Spins Out Trax / Loss Prevention Software

Published Feb 07, 2010 00:00 AM
PUBLIC - This article does not require an IPVM subscription. Feel free to share.

March Networks has spun out their Loss Prevention Software product lineup, originally purchased in 2006 for CAD $7.8 Million.

In an email statement, March discloses:

"March Networks has negotiated a strategic partnership with Loss Prevention Works LLC (LPW) pursuant to which Loss Prevention Works has obtained an exclusive license to develop, market and sell the Extreme Loss Prevention (ELP) portfolio of products and services. By partnering with Loss Prevention Works, March Networks is able to focus on its investment and technology development on core technologies and selected high growth vertical markets while relying on LPW to fulfill existing obligations with our ELP customers and support any new strategic retail accounts that we may pursue."

While March is no longer marketing this offering, readers can review an existing brochure of the Extreme Loss Prevention software solution (from Google's cache).

Details on the new partner are not available. March Networks states, "LP Works is a new venture backed start-up whose founders have strong retail and loss prevention backgrounds."

In terms of March Network's focus, March responded, "Banking, transportation, commercial industrial segments will continue to be our focus for both the DVR/NVR solutions as well as our VMS, standard resolution and HD cameras, analytics."

While this move looks to be an acknowledgment of a poor fit, we think spinning out makes sense. While consolidation is in 'flavor' currently, we think many companies could benefit from increased focus on core offerings.

We continue to believe that they key issue for March Network's long term success is how well they can integrate the Cieffe acquisition and transition to become an IP video company.