Christie is pretty big in the video wall/large A/V system space as well.
Is there a preference for flat-panel style displays, front projection, or rear projection units?
You mentioned AMX and Crestron, are you looking more for controllers/switchers, for panels/projectors, or both?
Also, are you looking to do a lot of "fancy" source blending (PIPs, sharing of user desktops to video wall, etc.), or more just flip between a couple of sources on a big screen?
Is audio a concern?
I have seen a little bit of everything in SOCs over the years. I would say the most common has been the bunch-of-flatpanels approach, lots of ~60" screens arranged on a wall, sometimes with seamless bezels, but most often just basic units. This is common in smaller SOCs (4-6 operators, single-row seating). Next I would probably say is Barco rear-projection for the 6-10 operator 2-row seating setup. Beyond that in the much larger rooms (20+, 4-5 rows) is Christie or similar front projection.
If audio is incorporated (rare), then in-ceiling speakers over each operator workstation works well, or an acoustically transparent front-projection screen with the speaker array behind it being 2nd most common.