150 integrators told IPVM: What are the top benefits of going to trade shows? The clear top 2 responses in order: (1) Networking (2) New Products The most notable answer not given was education, something that trade shows routinely mark...
By IPVM Team - 12 days ago
ISC West's "Best In Show" has failed. For more than a decade, it has become increasingly irrelevant as the selections exhibit a cartoon level understanding of technology and the market. The 2018 winner is a case in point, as it is the same appr...
By John Honovich - about 1 month ago
Manufacturers say ISC West 2018 was strong, continuing the trend we have seen in 2017 results and 2016 results. However, those same 100 manufacturers expressed a much more concerned outlook on the upcoming ASIS, now GSX show. In this note, we exa...
By IPVM Team - about 1 month ago
ISC West 2018 had strong attendance, modest overall new products, and a surge in Artificial Intelligence marketing. First, here are 20+ manufacturer booth videos, to give you a feel for the show's displays: Inside this report, we examine the b...
By IPVM Team - about 1 month ago
Booth babes, goodbye. Technically, ISC West banned them 2 years ago with a 'staffing attire' requirement but it looks like ISC West is going to actually start enforcing it in 2018. Last year, there was an uproar over IPVM's report: The Sleaziest...
By John Honovich - 2 months ago
ISC West spending frequently signals market expansion and trend shifts. In 2016, the surge of Chinese exhibitors underscored the race to the bottom. In 2017, deep learning marketing signaled its expansion, at least in terms of hype. Now, in 2018, ...
By IPVM Team - 4 months ago
This is IPVM's final edition of our 2018 CES show report. Below are already numerous images and commentary, with more coming tomorrow. CES is far far bigger than even big security shows like ISC West (the CES show floor covers 2,500,000 square...
By IPVM Team - 4 months ago
After 60+ years, ASIS is dumping its eponymous show name and replacing it with 'GSX'. This is a classic marketing mistake. For a show struggling for years, this only makes things worse. In this note, we examine the issues, compare to a histori...
By John Honovich - 6 months ago
CPSE 2017, the largest security-oriented exhibition, held in China, has wrapped up. Inside we cover some top trends from the show, including: Dahua branding prominent, Hikvision minimal visibility Hikvision deep learning products on display ...
By IPVM Team - 7 months ago
ASIS is being deceptive with its conference reporting, effectively inflating the event's real actual attendance. What they try, but struggle to do, is report 'registrants' but, as our examples below show, they clearly are misrepresenting it as ac...
By John Honovich - 8 months ago
The Outstanding Security Manufacturer finalists (US edition) are here: And if you are wondering, "How did those 3 get chosen?" then you are thinking right.
By John Honovich - 9 months ago
Weeks before a show, vendors are typically gearing up for their booths. But UTC / Lenel / Interlogix is joining FLIR in a last minute dumping of their ASIS 2017 booths. Inside this note, we examine what is happening with these companies, pressur...
By IPVM Team - 9 months ago
The National Center for Spectator Sports Safety and Security Show, or NCS4, is put on by The University of Southern Mississippi as a forum to discuss security for university sports venues. NCS4 contains both exhibits, and multiple educational sess...
By Brian Karas - 11 months ago
The 'retail apocalypse' is not sparing the security industry. The National Retail Federation's Protect 2017's exhibit traffic is weak, notably worse than last year, based on our attendance both in 2016 and this year. Below is a video of the entra...
By IPVM Team - 11 months ago
The ESX (Electronic Security Expo) day 3 / Thursday is done and the exhibits are over. IPVM was in Nashville covering it in-depth. Below covers days 1, 2, and 3. Inside this report: "It's riskier to be in the alarm industry today" Very str...
By IPVM Team - 11 months ago
The 3rd day of major trade shows are always the worst attended. And with shows with poor traffic, like ASIS over the past few years, day 3 has been fairly silent, with sparse attendees and exhibitors checking their phones or talking to each other...
By John Honovich - 12 months ago
The use of 'booth babes' is way down overall, but one company, Rapid Response, continues to treat ISC West like it is an HBO brothel documentary setting up a literal lineup of 10: The sheer number used by Rapid Response compared to how few are ...
By John Honovich - about 1 year ago
IPVM went to Las Vegas, examining what vendors are showcasing and what is new. Attendance was up, according to the show, and was certainly well attended. This is our final edition of the show report covering all 3 days of exhibits and key takeaw...
By IPVM Team - about 1 year ago
100+ North American security integrators told us what trade shows they attend and why. The most well known shows are ISC West and ASIS but there are also a host of local and regional shows. In this post, we examine how attendance broke down amo...
By John Honovich - about 1 year ago
Avigilon has grabbed a lot of attention over the last few years advertising at the Las Vegas airport when attendees fly in. But how does that work? And what does it cost? And does it make sense? We looked into this, speaking to the agency resp...
By Brian Karas - over 1 year ago
With years of struggling attendance and exhibitors increasingly frustrated, ASIS is gearing up for their 2017 show. Unfortunately, their 2017 prospectus misrepresents their show numbers. In this note, we examine the issues, contrast it to ISC We...
By John Honovich - over 1 year ago
The clear top theme at the 2016 Security China show has been intelligent video. This is a big shift from past years, and China's historical focus on hardware. In this note, we examine what is happening, why this is a response to the race to the ...
By John Honovich - over 1 year ago
ASIS depends on manufacturer exhibitors to make most of their revenue ($15+ million) but manufacturers are upset with ASIS poor performance over the past few years. Now, ASIS has taken steps that will help manufacturers by pushing attendees on to...
By John Honovich - over 1 year ago
Ten million dollars plus is spent by manufacturers at every major trade show (e.g., ISC West, ASIS, IFSEC, Essen, etc.) And the bigger booths routinely spend $200,000+, with the biggest $500,000+. Where does all that money go? In this report, w...
By Brian Karas - almost 2 years ago
As much as manufacturers were upset with a weak ASIS 2015, they are cheering the results of a strong ISC West 2016. In this note, we share survey results from manufacturers breaking down their satisfaction, with detailed color commentary, conclud...
By John Honovich - about 2 years ago
