"We Often Warranty Mistakes Our Clients Make"

From a comment by John Bayzk:

I should also mention, most of the time when we are providing warranty service it's not due to a failure of the device. We often warranty mistakes our clients make, we don't want them to feel stupid, sometimes it's better just to fix it, let them know what happened and tell them it's on-the-house.

Bayzk mentions this in the context of charging a premium vs what a product is sold at vs ADI or Amazon, etc.

It makes sense. The challenge, of course, is doing things like this and ensuring one gets paid a premium to cover the higher costs of handling such issues.

Thoughts?

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