HiveWatch Next-Gen PSIM Raises $20 Million Led By Ex-Twitter Execs

By Robert Wren Gordon and John Honovich, Published Oct 28, 2021, 11:00am EDT (Info+)

PSIM failed a decade ago but with the cloud and SaaS becoming mainstream, can LA-based startup HiveWatch benefit from these trends in the 2020s?

The company has announced $20 million Series A funding led by Twitter's ex-CEO.

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In this note, we share feedback from the company to IPVM looking at where the company is growing, what it aims to become, and why it could succeed where PSIM in the 2000s failed.

**********

*********,******* ** ****, ** * ***** **** ******** that ***** **** **** ******* *** monitoring ******* **** *** *** **** interface, ***** ** ***** ** "******," with *** **** **** ** ********** false ****** *** ******* ******** ******** prioritize ****** ********* ***** ************.

*******

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*** ******* ****** *********(********), * ****** *** *********** ******* and **** ******* *** ******** ********, who ******* ********* ***** ****** ********** founded ** ********* ******** ********** ****, RAS ********** & **************, ** ****. After ******** *** **********, ********* ****** in *** ******** ********* **** "** just ******'* **** *** ****** *** anymore" *** **** "********** ********* *** gotten ** ** *** ****":

** ****, ******* **** ********* *** working ** * ****** ** * Fortune *** *******’* ****** ******** & Safety ********** ***** ****he ******* ** **** ******’* **** *** ****** *** *******. Constantly hearing, “because that’s the way it’s always been done” and inefficiencies ******** **** ********* ******* *** ********** ********* *** ****** ** ** *** **** *** ***. [emphasis added]

*******

** ********, *** ******* **** ******* ** former ******* ********** **** ******* *** Adam ****, *** *********'* ****** * fundraise, ***** ******** ************* **** ***** Groom,**** ***, *** *** ***-*********** *****'****** *** *******,********* ** *** ***** *******.

********* ********* ** **** **** ** has *** ****** $** ******* *** with *** ***** ** **** *****. HiveWatch ********** ****** $* ******* *** in ******** ****, **** ******* **** Crosscut ********, ********* *******, *** **** Ventures.

No ********* ******* *********

********* ********* ** **** **** ** financial *******—******* ** *******, ******, *********, or *** ***** **** ** ******** sense ** *****. ** ********* *** uncertain ** **** **** *** *********. We ****** **** **** ** ***** some ***, ***** *** ******** *** their ****** ******, ****** ** ** be ***.

Valuation $** ******* ** ******

**** *****, ** ****** * ******** valuation *** *********, ** *** $** million-plus *****, ***** **** *** ****** is ********* *** ** *********** *** the ********* *** ****-**** ******* **** investors *** **** *****-*****, **** ******** security *********.

No ******** **********

** * ***** *** **** ********, HiveWatch ***** *** **** ******** *** many ********* ** ***, ************** ******* ** *********. ********, ********* ****** ** ****:

******** *****’* ****** ******* *** **** number ** ********* ** ************ ***, and **’** **** ********* ** ******* for **** ** *** *********.

Team *********

*** ******* *** ******* ** **** that ** ***** ** "******" *** team ** ***** **** ****:

HiveWatch ********* *** *+ **** ********* **** ***** ** ****** *** **** ** ***** **** ****. We’re hiring across engineering, product, customer success, marketing, and sales. We’re rapidly growing and excited that we have more amazing folks joining our team every week. Specifically, we’re looking for hungry individuals who embrace our company values. [emphasis added]

********* ********* *** ** *** ********** ** **********, **** **** ** those ******** ****** * ********* ***** (e.g., **** *********, ******** ********, *** systems ********).

No ****** **** *********

**** ** * ***** *** **** coverage, ********* ********* **** ***** *** no ****** ********* *********. ******* ** that, ** ** ********** ** **** make ******** ******* ***** *** *** product *****, **** ** ********, ***.

Engineering **** *******

********* **** **** **** *** *********** team **** **** "** *** **** few *****" *** ** * ***** of *** *****:

** *** **** *** ***** ** already **** ******* **** ****** *** will ** ******* *** ***********, ******** success *** ********* *****.

***** ************ **************, *********'* ** ** ***********, **** of *********'* ******* ********* ** ******** have ***********-******* *****.

Says "**** *** **** * *******"

********* *** ****** ******** ** ***** in ******** ** ****, ****** **** "PSIM *** **** * *******" **** has ******* "****** *******" ** "**** companies":

** **** **** ** ** ******** that *** **** *** **** * failure ** **** *************. ************, ***** were *** ******** **** **** ********* spent *********** ******* ********* *** ***** resources ** **** ****** *******. ***** products *** ***** ******** **-******* *********, plagued ** *********** ***********, ********** **********, and ***** **********.

**** ** ********** **** ********** ******** from *********, *.*., ** ******** ***** ***** ***** *** ****:

**** * *********** ********* ***********, *** biggest *********** ** *** ** ********** product. **'* * ****** ******* ******** called * ****. *** *** **, plus *****, **'* *** *** *** security ******** *** ***** ** ******* bringing *********** **** ********* ********* **** historically ***'* **** ** **** *****. HiveWatch ********* ************ **** ***** ** the ******. *** ** **** ** in * *** ****'* **** **** user ******** *** *********.

***** ** ** ***** ******* **** year ********** ********* ** *****:

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Description ** ********

********* *** ******* ******* ***** ** the ********, *********:

********* ** * *****-****** **** ******** that ** ******* ********, ****** ********, and ***** ************* *********** ***** ******** at * ************ *****. **** * modern **** **********, ********* **** ********** analytics ** ******* *** */* **** program ******.

***:

** ***** ********* ** **** **** with **** ******** *******, *** ******* program ***** ******* ** *********** ***********.

Declined ** **** ***********

********* ******* ******** ** **** *** competitors, ****** ******* **** **** ******** "have *********** ********":

***** *** * *** ** ******** on *** ****** **** **** *********** features, *** **** ** ******* * solution ** *** ************ *****.

**** *** ** ******** ** **** asking ************ ***** ******** ******************* ** *** ** *** ******* large ******* **** **** **** ********* aims ** **.

Declined ** **** ****** *********

********* ******* *** *** ******* *** target ********/*********, ******* ****:

** ***** ********* ** ***** ******** security ******** ** ***** **** ****-******* companies ** *** ******* ***********. ********* is ******* ** ***** ********** *** unparalleled **** *** ******** **********.

** ******* ********* **** ********** ***** on *** ********** ***** *** **** / ********** ***** **** ** "****** fusion" ***. *** ******* ************* *** because ********* ** ** ***** ** is **** ** ** **********.

Success *******

**** **** ***** **** **** ***** HiveWatch ***** ****** ********** ***** **** previously ******:

  • *** ***********: ****** ***** *********, ***** ***** are ********* ***+ ***********, ****** ****** is *** ********** *** ***** (** next-generation *****, ***.). *** **** **** HiveWatch's ******* *** *******. **** ***** them * ********** ****** ********.
  • ****, *** *******: *** **** *** **** ** a ***-**** ********* ******* **** **** software ***********. **** **** ***** ********* highly ********* ** *** ******* ****. By ********, **** ******* * **** sustainable, ******, ******* ******* ******.
  • *****-*****: ***** *****-***** ***** **** ***** many ** *** ********* ****** **** plagued ***** ** ****** ** ****** to ******** ****** *** ******* ** other ***** *******. *******, **** ***** has *** ***** ** ********** ** most ******** ******** ******* **** ****** on-site, ** ***** *** ***.

Execution ********

********* ** ****** * ******** *** startups *** ***** *** *******'* ************* lack ** ****** ***********, ** **** this ** ****** **** ****** *** the ****** ** ***** ******** ** have ******* ******** **** ******** ********. Combine **** **** *** ***** **** was ** ******* / ********* ************ and ** **** *** ** ****** or ***** ** ***** *******.

*******, *** ******* *** ******** ***** trends ** *** ***** *** ********* has * **** ** *******.

Vote / ****

Comments (23)

** *****'* **** **** **** *** VP ** ***** ****** ********** *** inexperience *** **** ** **** *************.

******** **** *** **** ******* **** youthful ***-******** ****** *** ************* *** dismissively ** *** ***** ** ********** context ****** *** ********.

Agree: 7
Disagree
Informative: 2
Unhelpful
Funny: 1

**** ***** ******* **** ******* *** have ****** ** * ****** ******* sales ****** *** **** ** ********* of ****** ******* *********.

Agree
Disagree
Informative
Unhelpful
Funny: 2

********* ********* ** **** **** ** financial *******…

********* ***** *** **** ******** *** many ********* ** ***…

********* ********* **** ***** *** ** public ********* *********…

********* ******* ******** ** **** *** competitors…

********* ******* *** *** ******* *** target ********/*********…

****

Agree
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Funny: 4

***** ** ** ********* **** ** value ** **** *** ********* ** blowing **** ***?

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Funny: 2

***, ***, **** ***** ** *** they *** ******* ** ******.

**** ** *** ***** #*, ** there *** ******* **** *** **** *******?

Agree
Disagree
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Funny

**** ********* **** **** *********** **** they ***** **** * ****** ******** IMHO.

***, **** *** ***** ***** ** my ******* *******!

Agree
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Funny

********* **** **** *********** **** **** would **** * ****** ********

*** **** * ***** ** ****** to ** ****. ** ********, **** of ********* *** **** *********** ****** out *********** ** ********** ********* **** they ****** *** ******** ***'* ***** it ********. **'* *** ***** ** brag ** * ******** *** ****** only *** ******** **** ****. **'* another ** *** ** ******** *** face ******** ******* ****.

Agree
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Funny

…**** ** ********* *** **** *********** giving *** *********** ** ********** ********* when **** ****** *** ******** ***'* share ** ********.

****, **** ***’** ****** ** *** smugness ** ******* *** **** ****** on ** ******* *****.

*** *** **** ** *** ***** looking *** *** **** *****, ** would **** ****** **** **** ***.

Agree
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**** ***’** ****** ** *** ******** of ******* *** **** ****** ** 20 ******* *****.

***** *** **'** ***** **** ****** of ********* **** **** ****** *** more **** **** *** ***'* **** HiveWatch's **** ** ********.

** ********** ** ***** **** ** experience. ***** ****** **** *** ********** on *** **** ********* *** *** is **** *****. *** ***** **** to **** ***** ****** ******* ** give * ***** ** ***** (**** if *********** *****) ** **** *****.

Agree
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Informative
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Funny

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***** **** ******** ** ****?

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Disagree
Informative
Unhelpful
Funny: 1

**** **** ** ***** ********* **** was ********* ********* **** **** *** had **** ******** *******. **** *** be *** ***** ** ***** *** a **** ******* ** **** ***** no?

Agree
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Funny

**** **** ** ***** ********* **** was ********* ********* **** **** *** had **** ******** *******.

** ******'* *****-******* *******-***** ** ****** ****.

******* **** **** ********.

Agree
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Funny

*** *** *** ******** **** ********....

*** ***** ******* ***** ** ****** - ****** ** *****?

* ***** *** ****** ** **** is *****.

Agree
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Unhelpful
Funny: 1

******* **** **** ********.

*** ******** ** ******* ** ********* now **** *** ***** **** * little **** ********.

******, *** *** ******* ********* ** liquor ********* ** ********* *******

:)

Agree
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Informative
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Funny: 1

"*********" ***?

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Disagree
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Funny

** ** ******* **** * ******* with **** * **** *** ********* outline ** *********** ** ******** ***** offered ***** ***** ** **** *****. The ******** ** ************ **** ******* does ** *****?

*** ******** ******** *** **** ******** on * *********** ********* ***** ******** multiple ***** ** ********** ** ****** success. **** ***** ***** *** ** no ****** ***** ** ******* **** can ****** ** ****.

***** ***** ************ *** ******** ****** has *** ******** ******** ** ******* on *********** ** *** ***** **** may *** ****** *****.

************* *** **** '***** *****' ** a ***** ******.

*** ********** **** ** *** *** are ***-******* *********. ***** *** ********** and ********* ****** **** *** *********** and ********* ********* **** ***** *** entered ******* ** *********** *************.

**** **** *** *** *** *** write-offs.

Agree: 1
Disagree
Informative
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Funny

***** ***** ************ *** ******** ****** has *** ******** ******** ** ******* on *********** ** *** ***** **** may *** ****** *****. ************* *** term '***** *****' ** * ***** magnet.

** ********, *****-***** ******** ****** ********* have ******* ******* ******* *** **** proved ********* **** *** ****. * don't ***** ***** ** * **** concern **** ********* ***'* *** ***** systems ** *******.

** ** ******* **** * ******* with **** * **** *** ********* outline ** *********** ** ******** ***** offered ***** ***** ** **** *****. The ******** ** ************ **** ******* does ** *****?

** ****** *** **** ******* **** PSIM *** ****** ***** ** **. To **** ***** ** ******** **** from ********* ******* ** ***. **** their **** ****:

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***** *** ********** ***** ********* **** have ** ******** ** * ******** to ****. *** ********* ******* ** implementing **** ***** **** ***** **** failed? *****, ***** ***, ****** ** I *******, ** *** ******, **** have ******* ** ***** ***** **** PSIM ********* ** ***** *** *** not.

Agree
Disagree
Informative
Unhelpful
Funny

**** **** ******* ** ***** ***** that **** ********* ** ***** *** did ***.

**** ******* ***** ******* ***********/************ ** overcome *** '********' ******** **** ******* communication ******* ********* *******.

**** *** *** #* '******* ******' from *** ******:

*****-*****: ***** *****-***** ***** **** ***** many ** *** ********* ****** **** plagued ***** ** ****** ** ****** to ******** ****** *** ******* ** other ***** *******.

*** '*********' ****** **** ******* ***** weren't **** **** ****'*/******'* ******** (*.*. technical), *** ******* *** ** *** costly *********** ******** ** *** *** huge ****** ** ********* ******* **** customers **** ** **** **** ****** *****.

** *** *** *****-***** *********** *** 'manage' ******* ********* ******* **** ** would ***** **** ** ** **** to **** ** **** ** ***** disparate *******. ***/**?

Agree
Disagree
Informative
Unhelpful
Funny

*****-***** ******* **** ** **** ****** documented ********** *** *** ********* ****** to ********* *** ***** ** ***** than *********** ** ** *** *** on ****.

* ***** **** *** ***** *** meta ***** **** ***** *** ***** various ********* ******* *** **** **** are ***** **-**** (********* ***'* **** poorly ********** ** ****** **** ****) but, ** *****, ** **** **** is ********** ******** ****** ** **** than ** *** ** ****.

Agree
Disagree
Informative: 1
Unhelpful
Funny

** *** *** ************* ******** ******* and ********, *** **** ***** **** ability ** **** **** ********** *** security *****. *********, *** *** ****** to *** ******** *****.

****** **** **** ** ******* *** walked *** **** . *** ******* in ***** ********, **** *****, ********, but ***** **** **** ******** *** not ** ** ** ********** *****.

******** ***** ***** *** **** ** a **** *****. ******* ***** *** many ****** **** ***** **** **** can **** **** *** ***** ***** providers *** ***** **** *** ** this , **** ***** ** *** the ******** ******* ******** ***** ** believe ** ** **.

********** ** ********, **** ***** ********* firewalls, ******, *******, ******* *********- **** trust, *** ******. ***** ***** *** I ** ** ****** ******* **** claim ** ******** *** *********** , want ** **'* ** **** *** to ***** **** ***.

** ******* ** *** ******* ***** to ****, " **** ** ** empty ****", *** ******* **** "****** money ". *** ******* ***** ***** have **** ****** **** * *** grader, ** ** ***** **** **** humorous.

Agree
Disagree
Informative
Unhelpful
Funny: 1

*** ******* ***** ***** **** **** better **** * *** ******, ** at ***** **** **** ********.

*** ** *** ******* *** ********* people... **** ******** *** ***** ***** to **** **** * *****.

**** **** ***** * **** ********* what * ***** ** **** ******* point:

*** ***** ** *** **** - or ** ***** *** ** **** as ****** **** * ***** ** than ***** ******* ** ** **.

*** ***** **** **** **** **** is ***** * ********** ******* - with **** *** ** *** ******** except ***** ********* ** ********* ********* the **.

Agree
Disagree
Informative
Unhelpful: 1
Funny

*** *** ** ******* ** ********* funding ********* **** ******. * ***'* think ***** ** **** ********** *** there (*.*., ** ***** ** ********* major ****** **********) *** **** ** is:********* *** *** ***** ****** ** big ********* | ******** ******* ****

Agree
Disagree
Informative
Unhelpful
Funny

******, ******** ***** ********* ******* **** 12 ** ** ********* ***. *** new ***** ******* **** *********, ** of *********, **** **** ****, **** years ************* ** ***:

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**** ** ****** ***********:

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*** *** *** ******* *******:

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Agree
Disagree
Informative: 1
Unhelpful
Funny
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