Marketing (453)

Displaying 'Marketing' tags 51 - 75 of 453 in total

Dahua Thermal Temperature Monitoring System Tested

Dahua's thermal temperature monitoring system has gained mass attention as a fever detection solution for organizations around the world, including Amazon. As such, it certainly works, at some level, but how well does it work to detect fevers...

By Ethan Ace and John Honovich - 8 months ago

IPVM Rejects Feevr's Improper Threats And Demands

IPVM categorically rejects Feevr's improper threats and demands submitted April 22, 2020, via their counsel Wilson Sonsini. IPVM retained Gibson Dunn's famed First Amendment Attorney Anne Champion who in 2018 successfully defended CNN and Jim...

By John Honovich - 9 months ago

IPVM For PR / Marketing People

Since IPVM does not accept advertising nor sponsorships, etc., PR / marketing people can find IPVM hard to understand and confusing for them to interact with us. This post aims to help them productively do so. Who is IPVM? IPVM, now 12 years...

By John Honovich - 9 months ago

No 'Fever Detector', FLIR Says 'EST'

(Member Only)

While 'fever detectors' or 'fever cameras' are now hotly marketed, FLIR has gone the other way. While FLIR never called these devices by those terms, they have become even more conservative, rejecting even 'EBT', now calling them 'EST'. In th...

By Ethan Ace and John Honovich - 9 months ago

Uniview Heat-Tracker Temperature Screening Series Examined

(Member Only)

Uniview is marketing #UNVagainstCOVID19 with their Heat-Tracker series, including not only thermal camera screening systems, but options for face rec terminals and gates with integrated temperature measurement, as well. In this report, we loo...

By Ethan Ace - 9 months ago

Opgal ThermApp MD Thermal Screening System

(Member Only)

Israeli thermal provider Opgal claims they were first on the market detecting body temperature during the SARS epidemic. Now, with their Therm-App MD temperature measurement system, they are claiming to "catch [coronavirus] before it spreads". ...

By Ethan Ace - 9 months ago

The Problem With Fever Detecting Thermal Sunglasses

(Member Only)

While the media has promoted using thermal sunglasses to detect fevers, this approach has fundamental problems and, at best, is health theater. Inside this note, we examine the claims and reported issues, including: Who is offering these sun...

By Charles Rollet - 9 months ago

Beware Of Feevr

Beware of "Feevr". The company is marketing a 'Feevr' solution that fundamentally lacks accuracy for its use, as its thermal provider FLIR has said and IPVM testing of the FLIR sensor Feevr uses has shown. Plus, it lacks FDA approval, as the compa...

By John Honovich - 9 months ago

Hikvision Fever Screening Thermal Solutions Examined

(Member Only)

Hikvision is marketing "safer, faster, smarter" with their Fever Screening Thermal Solutions, (renamed last week to Temperature Screening Series), their offering form the booming "coronavirus camera" market. In this report, we look at Hikvisi...

By Ethan Ace - 9 months ago

FLIR New Coronavirus Prioritized Temperature Screening Camera Examined

(Member Only)

FLIR has announced a new series of thermal cameras "prioritized for entities working to mitigate the spread of COVID-19 virus", the A400/A700 series. In this post we examine this new camera line, how it compares to FLIR's other options and comp...

By Ethan Ace - 10 months ago

Dahua Faked Coronavirus Camera Marketing

(Member Only)

Dahua has conducted a coronavirus camera global marketing campaign centered around a faked detection. Now, Dahua has expanded this to the USA, where the company is banned by the US government for US government use and in 4 months, banned for US...

By John Honovich - 10 months ago

USA's Feevr Thermal Temperature System Examined

This US company has burst on to the scene, brashly naming itself 'feevr' and branding itself as a "COVID 19 - AI BASED NON CONTACT THERMAL IMAGING". We spoke with the company and examined its claims including: Technical Design Low pricing...

By Ethan Ace - 10 months ago

FDA Gives Guidance on 'Coronavirus' Thermal Fever Detection Systems

The US FDA has given IPVM guidance on the use of thermal fever detection systems being marketed for coronavirus, as an explosion of such devices has occurred in the past month. While some companies are marketing these as a coronavirus solutio...

By Charles Rollet - 10 months ago

NetApp Video Surveillance Profile

(Member Only)

NetApp is increasing its efforts in video surveillance and told IPVM surveillance storage is the fastest-growing segment of its $6+ billion business. In this note, based on a discussion with NetApp about their product offerings, go-to-market, a...

By Sean Patton - 11 months ago

Coronavirus Hits Sony, Bosch Says Switch

(Member Only)

Sony's fall in video surveillance has been severe over the past decade. Now, they may be done. In this note, we examine Bosch's new announcement, Sony's manufacturing challenges and the bleak future for Sony video surveillance.

By John Honovich - 11 months ago

Verkada Lead Investor’s Fundamental Errors

(Member Only)

The man behind Verkada’s stunning $1.6 billion valuation, Aydin Senkut, has been talking up many fundamental errors he made in the investment. From fundamentally misunderstanding Honeywell and Hikvision to even Verkada itself, he has made one d...

By John Honovich - 12 months ago

Verkada Paying $100 For Referrals Just To Demo

(Member Only)

Some companies pay for referrals when the referral becomes a customer. Verkada is taking it to the next level - paying $100 referrals fees simply for a prospect to do a 30-minute web demo. Madness or Genius? In this note, we examine the approa...

By John Honovich - 12 months ago

Intersec 2020 Final Show Report

(Member Only)

IPVM spent all 3 days at the Intersec 2020 show interviewing various companies and finding key trends. We cover: Middle East Enterprise Market Challenges Strong Demand for AI Impact of Lack of privacy regulations VSaaS Shift Slow Axis In...

By Charles Rollet - 12 months ago

2020 Video Surveillance Cameras State Of The Market

Each year, IPVM explains the main advances and changes for video surveillance cameras, based on our industry-leading testing and reporting. This is the 5th year we are doing this, compare to: 2019 Video Surveillance Cameras State of the Mark...

By Ethan Ace and John Honovich - about 1 year ago

Stop Blaming Your Employee, Wyze

Wyze management is at fault for its massive data leak, not its 'employee', as it has centered the blame on. While blaming an employee is clever marketing, it obscures the real issue here - that Wyze failed fundamentally at providing cybersecuri...

By John Honovich - about 1 year ago

Freebie Face-Off: Rise of ~$30 Giveaways Examined

(Member Only)

The freebies are growing. Verkada started this (see The Fastest Growing Video Surveillance Sales Organization Ever - Verkada) and now has given away tens of thousands of Yeti Tumblers at a cost exceeding $1 million dollars. And direct competito...

By John Honovich - about 1 year ago

Displaying 'Marketing' tags 51 - 75 of 453 in total