Manufacturer Misrepresentation

Author: John Honovich, Published on Jan 10, 2013

How excited would you be spending an hour listening to a sales guy with only a few months at a company talk about technology he has no previous experience in? That sounds pretty bad. For most mortal marketers, this would pose a big problem but not for the cunning ones at BRS Labs and SecurityInfoWatch who masterfully spin this speaker and presentation.

Here's how they pitch it:

"********, *** **** *** **** ***** ** *** ***** ************ world, **** **** **** *** ******* ** ********** ******* ***** some ** *** *****’* ******* ***** ************ ******* ***************. *** unique ************* ** *** ***** ************ ***** ****** ***** ************ helps ********* ******** *** ***** ** ***** ******* *** ****** new ********** ** **** *** ** ******."

**** ****** ***** ********** - * ******** **** *** ******* of *********** ******* ***** ***** ***** ************ *******.

*** ***** **:

  • *********** * ******** ** *****, *** * ********. ******* *** the ***** **** ** * ****** ******** **** ********* ***** make ** **** ********** ** ********* *********.
  • *** ****** ********** *** **** * *** ****** ***, ** ***** *** ********* ********** ** *** ***** ** the ******* ("***** ********** *********** **********")
  • ****** ******* ** ****************** *** ***** **** *** ** *******, ********* ****** ** Sales ******** ** ****.*** *** ***** ** ******* ***** ** well ** * ***** ******* ****-*****.

*** ***** ***** ********* ***** ** **** ******* ** ********* such ******* ********* ***** ******* **** ****** *** ********. *** yet, **** **** ******** *** **** *** **** ** ****** to ** ****, ** ** *** ** * ********, ** ethically ************ ****.

 

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