Rivals Sound Off On Avigilon 2013

Author: John Honovich, Published on Nov 07, 2013

Over 50 manufacturers answered IPVM's survey today, following Avigilon's revenue doubling announcement. Inside this note, we break down the key claims and color commentary offered about Avigilon, including quite a number of insights into why they think Avigilon is growing so quickly.

Sales Approach

*** ****** ***** *** ***** ********'* "**** ** ********* ******** to *****" **** **** ****** ************* ********* ** ***** ***** style. "***** *** *****/********* ****** ** * ***** ***** ****** in *****/***** *** ** *****. * ** **** ****** ******** match. *************." ******* ************ *****, "************** ******* **!!"

* *** ************* ********* ** ******** *******:

  • "**** *** ******** ***** ****** ** **** ****** ******* ***** may ****** **** ******** *** **** *** ******** ** ******** market '***********' ***** ** ***** ******* *** ** * ***** benefit"
  • ***** ***** ****** **** ********** / ************* **** *** *** users. "***** **** ***** ****** **** **** ******* *** ******* managers **** ** ************."
  • "***** ***** **** *** **** ********** *** ******** * ****** ** ** ******** over with **** ******* % ******* *********, *** ****** *** **** qualified ***** ****** ** ** *** ***********"

*******, **** ************* ****** **** ******** ***** **** ** ************* with *** ******, "**** **** * ****** **** ********* ** numbers **** ***** ***** ****** *** **** ** **** **** turn **** ** **** *******," *** ******* ********** **** "******* with ******* ******** **** ******* * ******** ***** ***********."

*******, * *** *********** ***** "******* ***** **********" *** "****** saturation **** ****** ******* ********** **** ********** *******." ***********, ******** is ************ ********* ***** ***** ****, ********* ********* ** ******** territories *** ******** *** **** **.

End **** ********* ********

* ****** ****** ***** *** ******** ******** *** ****** **** marketing ******** ** *** *****:

  • "******** **** * **** **** *** ** ********* *** ******** brand ********* ** **** **** **** ***********. *** ******* ********** of *** ************ ** *** ******** ***** ** ********* ***** results ** ***** ****** **** ********* ** ******** *** ********* other ******* ** ********... **** ***** **** ** *** *********** are ***** ** *** ******** ** ********* ***** ******* ** Avigilon ***** ******** ******** ** *** ***** ****."
  • "**** ***********... * ********* *** ********* ******** *** *** ******** industry **** *** **** *** ** ****** *** *** **** awareness. **** **** **** **** *** ***** *********, **.'* * & * ***** **** ** *** ***** *** ** *** highest ***** ***** ** *** ******** **** ***** ***** ** final *******."
  • "******* *** ***** **** *** ******** ** **, ***** ********* campaign ** *******. **** **** *** **** **** *** ** the *********."

*********, ************ ***** ****** ** *** ***** **** *** ****** the ****** ** ********'* *** *********** / *** ******** ********.

Integrator *************

************, *** *********** ********** ********'* ************* **** ***********. *********, **** manufacturers ** *** *** **** ** * ******** ***** ** Avigilon's ****** / *************. ** ********.

*******, *** ********** *** ** *********** ******* / *******: "******** has ********** *** **********/*********** **** ******* ******** ********* *** ******** markets. **** **** **** **** ***** *********** **** ******* ***."

*************, ********* *** ******* ** ********* * **** ************** *** Avigilon - ********** *******. ********'* *********** *** ** *** *** most *****, ***** ** ****** ******** ** ***** ************. ** could ****** **** "********* ***** **** ********" *** ********* ******* would ***** ***, *** ******, *** *** ******** **** **** praiseworthy ***** ******** *** ***** *********** **** *******.

** ******* **** ******* ** ** ******* ** ********'* ******* product ************ *** ** ****** ***** *******. ** ****** ***** of *** ***** *******, ***** ****, *** ** *** ******** that ****** ** **** ********** *** ***********. ** *** ************* did ****, "****** **** .... ** ***** ************* ** ********** ******* *******" *** "** ************* ** **** also ******* ***** *********, ******** *'** **** ***** *********." **** directly ********* *** **** ****** ********** ********* ** ********'* ******* competitor, ****, **** ****** *** *** *** ******'* *******.

********

* *** ********* *** ******** *******/******** ***** ********.

  • "**** **** ******** **** ** *** *** **** ** *** solution"
  • "*** ************ *** ******* ********* **** *** ******** *********** * sound ********* **** *** ****** *******."

******** *** **** *** **** ******** ($*** ** **** *** 4 ********) *** **** ******* * ****** *** ******* *** all * ******** (*** *** **** ********** ****). **** *********** ** **** ************** ***** **** *** *** ** **** * *** *** sells ******** *** *** ******** ********, ** ** **** *** rivals ** *****.

Good ******* *** *** ** *** ********

**** ************* ****** *** **** ******** *** ********** ******* **** offered ** *** ** *** ********. ** **** *** ******** in*********, **** *********** ****, ****** ** ** *** *********** **** *** ***** factors ***** **** ***** **** **** ******.

Manufacturer ********

**************, * ******** ** ************* **** ********* *******:

  • "******* ****** ***** ** ***** *** ******** ** *** ***********. Period. '** ******. ****** ***, * ******...'" **** ** ****** ***** ***** ******, ** ******** *** been ********** *** ************* ** *** **** **** (*** ** solidly **********).
  • "**** ***** **** **** **ï** ****** ****'* ********** ***********. ********, are *** *******?!" ****, ****'** ************* ** *** ******** ********.
  • "*******, ********* ******** *********/*********** ***** ******* **** ********** ******** ******* offerings."
  • "**** *** ******** ****** ****** ** ** ********* ** ***** sales *******. **** **** ******* *** ***." **** *** * publicly ****** ******* ** ** ** ****** ******** **** *** doing ******** ******* *** *****. **** ****, *** *** ******* with **-****** ******** **** *** **** ***** ** **** *** orders *** ********* ** ******** *******. *** ******** ** - *** ***** they **** ** ** **** ***** *** **** **** *** doing? **** ***** ** * ********** ************ ***** **** ******** is ******* ********** ** ** *** ******** ** * ******* company ** * ******* *******. **** ***** ** ***** *** finale!

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