World's Smallest HD Bullet (Axis M2014)

By: John Honovich, Published on Mar 25, 2013

Axis announced the M2014-E, what it's calling "world's smallest HDTV bullet-style network camera." While it might sound like a game changer, the details most likely make it a niche product. In this note, we dig into the specifications and pricing, comparing it to other Axis lines (like the covert P12 series) and competitor offerings.

M2014 Overview

Undoubtedly, the M2014 is mini, as this picture of the camera being adjusted demonstrates:

The main drawback / limitation is that the camera needs a main unit / processing box, just like the covert P12, that looks like this:

The M2014 is most similar to the P1214, as both are outdoor rated, have the same lens length and F number. The core technical difference is the external housing /mounting for the camera unit. Secondarily, the new M2104 only has a 1 year warranty while the P12s have 3 years (consistent with M and P series warranties).

Pricing

The M2014's MSRP is $399 USD, $100 less than that of the P12 cameras ($499).

Positioning: M2014 vs P1214

Since the two are so similar, the main drivers will be price and form factor. If you do not want a fully covert camera but want something tiny, the M2014 is likely the better deal, given the lower cost.

Positioning: M2014 vs the Industry

Unless you want a camera that is very tiny, the M2014 is unlikely to be highly attractive. At an MSRP of $399, that is roughly double the price of comparable positioned 1MP minidomes or cube cameras. Plus, the additional main unit increases the space needed for storing these units (e.g., imagine having 8 or 12 of these boxes lying around a retail store).

Overall, mini bullets typically have the reputation of being super cheap, entry level offerings. While the M2014 is extremely tiny, it is much more of a premium, niche product than traditional offerings.

Comments (11) : PRO Members only. Login. or Join.

Most Recent Industry Reports

Disruptor Wyze Releases Undisruptive Smartlock on Dec 06, 2019
While Wyze has disrupted the consumer IP camera market with ~$20 cameras, its entrance into smart locks is entirely undisruptive. We have...
Bosch Budget 3000i Cameras Tested on Dec 05, 2019
Bosch has long had a hole in its lineup for, as it describes, "competitively-priced cameras". Now, Bosch has released its 3000i series cameras...
Anixter Resisting Takeover From Competitor on Dec 05, 2019
Mega distributor Anixter is going to be acquired but by whom? Initially, Anixter planned to go private, being bought by a private equity firm....
Security Sales Course 2020 - Last Chance Save $50 on Dec 05, 2019
This sales course is customized for the current needs and challenges specific to professionals selling video surveillance and access control...
Ireland National Children's Hospital Chooses Hikvision End-to-End With Facial Recognition on Dec 05, 2019
The world's most expensive hospital project ever, the New Children's Hospital in Ireland, has chosen an all-Hikvision surveillance system including...
AVTech ~$70 IP Cameras Tested Vs Dahua and Hikvision on Dec 04, 2019
Taiwanese manufacturer Avtech is taking direct aim at low cost leaders Dahua and Hikvision with ~$70 starlight and white light illuminator...
Ultinous European Analytics Startup Company Profile on Dec 04, 2019
European analytics-startup Ultinous pitches customers to "Have your own video analysis service!" We spoke to Ultinous to better understand their...
Access Startup Multi-Mount Aims To Streamline Reader Installs on Dec 03, 2019
Startup Multi-Mount claims it makes installing access readers 'Fast', 'Secure,' and fit 'any size frame.' The company states its bracket 'fits most...
Resideo CEO To Step Down on Dec 03, 2019
Resideo's CEO, Mike Nefkins, is stepping down, just 18 months after being brought in to lead the now plagued spin-out. Inside this note, we...
Arcules CEO Retracts False GDPR Claim + Dahua and Milestone Claims Examined on Dec 03, 2019
Arcules CEO has retracted a false claim about his organization being a "fully compliant GDPR company" after IPVM reporting (Arcules CEO Threatens...