Trade show (55)

Displaying 'Trade Show' tags 1 - 25 of 55 in total

Top ISC West 2018 Booth Moves

(PRO Only)

ISC West spending frequently signals market expansion and trend shifts. In 2016, the surge of Chinese exhibitors underscored the race to the bottom. In 2017, deep learning marketing signaled its expansion, at least in terms of hype. Now, in 2018, ...

By Brian Karas - about 2 months ago

CES 2018 Show Final Report

(PRO Only)

This is IPVM's final edition of our 2018 CES show report. Below are already numerous images and commentary, with more coming tomorrow.   CES is far far bigger than even big security shows like ISC West (the CES show floor covers 2,500,000 square...

By IPVM Team - 2 months ago

ASIS Dumps 'ASIS' For Show, Now GSX

(PRO Only)

After 60+ years, ASIS is dumping its eponymous show name and replacing it with 'GSX'. This is a classic marketing mistake. For a show struggling for years, this only makes things worse. In this note, we examine the issues, compare to a histori...

By John Honovich - 3 months ago

CPSE 2017 Highlights

(PRO Only)

CPSE 2017, the largest security-oriented exhibition, held in China, has wrapped up. Inside we cover some top trends from the show, including: Dahua branding prominent, Hikvision minimal visibility Hikvision deep learning products on display ...

By IPVM Team - 5 months ago

Deceptive ASIS Attendance

ASIS is being deceptive with its conference reporting, effectively inflating the event's real actual attendance. What they try, but struggle to do, is report 'registrants' but, as our examples below show, they clearly are misrepresenting it as ac...

By John Honovich - 5 months ago

UTC / Lenel Joins FLIR Dropping ASIS

(PRO Only)

Weeks before a show, vendors are typically gearing up for their booths. But UTC / Lenel / Interlogix is joining FLIR in a last minute dumping of their ASIS 2017 booths. Inside this note, we examine what is happening with these companies, pressur...

By IPVM Team - 6 months ago

NCS4 Sports Security Show Report

(PRO Only)

The National Center for Spectator Sports Safety and Security Show, or NCS4, is put on by The University of Southern Mississippi as a forum to discuss security for university sports venues. NCS4 contains both exhibits, and multiple educational sess...

By Brian Karas - 8 months ago

NRF 2017 Exhibits Traffic Weak

(PRO Only)

The 'retail apocalypse' is not sparing the security industry. The National Retail Federation's Protect 2017's exhibit traffic is weak, notably worse than last year, based on our attendance both in 2016 and this year. Below is a video of the entra...

By IPVM Team - 9 months ago

ESX 2017 Final Show Report

The ESX (Electronic Security Expo) day 3 / Thursday is done and the exhibits are over. IPVM was in Nashville covering it in-depth. Below covers days 1, 2, and 3. Inside this report: "It's riskier to be in the alarm industry today" Very str...

By Ari Erenthal - 9 months ago

ASIS 2017 Cuts Day 3 Exhibits to 3 Hours

(PRO Only)

The 3rd day of major trade shows are always the worst attended. And with shows with poor traffic, like ASIS over the past few years, day 3 has been fairly silent, with sparse attendees and exhibitors checking their phones or talking to each other...

By John Honovich - 9 months ago

The Sleaziest Booth Of ISC West - Rapid Response

The use of 'booth babes' is way down overall, but one company, Rapid Response, continues to treat ISC West like it is an HBO brothel documentary setting up a literal lineup of 10: The sheer number used by Rapid Response compared to how few are ...

By John Honovich - 11 months ago

Best and Worst - ISC West 2017 Show Report

IPVM went to Las Vegas, examining what vendors are showcasing and what is new. Attendance was up, according to the show, and was certainly well attended. This is our final edition of the show report covering all 3 days of exhibits and key takeaw...

By IPVM Team - 11 months ago

Top Trade Shows For Security Integrators

(PRO Only)

100+ North American security integrators told us what trade shows they attend and why. The most well known shows are ISC West and ASIS but there are also a host of local and regional shows.  In this post, we examine how attendance broke down amo...

By John Honovich - about 1 year ago

Advertising Like Avigilon at the ISC West Airport

(PRO Only)

Avigilon has grabbed a lot of attention over the last few years advertising at the Las Vegas airport when attendees fly in. But how does that work? And what does it cost? And does it make sense? We looked into this, speaking to the agency resp...

By Brian Karas - about 1 year ago

ASIS Misrepresents Show Numbers

(PRO Only)

With years of struggling attendance and exhibitors increasingly frustrated, ASIS is gearing up for their 2017 show. Unfortunately, their 2017 prospectus misrepresents their show numbers. In this note, we examine the issues, contrast it to ISC We...

By John Honovich - about 1 year ago

China Hot For Intelligent Video

(PRO Only)

The clear top theme at the 2016 Security China show has been intelligent video. This is a big shift from past years, and China's historical focus on hardware. In this note, we examine what is happening, why this is a response to the race to the ...

By John Honovich - over 1 year ago

ASIS Hurting, Fills Empty Space Pushing Attendees to Show Floor

(PRO Only)

ASIS depends on manufacturer exhibitors to make most of their revenue ($15+ million) but manufacturers are upset with ASIS poor performance over the past few years. Now, ASIS has taken steps that will help manufacturers by pushing attendees on to...

By John Honovich - over 1 year ago

Manufacturer Trade Show Costs Analyzed - Spending Millions

(PRO Only)

Ten million dollars plus is spent by manufacturers at every major trade show (e.g., ISC West, ASIS, IFSEC, Essen, etc.) And the bigger booths routinely spend $200,000+, with the biggest $500,000+. Where does all that money go? In this report, w...

By Brian Karas - over 1 year ago

Strong ISC West 2016, Cheer Manufacturers, Trumps Weak ASIS 2015

As much as manufacturers were upset with a weak ASIS 2015, they are cheering the results of a strong ISC West 2016. In this note, we share survey results from manufacturers breaking down their satisfaction, with detailed color commentary, conclud...

By John Honovich - almost 2 years ago

10 Surprising ISC West 2016 Booth Sizes

(PRO Only)

Who is spending big money or cutting back on marketing? Who is going to be the IDIS of this year's show? Here are our 10 top choices: Dahua Doubling

By John Honovich - about 2 years ago

Weak ASIS 2015 Show Upsets Manufacturers

(PRO Only)

Though ASIS is supposed to be dedicated to security professionals, their main customer base and revenue source ($10+ million) is manufacturers. Manufacturers each pay tens to hundreds of thousands for booths plus around a million to sponsor vario...

By John Honovich - over 2 years ago

How to Blow $200,000 On A Booth (IDIS)

(PRO Only)

The industry has more than doubled in size in the past 10 years yet trade shows are struggling to get the attendance numbers they once achieved a decade ago. But one manufacturer is betting big that a mega booth at ISC West 2015 is going to make ...

By John Honovich - almost 3 years ago

Manufacturer Sales Pitches Revealed

IPVM sent a 'secret shopper' to ISC East 2014 to talk to manufacturer sales reps at their booths. We wanted to understand and contrast how they pitched to a prototypical end user. Would they follow the stock company line? Would they go off scri...

By John Honovich - over 3 years ago

ASIS 2014 Show Floor Review

(PRO Only)

What Happened to the New Products? Nothing major at all. Disappointing. Lots of new recorder boxes, for some reason. Axis is now in the box business (OEMing Dell), joining Milestone's DVR. Also, Avigilon looks to be OEMing Dynacolor/Razberi. We...

By IPVM Team - over 3 years ago

Displaying 'Trade Show' tags 1 - 25 of 55 in total