FTC Proposes New Rules To Ban Fake Reviews Like Verkada's Employee Ones

JH
John Honovich
Jul 04, 2023
IPVM

Context: Faked Google Customer Reviews From Sequoia Investor And 20+ Verkada Employees

***,******* ***** ********** ********* ******** **** Banning **** ******* *** *********************:

  • Insider ******* *** ******** ************:The proposed rule would prohibit a company’s officers and managers from writing reviews or testimonials of its products or services, without clearly disclosing their relationships. It also would prohibit businesses from disseminating testimonials by insiders without clear disclosures of their relationships, and it would prohibit certain solicitations by officers or managers of reviews from company employees or their relatives, depending on whether the businesses knew or should have known of these relationships.

***** ***** **** ****** ****** *** but **** ** **** **, ** will ** *********** ** *** *** well ** *** *** ******** ****, given ***'* ***** ***********. *******, ** is ********* * **** ** *** right ********* ** **** ********** ******** such *******.

MK
Mert Karakaya
Jul 04, 2023
IPVMU Certified

**** ** ********** * **** ** the ***** *********. **** *** ***** platforms *** ****** **** **** ** paid *******, *** ** ******* *** purpose ** ****** ****** *******.

** ****, ********* **** ****, *** known ** ****** **** ******* *** when * ******** ******* ****, **** shut ***** ******** ****. *** ******* is **** *** ******** ***** ********.

*********, **** ****** **** **** * good ****** ** ******** *********, *** transparency.

(1)
(1)
UE
Undisclosed End User #1
Jul 06, 2023

***** ********, * *********** **** ** passes, ******* **** ** ** ** not ***** ******** *** **** **** it ***** ** *** ****** *** down ** *** ******** *********** *** to ***** ** ***** ********** ***** this ***. (*** ****** ** ********* outing * ******* *** ***** ** would ** ** ************ *****!)

** *** **** **** **** ** find * *** ** **** ** a *******/******** ** ***** ******** ** reviews ** ****** ***** ******* *** so ******* **** **** ** ******* reviews ** ***** ** **** **** of ****.

(1)
JH
John Honovich
Jul 13, 2023
IPVM
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