Deal ********
** ******** ***** *** their ****** ************ (********** ****** ********) *** ***** ** harvest *** **** ***** and **** ********** ****, by ************ ******, ** integrators.
************** $*** *** ***** (***** ******* **** ** they ******** ** ****** prices ****). ** ********, they get **-** *****. **** lead ** ***** ** up ** * *********** in * ******. ***** are ***** ****** ******** that **** ************** ***** are ***** $*,*** *** month *** *** ***** is ******* *** *** thing.
**** ** ***** ***** pitch *****:
Lead **********
*******, ***** *** ******** but *** ******** **** are ******* ** *** well ********* **** *** and *** **** ** a *** **** *** to **********. **** ******** Sales ********* ** **** they *************** (*** ***** * examples)** **** ******* *** end ***** ** ******** contact *********** ** *******. Presumably, **** **** **** databases **** ***** *********, etc. *** ******* *** end **** ** ******** pursuing * ******* *********** is ******* ********. ***, more *************, *****, ** is *** **** *** end ***** ** **** integrators ** ***** ***, especially ***** ***** *** not ***** **** ** organization *** *** **** trusts.
End ***** *** ****
*****, *** *** ********* *** user, **** **** ** sold *** *** ******** of ******* **** *** interacting **** ******** *****' publications. *** ******* ** privacy *** ***** ** more ******** ********.
Trade ********* ******* ****
** ** ************** *** trade ********* ***** ** that. ******* *** ******* the '*******' ** ** sold, **** ****** **** advertisements ************. ******* ** to **** ******* *********** is *** **** **** up.
Would *** ***?
***** *** *** ***** from **** ** ****** else? *** ** ***? How **** ***** *** pay? *** ** **** in *** ********.
Comments (12)
Undisclosed Integrator #1
Nope, would not buy because typically leads you pay for are crap, and at $1000 for 10-15 leads with no guarantee and other integrators buying the same info...its a no go. Magazine either needs to redo their business model or close up shop.
My question is where are they getting the leads info from?
I say scam on this and someone better quit dreaming.
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Undisclosed #2
Sad for sure, but I assumed they were already selling anything and everything you gave them on registration and every interaction thereafter, yes/no?
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Paul Boucherle CPP CSC
Lead generation is a challenging subject from a cost and CRM marketing perspective not to mention a system integrators internal resources. The key will be hands on qualification of how effectively are qualified. If it is simply a survey it will not be effective. If human assets have a conversation and gain opt in buy in from end users that would be more valuable. Interesting concept and if executed well could be a reasonable investment. Leads that are unqualified still cost north of $100, more qualified $250+. ExecutiOn and tools will be key success factors.
As full disclosure I do write a column for SSI although I did not attend the webinar session referenced. Will look into the mechanics of the program.
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Undisclosed Integrator #3
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Undisclosed Manufacturer #4
I don't know anything about this program, but I used a service like this several years ago in a different business, outside of the security industry. I found that the first few leads were really good and I got some business from them, and then the rest of them were really bad. I even started to believe that the people I was talking to who were supposed to be potential customers were just shills put up by the lead gen company. I couldn't prove it, but their answers to my questions were almost scripted, and several 'leads' situations were just too similar to each other. It took me about 3 months to figure it out, but I never went near these types of services again.
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Christopher Freeman
For to use such a service at such a high cost I would ask for guaranteed return and a 10-1 ration of cost to return.
There are so many scams, markets , people waiting to take your money with a chance of return. Always a win win for the company offering such a program.
No chance I will ever even consider this. as this means each and every customer has to be overcharged for the return.
Many who would send you leads for a fee per lead cost and it is always up to you to make the connection , they just send out numbers and clients .They get paid no matter what.
Tried the guaranty on advertising and that cost around 5 k for a year and returned only around 2 k for what was charged.
advertising has a 5% return on expenses. not 1k per month to what ever .
I sure this guy will find a sucker as there are many out there.
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