Hirsch / Identive Gets Cost Competitive

Author: Brian Rhodes, Published on Apr 21, 2013

One of the biggest legacy brands in high end access control was Hirsch, who merged and was absorbed within Identive in the past few years. The company was best known for its 'Scramble' line of products, and enjoyed brand-name specification in government markets as a result. However, in recent years, competition has grown fierce. Is a new, less expensive offering a solution to this challenge? In this note, we examine the recently announced Mx Controller system (no relation to Mobotix).

16 Doors and Under

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Competitive *******

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Backward **********

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Comments (3)

I think their patent expired for the ScramblePad, which was one of Hirsch's main selling points. Schlage's SERIII-W "scamble keypad" looks an awful lot like Hirsch's ScramblePad. As a former Hirsch dealer, I loved their products but they were hard to sell competitively especially in the small to mid-sized systems marketplace. Only recently in the past year or two, they came out with the SNIB2 which provided a direct network interface for the M2 and M8 panels. Before that, you had to use a Lantronix RS232/Ethernet module to connect a panel to a network. That and to use a non-Hirsch reader (for example an HOD Prox reader) you have to buty a MATCH interface module and locate it someplace. IMO, to make a bigger splash in the market, they really need a small IP PoE powered modular single door controller similar to HID's Edge products. The 8-door/16-door panel methodology is quicky going away in the era of IP, except for system retrofits. Hirsch has been around a long time, but the market is changing rapidly, just like the camera market changed to IP a few years ago. Hirsch seems to excel in the Federal government market, but those projects are generally sold via national contracts by comanies like ADT Government Services, so it's hard for any of their local reps to get any of that business. We only sold one small Hirsch system, the rest were for larger installations with dozens of panels.

Are there any updates to the effectiveness of the newer Identiv/Hirsch product line of access control? UI#1, you were somewhat prophetic in stating that Identiv needed an IP-based POE door controller in order to complete. They must have listened since they have one now ............

I see that Identiv is going to give the Cisco partnership a big try again and hope to gain market share via the Cisco VAR's captive account base.

Are there any CISCO VAR's out there that have an opinion on selling access control in general and/or how the Identiv product line and support have been?

Are Cisco VAR's selling many different lines of access control, or do you lead with Identive?

Lastly - what VMS does Identiv best integrate with?

Thanks in advance.

We've been Hirsch Dealers for the 19 years of our existence. Bullet proof controllers and hardware, decent software and iron clad dealer support (you will NOT face competition in your region unless you screw up badly) have earned our continued business. The Mx-1 is the new edge controller - we've got one on order so we'll find out soon if it's up to snuff.

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