Can Lee Odess's Pay-To-Play Press Release Service Disrupt Trade Magazines?

JH
John Honovich
Oct 13, 2023
IPVM

I've never seen a legitimate analyst, journalist, or other independent entity take cash to run press releases. On the other hand, ethics aside, it could be an interesting alternative to trade magazines.

The way trade magazines typically work is that they run press releases, for free, either copy and paste, with minimal edits, or, on rare occasions, an actual writeup. The quid pro quo comes later when the magazines ask the seller to buy advertising, webinars, whitepapers, etc.

*****, *******, *** **** ** * direct ***********. *** *** $***, *** he **** **** **** ***** ******* to ** *********** **** ** ***** recipients:

IPVM Image

*** ****** ******* ** **** **** to ****** ** ******** ** ******** Wire, ****** ********** **** * ******** focus ** ****** ** **** ********.

** ******** **** ** ** **** important, *** **** *** **** ** social *****, ** ** ****** **** to **** ******** ** *************, ******* getting ** ***** ************ ***** ** setting ** * ****** *****, ***.

********, ****** ***** *********** ***** *****-******** marketing ****. *** *******, ** *** want *** ** ********** ** ***** one's *******, **'* ****** ** *** up ******** ******** *** ******** ******** of ****** ********* ** ***** ********* for *** **** **** $***.**.

** *** ***** ****, $*** ** not * *** ** ***** *** companies, ** ** ***** ** ****** enough ** **** ***** $*** ** he *** ***** ** **** *** email ****.

**** ******* ** *** ******* *** reputation ******** ** ***** *** *** play (**, **** *********, ** **** case, *****). ** ********, ***** ******* sells ************ ** *** ******* ********* / ***** **** ******, ** ** fits **** ****.

**** ** ********* (*** ******** **) Morning **** *** *** ******, ***** built ** ******** ***** ********** ******* sponsorships, *** ******* ** ** ******* else **** ****** **** **** ** approach.

(1)
U
Undisclosed #1
Oct 14, 2023

**** *** $*** *** **** **** a **** **** ***** ********** ******* ** ********** ****** Control?

(1)
(5)
UM
Undisclosed Manufacturer #2
Oct 14, 2023

*** **** ********* ** ******* ********, which ******* **** ********* ********* ** going ** ****. ** ********* ********* going ** ****? ** **,, ****?

(1)
JH
John Honovich
Oct 14, 2023
IPVM

*** *********** ****** ** ********* ******** / *********** *********** ** ***** ** analyst, *** *********** ****** ** **, ** ********* ***** *** *********, ** ** do ** ** **** * *** that *** ****** ***** *** ******** or *** ******** ****, *** ****** separated **** *** **** ******* **** for *********.

** *********** **********,**** ** ***** ******"*** ********** ** “****** *** *****” or *** “******* ****” ******* *** newsroom *** *** ******** **** ****** a ***** *******... **** ********* **** to ******* ************ ******** **** ******** influences **** ** *********** **************."

** ****, ** ****** ***'* **** any *********** ** ** *** ******** (like **** $*** **** ** ********* or ***** ******** **** *** ******) where **** ** ****** ** ***** is ***** ** **** ********* *** us.

*** ******* ***** ***** **** *** claimed ******** ** *********** ******* ** promoting ***** *** *** ****.

**** ********* ** ********* ****, ** long ** *** ***** ** **** it ** -- *********.

(7)
(1)
U
Undisclosed #3
Oct 16, 2023

*** **** ***** *** ***** ******** references!

(2)
UI
Undisclosed Integrator #4
Oct 16, 2023

** * *****'* **** *** ** Lee's ***** ********, *'* *** **** how ******* ** ***-******* **** *** (for ******* **** ** ******* *********** or ********* **** ** ************* ******* analysis *** **** **?), **** ***** reading **** ** *** **-****** ******** magazine "********" **** ***** *** **** of ***** ******.

******** ******** ***** *** *** ********* of ******** ***** ****** *** ** your ******* ** **** *** * distributor ***** *** *** **** ***** but ****** **'* ********* ******, ******* aren't **** ***** **** ** **** end ** ***** *** **** ** major ******* ** *** ** *** larger ***********.

(1)
JH
John Honovich
Oct 16, 2023
IPVM

**** ** ******* *********** ** ********* else ** ************* ******* ******** *** pure **?

****'* * **** ********. ** **** occasions, ***** **** ***** ** ** being **** *** **** ** ** being *********, *.*.:

**** ** *** ****, ** **** not.

**** ** *** ********* ** ** "independent *******" *** **** ** ** operating ** * "****" ********* "*******" for *** *** ******? *** *** he ** ******** *** *********** **** he ** ***** **** ** ** marketing *** ****?

*** ****** *** **** *** *******,******* ******** * "********** ******" ******, **************, avoiding *** **** ***** *** ****-******** ethical ******** ****** ******** *** ******* to ** *********** **** - *** do *** ** **** ** / while ***** * **** ********* *******?

(2)
(2)
UE
Undisclosed End User #6
Oct 20, 2023

* *** ***** *** **** ** puts ** ******** ***** ** ******* me **** *** *** ********* ** another. *'* ****** **** ** *** something * **** ** **** *** last **** *** **** *** *** upset.

(1)
UI
Undisclosed Integrator #5
Oct 17, 2023

* ***** ******** **** *** *** they **** **** ** ******* ** a *********** ** **** ** **** and *** ***** **** *** ***** and ******** ****. ** *** **** of **** ***** *** * ****** of ********* **** **** ** ****** and * **** ** ***** **** IPVM ****** ***** ****** *** ***.

**** ** ***** ** *** ***** I ****** *** ** *** **** he ****, *** * ***’* **** him * ****** *** * ********** think ** ** * *** ** a **** **** *** ***** ** be *** ****** ******* ******. * personally ***’* *** *** ***** ** brings.

(6)
(1)
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