Google Making Online Shopping Worse?

A few weeks ago Google was fined $2.7 billion for violating EU antitrust rules.

Here is an interesting opinion piece from an anti-trust attorney: You should be outraged at Google’s anti-competitive behavior. Money quote:

Google painstakingly executed a strategy to increase its search-ad revenue by making it both possible and necessary for merchants to raise prices to consumers, as a review of studies from the E.U., the U.S. Federal Trade Commission and others show. And as a result, Google’s ad revenue has soared at the expense of its users.

I have noticed this myself over the years. A number of years ago, Google made it easy to find low price options for items (e.g., IP cameras). How, Google leads with providers who pay them (i.e. sponsors) and buries other sources, e.g.:

What do you think? Any other places that are better to price search for products like video surveillance?

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