Dahua China has cut a significant number of jobs in the past few months, according to numerous sources.
This is a significant shift from Dahua's aggressive expansion over the past decade though fitting within the broader trend of Chinese tech companies recent struggles.
Inside we examine Dahua's cuts, the challenges of Dahua transitioning from a 'family' oriented structure to a more 'corporate' structure led by Dahua's recent ex-Huawei CEO, and how this may change Dahua's competitive positioning going forward.
They have also massively cut in North America. In the US and Canada, they have cut a lot of sales and technical support staff. It is now difficult to find a North American Dahua support employee who is not Chinese- this is similar to Dahua's presence on the market before their aggressive expansion of 2016-2017.
Li Ke and Jason Zhao, the Dahua international business is going to decline heavily in 2019. Service levels will be lower, distributors will abandoning Dahua around the world like they already are in the US, all your good staff will find other jobs with the competition and you will be left only with the people who are not good enough to get a job anywhere else.
What you should have done before making your changes is remove all of the regional and country leaders and put new people in their place. At least that way you would hear the truth about what is happening and at the same time removed a lot of inept regional and country managers who were only put in place due to the relationships they had within Dahua with senior management.
The current situation is that suddenly you are losing all of the high quality staff who actually create value for Dahua and are being left with the ones who are good at lying about how good they are. Of course there will be sales being made for the next few months which were developed by the people who left but were claimed by the people who stayed (which will make these people look very good) however lets see how good these people are at making their own sales in the second half of 2019.
Li Ke and Jason Zhao, the best thing you can do to stop Dahua from failing in 2019 is to remove all the current regional and country managers and replace them with new people who are not influenced by the politics within Dahua or the BENEFITS that they may get from customers of Dahua. I think it is an open secret in Dahua why people want to be a regional or country manager and it is not so they can do a good job for Dahua!!
I hope that the 2 top executives get to see your comments. This is exactly what's happening at Dahua. It's their corporate culture that will lead to the downfall of a, otherwise, great technology giant. People who paved the road are being forced out, replaced by the ones that don't know the market here.
When Dahua was trying to improve their market place share in the Midwest and get integrators on board to sell their products in their presentation they said they had over 10,000 engineers on staff. Seemed a little excessive to me. So this is now surprise considering the shear number of employees they have globally.