Marketing (442)

Displaying 'Marketing' tags 101 - 125 of 442 in total

Solink Raises $12 Million - Company Profile

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Most industry professionals have never heard of Solink, a company whose tagline is: It's time to revolutionize the way business uses video. However, raised ~$12 million USD recently, a substantial raise for video surveillance standards, espe...

By Dan Gelinas - over 1 year ago

Milestone Drops Hikvision From Elite Partners

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Milestone has quietly dropped Hikvision from their 'Elite Partners', less than 3 years after adding the Chinese government-owned mega-manufacturer. This comes amidst rising criticisms of Hikvision, from mainstream global media and to UK and US ...

By John Honovich - over 1 year ago

ADT And SimpliSafe Super Bowl LIII Ads Criticized

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Super Bowl ads are incredibly expensive, running $5+ million this year, but two of the security industry's most controversial companies ran ads this year - incumbent ADT and upstart SimpliSafe. However, marketing critics have been negative overal...

By Dan Gelinas - over 1 year ago

Surging Wyze Raises $20 Million, Threat To Chinese Brands

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The Seattle Startup that is disrupting consumer IP cameras with $20 pricing has just raised $20 million dollars (SEC Filing and company press release). This is bad news for Chinese brands like Dahua, Hikvision, and Xiaomi that have been working...

By John Honovich - over 1 year ago

PlateSmart LPR Profile

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PlateSmart Technologies claims to "turn any conventional surveillance camera into a license plate recognition camera" We spoke with PlateSmart to better understand their approach and how their offerings differ from other LPR offerings. In this n...

By Sean Patton - over 1 year ago

Vivotek Favorability Report 2019

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Taiwanese video surveillance manufacturers, even relatively large ones like Vivotek, have lost ground in the PRC-China-driven race to the bottom. With market dynamics shifting, how would this impact Vivotek? Vivotek favorability results improved ...

By IPVM Team - over 1 year ago

Avigilon Hires Hikvision NA Head of Marketing As VP of Global Marketing

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Avigilon has hired Alex Asnovich [link no longer available], who left Hikvision as Head of Marketing North America, to becomes Avigilon's Vice President of Global Marketing and Communications. Asnovich becomes the highest-profile leader of Hikv...

By John Honovich - over 1 year ago

Turnover at Arcules

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Canon / Milestone are putting tens of millions into Arcules - their bet on the future of the VMS market (see IPVM's Arcules test report). But over the past half year, Arcules has had a rocky road, with significant turnover including at the execut...

By John Honovich - over 1 year ago

Intersec 2019 Show Report

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The 2019 Intersec show, held annually in Dubai, is now complete. IPVM attended for 3 days, interviewing numerous Chinese and Western video surveillance manufacturers. Inside this report, we examine: Infinova "We Belong to USA" Axis On AI Hy...

By Charles Rollet - almost 2 years ago

UK Fines Security Firms For Illegal Direct Marketing

Two UK security firms have paid over $200,000 in fines for illegally making hundreds of thousands of calls to people registered on a government no-call list. Some of the calls included dubious claims of local crime waves or “free” equipment wi...

By Charles Rollet - almost 2 years ago

Gorilla Technology AI Provider, Raises $15 Million, Profiled

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Gorilla Technology is a Taiwanese video analytics manufacturer that recently announced a $15 million investment from SBI Group, saying this "strengthens our position as an Edge AI leader" In this report, based on a conversation with Gorilla Techn...

By Sean Patton - almost 2 years ago

CES 2019 Show Report

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IPVM was at CES 2019 for the second year (see our CES 2018 Show Final Report) and is reporting on announcements and interesting news from the show floors. This show report includes: Review of major new announcements at the show Drop in Chin...

By IPVM Team - almost 2 years ago

2019 Video Surveillance Cameras State of the Market

Each year, IPVM summarizes the main advances and changes for video surveillance cameras, based on our industry-leading testing and reporting. This is the 4th year we are doing this, compare to: 2018 Video Surveillance Cameras Overview 2017 ...

By IPVM Team - almost 2 years ago

CyberExtruder Face Recognition Profile

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CyberExtruder offers 3D modeling face recognition software that they say provides quicker and more accurate matches than other 2D face recognition solutions. We spoke with CyberExtruder to better understand their approach and how their offerings...

By Sean Patton - almost 2 years ago

"At Hikvision, We Build Trust"

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Hikvision has joined a growing number of video surveillance manufacturers marketing their trustworthiness. In a recent trade magazine full page ad [link no longer available], Hikvision declared that they 'build trust': It is a sensible move. H...

By John Honovich - almost 2 years ago

European Startup Ajax Profile - They "Stand Against Evil"

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European intrusion detection startup Ajax Systems proclaims: How are they standing against evil? And what are the differentiators and potential roadblocks for this self-described "disruptive" company? Based on our interview with the company, w...

By Dan Gelinas - almost 2 years ago

Scam Research And The $86 Billion IP Camera Market

Scam. The most widely cited research numbers in many, if not most, industries come from a growing number of Indian 'market research firms'. We first covered this in Beware Scam Market 'Research'. Here is another prime example in a new 'Reuters...

By John Honovich - almost 2 years ago

Foolish Strategy: OEMing Facial Recognition

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Almost as 'hot' as face recognition marketing right now is OEMing facial recognition. Last year, they were a who's who of company's with backdoors, now they are world leading computer vision experts. The strategy now though is OEM face recogniti...

By John Honovich - almost 2 years ago

AV Tech Company Profile

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Taiwanese manufacturer AV Tech's revenue declined ~70% since 2012. Planning a comeback, AV Tech spoke to IPVM about their opportunities and challenges. This profile will cover the following: Brief company history Revenue Decline Product Lin...

By Robert Shih - almost 2 years ago

Fullerton Returns, Joins OpenEye

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Eric Fullerton [link no longer available] became one of the most famous people in the industry as the Chief Sales and Marketing Officer of Milestone as Milestone became the most widely known VMS globally. Then he took one of the hardest jobs in t...

By John Honovich - almost 2 years ago

SS&Si Claims To Be "The New Face of Security Distribution"

Can 27-year-old Jake Voll disrupt the security distribution giants? He has positioned his company SS&Si as the 'NEW FACE' of distribution: Inside this note, based on an interview with Voll, we examine: Unconventional social media marketi...

By IPVM Team - almost 2 years ago

Longse USA Profile

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In September 2017, Longse bought and opened their USA office. As one of the largest South China surveillance manufacturers, they have previously been covered for spam email marketing, cloning Hikvision's embedded user interface and login screen...

By IPVM - almost 2 years ago

ADT Promotes DIFY - "Do It For You"

"Do It Yourself" (DIY) is a popular expression and has become such a common word that it has even made the Cambridge English dictionary. But why do it yourself when you can have someone "Do It For You" (DIFY)? If ADT has its way, DIFY may beco...

By Dan Gelinas - almost 2 years ago

Displaying 'Marketing' tags 101 - 125 of 442 in total