Why Video Surveillance Companies Should Blog

By: John Honovich, Published on Jul 16, 2008

You are making a mistake by not blogging. It does not matter who you are. Blogging can have a very significant impact on your business at an extremely low cost.

You may object that you do not have a blog or that it's too time consuming or difficult. I want to share you that (1) it is easy and that (2) how you can get started immediately.

Why you Should Do it

  • Hundreds of industry insiders will learn about your talents
  • Make key connections for new jobs, new projects and new partnerships
  • Create a brand for yourself
  • Takes only 30 minutes and a few paragraphs.
  • How to Do it:

    If You Do NOT Have a Blog:

    Get Notified of Video Surveillance Breaking News
    Get Notified of Video Surveillance Breaking News

    Use IP Video Market Info's “Write Your Own Review.” Select a topic or company and write your entry. You don't need to set up any software or a new site, just go to http://ipvideomarket.info/reviews/selector, select your topic or company, write your review and submit it.

    Success Story: Last week, Kevin from Cyberwatch Security in San Jose wrote a review of an Arecont Vision camera [link no longer available] . In less than a week, the review has been read over 125 times. It's very apparent to me and the readers of that review that Kevin knows what he is doing. All it took was 3 short paragraphs to demonstrate this. Kevin has provided a service to the rest of the community. The next time a contact asks me for an integrator in the Bay Area, I will recommend Kevin.

    If You Do Have a Blog:

    If you have your blog, let me know. My software automatically scans RSS feeds, analyzes and organizes posts. I do this for a dozen top bloggers already.

    Success Story: Envysion has a very active blog. In the last month, I have linked to 5 of their posts and sent over 140 visitors to their site. It's a great exchange. Envysion helps share information with the community and I help direct new readers to their blog.

    Best Practices for Blogging

    • Share what you know.
    • If you are a security manager and your experience is using systems, tell people what you like and do not like. Trust me – lots of people, including manufacturers will benefit.
    • If you are an integrator and you choose products, explain what products you like.
    • If you are a manufacturer, explain why your new technologies are important and how they work. Use your products as an example and don't simply cut and paste your brochures.
    • Simple and short is fine. Don't worry about writing research papers.

    Ok, ready to blog? Write your first blog now [link no longer available]. Thoughts?

Related Reports

2020 Camera Book Released on Jan 10, 2020
This is the best, most comprehensive security camera training in the world, based on our unprecedented testing. Now, all IPVM PRO Members can get...
Getting Started With Your IPVM Membership on Dec 02, 2019
Here's how to get started and get the most out of your IPVM membership. Books for Members All members can download the 3 member-only books below...
2020 IP Networking Book Released on Jan 06, 2020
The new IP Networking Book 2020 is a 280 page in-depth guide that teaches you how IT and telecom technologies impact modern security systems,...
Manufacturer Favorability Guide 2019 on Jun 12, 2019
The 259 page PDF guide may be downloaded inside by all IPVM members. It includes our manufacturer favorability rankings and individual...
Briefcam Buys Frost Award* on Jun 20, 2019
Frost 'awards' are well-known and widely disrespected. Now Briefcam is touting their win. The way it has worked for many years is that Frost...
Security Dealer 'Social Media Contractor' Program on Jun 25, 2019
A $20,000 video surveillance system can be yours for free if you are willing to post on social media about the security dealer. Good deal, bad...
Beware African 50,000 IP Camera Contract Scam on Jul 12, 2019
A “Nigerian Prince” scam for the video surveillance market is going around. You, or at least we, could be lucky enough to be the single bidder for...
How To Quickly Research An Unknown Company on Jul 23, 2019
There are hundreds of companies in the physical security markets, ranging from a flood of new startups to small companies that may or may not be...
Alarm Veteran "Demands A Criminal Investigation" Of UL on Oct 18, 2019
The Interceptor's Project pressure against UL continues to rise. Following Keith Jentoft's allegation that "UL Has Blood On Their Hands", Jentoft...
Stop Blaming Your Employee, Wyze on Dec 30, 2019
Wyze management is at fault for its massive data leak, not its 'employee', as it has centered the blame on. While blaming an employee is clever...

Most Recent Industry Reports

Every VMS Will Become a VSaaS on Feb 21, 2020
VMS is ending. Soon every VMS will be a VSaaS. Competitive dynamics will be redrawn. What does this mean? VMS Historically...
Video Surveillance 101 Course - Last Chance on Feb 20, 2020
This is the last chance to join IPVM's first Video Surveillance 101 course, designed to help those new to the industry to quickly understand the...
Vulnerability Directory For Access Credentials on Feb 20, 2020
Knowing which access credentials are insecure can be difficult to see, especially because most look and feel the same. Even insecure 125 kHz...
AI/Smart Camera Tutorial on Feb 20, 2020
Cameras with video analytics, sometimes called 'Smart' camera or 'AI' cameras, etc. are one of the most promising growth areas of video...
China Manufacturer Suffers Coronavirus Scare on Feb 20, 2020
Uniview suffered a significant health scare last week after one of its employees reported a fever and initially tested positive for coronavirus....
Cheap Camera Problems at Night on Feb 19, 2020
Cheap cameras generally have problems at night, despite the common perception that integrated IR makes cameras mostly the same, according to new...
Milestone Launches Multiple Cloud Solutions on Feb 18, 2020
Milestone is going to the cloud, becoming one of the last prominent VMSes to do so. Milestone is clearly late but how competitive do these new...
Video Surveillance Architecture 101 on Feb 18, 2020
Video surveillance can be designed and deployed in a number of ways. This 101 examines the most common options and architectures used in...
UK Stands Behind Hikvision But Controversy Continues on Feb 18, 2020
Hikvision is exhibiting at a UK government conference for law enforcement, provoking controversy from the press, politicians, and activists due to...
IronYun AI Analytics Tested on Feb 17, 2020
Taiwan startup IronYun has raised tens of millions for its "mission to be the leading Artificial Intelligence, big data video software as a service...