ***, ******* *** *** *******, **********, ***** ** ******* this. **** **** ******** ** **** *** **** **** *** appear ** ** ***** ** / ********* ** *******. *** other ******* ***** ****** ******** **** ********* ** *** ********** based**** ************, *** ******* ** ** ********* **** ** ********, ******* and *******.

Potential / ********** *** *****

***** ** ***** **** ***** ***** ** ** ** **** to ************ ***** ** ******* ***** ******.

*******, ******, **** **** ** ******** ** ****** ***** ******* offering *** ***** *** * ***** *** ********* ************ ** work **** *** **** ***** ***** *** ****-***** ****** ** larger ******** ********. ***** ***, **** **** *** ***** ******,***** **********, *** **** **** * ******** ************ *** ****.

*** **** ***** ********** ** ********* * *** *****, **** for ***** *** ***********. **** *** **** *** *****, ** will *** *** **** *** *** **** *** ***** *** product *** ***** ******** ****.

Lack ** ******** ** ********

*** **** *****, *** ****, ***** *** ******* **** **** security ** ***** ** ***** ******** *** ****** ***** *** e-commerce ************, ********* ** ***** ***.

***** **** **** **** **** **** ******* * ****** **** point ** ***** ***** ******* *** **** **** ** **** more ******** ******** **** ** * *********** ******** ***********.

**** ***** ** *** **********, ***** **** *** ***** ********* market *** ******** *** **** ****** *****, *** ******* ******** multiple *********.  *** * *** ******* ** **** ******** **** would **** ** ** ****** ************* *****, ***** ** **** for ** *********-**** ******* ** **, ** ************* ****** **** existing ********.

*****'* ********* *** **** ** ******* ****** ****** ****-**** ** terms ** ****** *********** (**: *** **** ****** ** ****** is * "******", *** ****** ** ** * ****** **** long ***** **** *** * ***** *****").  **** ***** ********* work **** **** ***** ****-*** ******, ****** *** **** ******* applications.  

*** ******** ************ ******, ***** ***** ** ********* ***** ******* in *** ****** *****, *** *** **** ** ****** *********** **** *** ********** ** ******** *** *********.

Comments (8)

**** ***** ****** ****** ** * *********? ** ***** * possibility ** *** ******* *** **** * ****** *********? ****** I ******* ***** **** ** ***** **** ** ***** ******* be * ***** *** ***** *** ***** ********** *******.

* ***** ****'* *** ***** ** ***** *******. * ***** anyone **** ****** **** ** *** * ******* **** ** less **** * ***** *** *** *** ** ********.

** **** *** ***** ******* / ****** *** *** ***** a ********** ***** *******, * ** **** **** *** ****** out *** ****** ******.

* ***** **** [****** ************] ** *** ***** ** ***** worries.

** ** *** ***** ** ******'* ******* *******. ***** ***, as *** *******, ** ** ********* ** *** ***** *** developing *********, *** ***** ****** ******** ** *** ** **** his **** ********** ** *** ** ****** **** *** ** looming. **** ** ******** ** "** **** ***** ***** **** when **'** **********", ** *** ***.

***** ** ******* ****** **********; **'********** *** *** ********** *******, *** **** ****** ******* *** risk/reward ***** ** *****. * *** *** **** ********** **** one ** *** ***** ********* *** *** ***** ** *** Silicon ** **** ******* ** * ******* ** "**** ** patented *** **********?". ******* ** *** **** * **** ******.

**, ****, ***** *** ** *** ***** *** ********** ****, and ******* ** ***** ** *********, *** ******* ** ***** be ********. ******** **** ** ********** **********...

***'* *** *** **** ************ ***** **** ****, *** ***** on ***** ******* ************, **** ***** **** **** *** **** for * ********* ************:

**** **** ** ********* *** ** *** **** **** *** infringing **** *******?

"If * ******* ** ********** ******** *** *** **** *********, ******* ** ** *** ********, ****** *******, '****** *****', '**** ******' ** ******* ***** *********** - *** **** ******** ****** **** * ************ **** **."

****** *** ** ***** ** **** * ********* ********* ** well.

******: **** ****** ***** *** ********* **** *** * ************ or *** ******* ******* ** ***** ****** ***** ** **********.

**** **** ********* ************ **** **-**** ************* *******. **** *** * *****-*** ***** ********* ********* ** some *****.

**** ** ******** ****** **********. **** *** ****! * ****** how **** ******* ** ******** *** **** % ***** ***** ended ** ****?

***** *** ** ******** ** * ******* **** ******* ** his '********' ********* *********,**********.

********** *********** ** ****-**** ******* *** ********** ****** *** **** locations - ****** *** *******. ** ******* **** *** ******** centers, *****, *** ********** *********; ******* ******, ******* *******, ***** street ******* *** ****!

*** ***********,computer-vision ******* *******, serviced by AT&T 3G, provide best in class service with minimal installation and setup requirements.

** ** ******* **** ***** ** ** ***** ** ** a **** *****, *********** **** **********'* *********** *** *** **** ****** ******** *** *******, ******* ***** ** *** *** ****** card **** ** **** *** ******* ******. *** ******* **** defrauded ******* ******* *** ************* ******* **** ***-******** ****** ** the *******.

***** ******* ** ** **** ***** ******* ***** ***** ****** and ********* ** ***** **** ******* *****-****** ********? ** **** be *********** ** *** **** **** *** **** ** ****** in **** ********, *** *** *** ********** **** *****'* ******** if **** **** ****** *** ***** ****** ******* *** ****** generic **** ******** **** ******** ******* ** **** ****.

***** **** **** ****** ***** **** *** ****** ************ - one **** *'** **** ***** **** **** ***** **** ** the ************** (*** ******* ********)******** ***** ****** ******. **** ***** **** ** ******, ********* *** ***** *********** logos, ****** *** ***** ***** ******** ** **** **** ****** broadcast ***** ** **** ********* ***** ******** *** ******** ** advertising ****** ****** ****** ***.

[******* ****] ****** **** *** *** ******* ****** ****************. *** ******** ** ****** *********. ** ***** ******** ****** techniques/ ***** ********* **** ***** ******** ** * ***** ****** network ** ***** *** ************* ***** *** *** ******* ****** to **** ***** ... *** **** ***** **** ** * UI *** ********* **** ***** **** ** *** ******** ** a ******* **** ****** *** ******** **********. ** ****'* **** to ***** ** ******** *** ***** ********* *****-****** ******** (**** the *********** *********** / *********** ******** ** **** ** ******** for ***** ******** *** **** *****) - *** ******* ******* on * ******, '*** *****', ****** **** *** *** ********, using *** ******** ** **** **** ***** ******* ** * view ******* ** *** ******* ****** ** ********.

*** **** *****, *** ****, ***** *** ******* **** **** security ** ***** ** ***** ******** *** ****** ***** *** e-commerce ************...

******* ****** ** ***** ***** ** *** ******** ****** *******?

Login to read this IPVM report.
Why do I need to log in?
IPVM conducts unique testing and research funded by member's payments enabling us to offer the most independent, accurate and in-depth information.

Related Reports

Reseting IP Cameras - 30 Manufacturer Directory on Sep 22, 2017
Every camera has a reset button (well, almost) but it is not always clear what these buttons do, how long they need to be held, what settings they...
'Clowns' Allege Ubiquiti 'Completely Fraudulent' on Sep 20, 2017
A short seller has alleged Ubiquiti is 'completely fraudulent'. Ubiquiti's CEO has responded calling them 'clowns'. Here is the short...
Avigilon Touting 'Made In America' on Sep 18, 2017
Canadian manufacturer Avigilon, who completed a US manufacturing facility in 2015, is now running a marketing campaign touting 'Made In America',...
Hikvision Launching Ezviz Pro on Sep 14, 2017
Hikvision is launching Ezviz Pro. In 2015, Hikvision expanded Ezviz, a direct to consumer offering, to North America. Now, Ezviz 'Pro' is...
Genetec Launches Community Connect Examined on Sep 14, 2017
Genetec has done best in large-scale, enterprise systems and relatively worse in smaller systems such as SMB. Now, Genetec is launching...
Startup Turing Video Segway-Based Security Robot Profile on Sep 13, 2017
If security robots can not replace guards, perhaps the next best thing is a robot the guard can actually ride.  Turing Video has raised $5...
Deep Learning Startup DNNCam Wants Your Custom Analytics Jobs on Sep 07, 2017
Analytics manufacturers frequently turn away custom video analytics requests, as they can be challenging and costly to tackle. A recent...
LTS Hikvision Sales Challenge ADI on Sep 06, 2017
ADI is clearly #1 at running sales. But long-time Hikvision OEM and new Hikvision distributor LTS is coming on strong here. In this note, we...
Pelco CEO Is Out on Sep 05, 2017
Less than 2 years after taking the job, Pelco's CEO is out. Pelco's rollercoaster continues. In this note, we examine the move, share feedback...
Neurala Deep Learning Platform Profile on Aug 31, 2017
Find lost children? If Neurala has its way with its recent partnership with Motorola, that is the aim as shown in their video below: Neurala has...

Most Recent Industry Reports

Reseting IP Cameras - 30 Manufacturer Directory on Sep 22, 2017
Every camera has a reset button (well, almost) but it is not always clear what these buttons do, how long they need to be held, what settings they...
Genetec Launches Cloud Access Control (Synergis SaaS) on Sep 21, 2017
Genetec's cloud everything expansion continues, with their announcement of Synergis SaaS edition, joining their cloud video offering Stratocast,...
Genetec CEO Warns Against Insider Threats on Sep 21, 2017
With Dahua and Hikvision cybersecurity issues becoming indisputable, a new counter has emerged. Just put them behind a firewall, buy cheap...
New IPVM Calculator V3 Released on Sep 20, 2017
The New IPVM Calculator V3 is released. An entirely new architecture delivers the following benefits: Turbo The calculator is now ~50% faster in...
Automatic Door Operators For Access Tutorial on Sep 20, 2017
Opening and closing doors might sound simple, but it takes a high-tech piece of door hardware to pull it off. Integrating automatic door operators...
'Clowns' Allege Ubiquiti 'Completely Fraudulent' on Sep 20, 2017
A short seller has alleged Ubiquiti is 'completely fraudulent'. Ubiquiti's CEO has responded calling them 'clowns'. Here is the short...
Avigilon 'Blue' Cloud Entry Examined on Sep 19, 2017
Avigilon is moving to the cloud. The company announced their Avigilon Blue platform, designed to be a web-managed surveillance system, utilizing...
HID Buys Mercury Security on Sep 19, 2017
One of the biggest access control deals in years. Mercury Security, the most widely used access hardware OEM, and partner to 20+ manufacturers,...
Hikvision Backdoor Exploit on Sep 18, 2017
Full disclosure to the Hikvision backdoor has been released, allowing easy exploit of vulnerable Hikvision IP cameras. As the researcher, Monte...

The world's leading video surveillance information source, IPVM provides the best reporting, testing and training for 10,000+ members globally. Dedicated to independent and objective information, we uniquely refuse any and all advertisements, sponsorship and consulting from manufacturers.

About | FAQ | Contact