Marketing (468)

Displaying 'Marketing' tags 426 - 450 of 468 in total

Surveillance Manufacturer Trends 2010

Trends and strategies in the video surveillance market are shifting. In this report, we examine the top trends and the most interesting moves by surveillance manufacturers.Market TrendsStarting with the 'big picture', we see 4 key trends coming...

By John Honovich - over 10 years ago

Can PSIM move downmarket?

Significant speculation exists about the future and potential of PSIM. Widely criticized as being a niche product for the largest security organizations, one line of thought advocates expanding PSIM downmarket. In the PSIM LinkedIn Group,...

By John Honovich - over 10 years ago

The State of the VMS Market 2010

Video Management Software is undergoing a violent transformation. Evolving from its niche beginnings, VMS has matured into a core component of video surveillance. However, the current shifts are stronger and faster than the market has ever...

By John Honovich - over 10 years ago

The Fallout from OnSSI's Offensive Examined

The fallout has been spectacular. OnSSI's hate video triggered an unprecedented reaction for a social media post. Here are some take-aways we found: The level of interest was extremely high. For instance, in the first 12 hours, over 800 people...

By John Honovich - almost 11 years ago

Testing WebcampXP Pro's VMS

For those looking for an inexpensive video management system online, WebcamXP Pro has been frequently cited for many years. At no more than $120 per computer, it's inexpensive. But how good is it and what should it be used for? In this test, we...

By Benros Emata - almost 11 years ago

Milestone Essential VMS Version Examined

Milestone's new entry level version announcement [link no longer available] will have a major impact on the VMS market, forcing rivals to match or lose market share and benefiting consumers by lowering prices. The new entry level package, called...

By John Honovich - almost 11 years ago

Recommending Video Surveillance Products

Starting June 1, 2010, IP Video Market will make recommendations on the selection of specific video surveillance products. This post provides background and explanation of our plan. We invite the community to respond with questions, feedback or...

By John Honovich - about 11 years ago

2010 Spring Surveillance Trends

Emerging from ISC West, a number of clear trends will likely impact purchasing decisions over the next 12 months. In this premium report, we examine the 6 key factors, including positive and negative trends Poll: Which trend will have the most...

By John Honovich - about 11 years ago

Pelco's All-HD Gambit: Who Wins? Who Losses?

In a much publicized move, Pelco's booth at ISC West was 'all-HD': HD fixed camera, HD PTZs, HD monitors, HD NVR appliances, etc. Even in an industry where nearly all the incumbents are now marketing IP heavily, this move stood out for it's 'bet...

By John Honovich - about 11 years ago

Where's the Real Innovation in Video Surveillance?

It's a puzzle - do the lack of strong new product announcements at this year's first security trade show mean a lack of new innovation in video surveillance? 2009 vs. 2010 Last year, by comparison, the innovation trend was clear - a fast and...

By John Honovich - about 11 years ago

Readers Respond: 134 Votes, 25 Comments Examined

Over 100 people voted and more than 25 left detailed comments to our recent question/discussion. In this post, we review and respond to the comments offered. 134 people responded to our survey on "How Critical Should We Be of Video Surveillance...

By John Honovich - over 11 years ago

Should Manufacturers Publicly Share Technical Docs?

Technical documentation is important for evaluating products and learning how to optimally use them. User manuals, training materials and videos are some of the most critical. Despite this, a significant number of manufacturers provide no on-line...

By John Honovich - over 11 years ago

Marketing Statistics for Security Integrators

Security Sales Magazine has released a statistical report on marketing expenditures and choices for US security integrators [link no longer available]. The most interesting points made include: Close rates for new business dropped from 56%...

By John Honovich - over 11 years ago

Details on Archerfish Solo SmartCam Disclosed

In conjunction with the 2010 Consumer Electronics Show, Cernium is releasing more information on its Archerfish managed video / smart camera / embedded storage product. New details disclosed include: On-board storage to support one week of...

By John Honovich - over 11 years ago

GuardYourPlace.com: MLM Comes to Video Surveillance

With IP video expanding the use of video surveillance in the home, classic and controversial consumer marketing practices are arising, specifically Multi-Level Marketing. A new entrant, GuardYourPlace.com [link no longer available], offers a...

By John Honovich - over 11 years ago

Is ADT Over-Selling IP Video?

In perhaps the most over-stated marketing piece of the year, ADT's "Network Video Benefits and Guide" whitepaper provides a flawed case for moving to IP video. While some points are standard claims, a number are problematic: Claims DVRs...

By John Honovich - over 11 years ago

Is Cisco the Lindsay Lohan of Video Surveillance?

To get a sense of the widespread disrespect for Cisco in the security industry, consider the Editor of Security Systems News [link no longer available] recent comment on our FTC article: "Cisco is the Lindsay Lohan of the industry right...

By John Honovich - over 11 years ago

Will Manufacturers Always Overstate their Product's Claims?

Integrators frequently lament the problem of over-stating performance claims. It is a fundamental issue in new technology deployments. In a survey article on "Game Changing" security technologies, the CEO of Henry Brothers [link no longer...

By John Honovich - over 11 years ago

Evaluation Metrics for Storage Savings

Properly evaluating TimeSight's extreme storage savings claims depend on carefully analyzing TimeSight's assumptions and contrasting that to competitive technology and common deployment scenarios. We examine this herein. TimeSight has to be...

By John Honovich - over 11 years ago

Riskiest Companies 2009 - BRS Labs and TimeSight

BRS Labs and TimeSight are likely the riskiest video surveillance companies. With extensive marketing campaigns and multiple awards received from questionable award programs, they are creating a lot of noise and obscuring significant...

By John Honovich - almost 12 years ago

More Over the Top Marketing Claims

BRS Labs continues to be more brazen in their over the top marketing claims. With yet another group providing them an award [link no longer available] based on zero testing or in-depth technical analysis, BRS Labs claims, "There is no required...

By John Honovich - almost 12 years ago

Awards Benefit Manufacturers -- Not Users

Awards assist manufacturers in selling products rather than identifying the best solutions for user's needs. This is a growing concern as the number of awards are increasing substantially. This month [September 2009], both ASIS [link no longer...

By John Honovich - almost 12 years ago

Recommendations for Surveillance Startups / Investors

While there are many startups in video surveillance, many of them have under-achieved, especially the most prominent, VC backed companies in the market. Indeed, this has caused VentureBeat to symbolize the security startup market as a sinking...

By John Honovich - almost 12 years ago

Testing VideoIQ's Video Analytics (iCVR)

In this test, we examine one of the most discussed manufacturers in video analytics - VideoIQ [link no longer available]. Their claims of automatic calibration and self-learning technology has drawn substantial interest. Their most recent product...

By John Honovich - almost 12 years ago

IP Camera 2009 Mid Year Review

Megapixel was the most dominant trend in IP cameras over the first half of 2009. So dominant was megapixel, that not only did most manufacturers release new megapixel cameras but a new non-IP megapixel standard was proposed. Not surprisingly,...

By John Honovich - almost 12 years ago

Displaying 'Marketing' tags 426 - 450 of 468 in total