Clorox Announces, Then Pulls, Fever Camera

By Zach Segal, Published Oct 15, 2020, 08:03am EDT (Info+)

For almost one week, Clorox was marketing fever cameras.

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The booming market has attracted more than 200 entrants in just months. However, the 100+-year-old bleach and cleaning provider was arguably the biggest name yet to become a fever camera provider.

Was the Clorox fever camera a good approach? And why did it disappear just as quickly as it was announced?

Executive *******

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******: ****** *** ***** **** ***** investor ***** ******* ****.

Device ******

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****** *********** **** ****** ************ ****** *** ******** ****** *** sneezes ** ***** ** ***** ****** officials ** ** ****** ** *********** symptoms **** ******** *** ******** ***** claims:

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**** ****** ** ****** ** ******* indicators, ********* ******, ****** *** *******.

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Fever ******

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***** **** *** ******* **** ******* America, *** ******* ** ********** *** reliably ******* ********** ** *** **** questionable.

Background *****, **** ** *****, *** ********* ***** ****** ***** *** ****** ********

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14-Months **** **** ******* *******

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Links ***** **** **** **** * **** *****

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******: ****** *** **** ***** **** the******** ***** ********** *** ******.

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Clorox ******* **********

****** ** * *******-****** ******* ***** well. ******'****** ** ** ** ***-**** ******* **** ************* ** **** *** **** ********* ***** ******** *** ** ***********.

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** *** ***** ** ****, ****** releasing ******** ******, *.*., * '*****' ******, **** a ********* *** *********** ****, ***** increase ********** *** *********** ***** *** the ***+ ********* *** ******** ****** giant.

Vote / ****

Comments (12)

Anyone else notice that some of the images showed the device with no label, then the ones with the Clorox label you can clearly tell it is a sticker on transparent labels. My guess is that they are relabeling it and someone else will release it... Or they don't want the risk associated with their company and they pulled it.

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Best part of the article.

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If the marketing agency has been working with them for 14 months, the idea for this device within Clorox clearly predates Covid. I wonder if all of the fever cam hype, and failures, is what ultimately caused them to realize this unit would not be a good idea to release.

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They don't specify what they started working on 14 months ago. From the design of the device (and its small shape / tiny lenses / no blackbody), my guess is that it was a sound detection device that later was modified to add in 'fever' detection.

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Maybe. I would have thought if they started with cough and sneeze detection the unit would have been designed to better pick up sounds and do directional analysis. From the pics and video, it does not look like it was well suited for that purpose.

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If it was designed to be a thermography device, I don't see why they would design it as such:

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The pinhole lens in the middle does not make sense?

Honestly, I am not sure what makes sense about this.

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I agree, it is odd all around. Looks like an Arduino project turned into a product with a low-quality 3D printed case. Though I guess if Speco tried to manufacture a disinfectant it would probably be an equally bad first attempt.

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Interesting concept - How about Clorox gets wipes back on the shelf first though...

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To the credit of Clorox they did pull it back and white out everything out they could find. Many others in this space simply double down in the face of IPVM scrutiny. This product did not even make it that far. I wonder if any actually shipped?

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What they announced, in their own words, was a 'beta', so not generally available.

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Update: Clorox has also taken down the investor press release for the device.

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