Examining Pelco's Partner Program

By: John Honovich, Published on Sep 20, 2009

Pelco is aggressively expanding its partner program - a move that is counter to the general trend of manufacturers tightening their own 'packages'.

The program is called PartnerFirst and the website includes a long list of major partners including direct competitors Axis, Arecont Vision, OnSSi, Sony, etc. As part of this program, many of these manufacturers will be presenting in Pelco's own booth during ASIS (including Genetec and Milestone). Pelco also reports that the website will eventually include all 114 manufacturers that Pelco has confirmed integrations.

These are fairly strong steps to be 'open' and more than the lip service that most manufacturers give to it. By promoting partners despite the fact that Pelco has its own internal products, Pelco will certainly lose some sales that it could otherwise capture by the strength of its channel and the breadth of its product offering. On the other hand, Pelco may offset these losses with stronger customer satisfaction and trust from its dealer base.

In any event, if Pelco can continue this course, this would be a major positive step to 'truly' open systems in an era where the focus on selling all of one's own package continues to strengthen.

2 reports cite this report:

New Producs Directory ASIS 2009 Finalized on Sep 24, 2009
This report examines 37 new products announced for ASIS 2009. It includes links to the individual product's webpages as well as our product...
Cisco Admits Failure, Partners with Pelco (v2) on Sep 20, 2009
Less than 3 years ago, Cisco threatened the physical security industry with disruption and innovation. Spending more than $100 Million USD, Cisco...
Comments : PRO Members only. Login. or Join.

Most Recent Industry Reports

Verkada Video Quality Problems Tested on May 23, 2019
Verkada suffers from numerous video quality problems, not found in commercial IP cameras, new IPVM testing of Verkada vs Axis and Hikvision...
Average Frame Rate Video Surveillance 2019 on May 23, 2019
What is the average frame rated used in video surveillance systems? In IPVM's 2011 statistics, the average was 6-8fps increasing to ~10fps in...
Access Control Job Walk Guide on May 22, 2019
Significant money can be saved and problems avoided with an access control job walk if you know what to look for and what to ask. By inviting...
US Considers Sanctions Against Hikvision and Dahua on May 22, 2019
The US government is considering blacklisting "up to 5" PRC surveillance firms, including Hikvision and Dahua, Bloomberg reported, with human...
Dahua USA Celebrates 5 Years of Errors on May 21, 2019
Dahua USA is, in their own words, 'celebrating' 5 years in North America or as trade magazine SSN declared: Dahua Technology finds success in...
Axis ~$150 Outdoor Camera Tested on May 21, 2019
Axis has released the latest in their Companion camera line, the outdoor Companion Dome Mini LE, a 1080p integrated IR model aiming to compete with...
Covert Facial Recognition Using Axis and Amazon By NYTimes on May 20, 2019
What if you took a 33MP Axis camera covering one of the busiest parks in the US and ran Amazon Facial Recognition against it? That is what the...
Amazon Ring Public Subsidy Program Aims To Dominate Residential Security on May 20, 2019
Amazon dominates market after market. Quitely, but increasingly, they are doing so in residential security, through a combination of significant...
LifeSafety Power NetLink Vulnerabilities And Problematic Response on May 20, 2019
'Power supplies' are not devices that many think about when considering vulnerabilities but as more and more devices go 'online', the risks for...

The world's leading video surveillance information source, IPVM provides the best reporting, testing and training for 10,000+ members globally. Dedicated to independent and objective information, we uniquely refuse any and all advertisements, sponsorship and consulting from manufacturers.

About | FAQ | Contact