Startup: Key That Unlocks Nothing

Author: Brian Rhodes, Published on Mar 20, 2014

It's called a Quickey, but it unlocks no doors. Think that's crazy? Wait until you discover how people are going wild for it in its first few day since launch.

Quickey claims it will keep you secure by protecting your keys from damage.  How and why is this product a crowdsourcing success, and has this silly product benefited from the best way to develop a new security product? We take a look in this note.

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******* ****** ** **** **** *** ****** ** ********** **** keys **** ******.  *** *** *** ** **** ******* * crowdsourcing *******, *** *** **** ***** ******* ********* **** *** best *** ** ******* * *** ******** *******? ** **** a **** ** **** ****.

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Unlikely *******?

**** ** *****, ********** *** *** **********'* *********** **** **** **** ***** *******. ***** ****** ** raise * ****** $****, ******* ** ** **** ** ***** more **** $***,*** ****** *** ******** ****. *** ***** ** certain: ******* ** * ******* **** ** *** **** ** many.

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********* ******** ** *** ****** **** ********* *******: 

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  • ******** (***) ****:*** ******* ****** ******* ***** *** *** '**** ******' ************ of ***** ** ***** *** ** ********.  ********* *** * *****, ***** ****** *****, *** *** ** overall ****** **** ***** *** ********* ****** ** ****** ******.

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  • $* ********:***** ******* ** ***********, ** ****** ** ********** '********** *****'. In ** *** ***** * **** *** ** ************ ** box ***** *** ** *** *** **** **** $*, **** multitool ******* * ******* ******** *** **'* ***********.
  • ****** ** ************:***** ****** ************ *****************, ** ***** **** *** ********** ******, ******** **** *****. However, **** ******-***** ***** **** ******** ** ********** ************** *** ****** *** **** **** * **** *******.  **** restrictions *** ******** ***** ***** ** *** *****, **** ****** alternatives *** ** ******* ********* *** *******.

Power ** *************

**** ** ***** ** *******, *** ***** ** *******: **** ideas (**** ***** *****) *** **** ****. **** *** *** days ** ************* ******** ********** ******* *** ** **** ** vision. ** *** '************* ***', * ***** **** ****** ** good ************ *** **** ***** *****. 

Comments (13)

* ********** **** **. *** $* ** ** ***** * try. * ** **** ** **** *** ***** $* ** something **** **** ******..

... * ** **** ** **** *** ***** $* ** something **** **** ******.

**** **! *** **' "***'** **** ******-*** ***** ****** ** what *** *** ******* ***?" ******...

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** ********* **** *** * ***-****** *** ********** ** ***** up ***********...

****** - *********** **** ****:(

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****'* ******? ** **** *** **** **** **** ***** ** AOL?

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******** ** * **** ********************.

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