Marketing (381)

Displaying 'Marketing' tags 251 - 275 of 381 in total

'Industry Experts' = Marketing Scam

Industry experts? It's a marketing scam. Trade mags, SIA and manufacturers all love to tout their 'industry experts'. That and their equally demented twin, 'thought leaders'. Unfortunately, there is almost no expertise nor thought involved. When...

By John Honovich - over 5 years ago

Avigilon Financials and 2014 Future Plans

(PRO Only)

Avigilon's 2013 financial report and investor conference call gave insights into their current performance and future plans including timetable for VideoIQ integration, areas of expansion and why Avigilon's CEO believe Axis sells 'just widgets'. ...

By John Honovich - over 5 years ago

WD Purple and Seagate Surveillance Hard Drives

(PRO Only)

Western Digital wants our help marketing their new hard drives to "fly by night type folks", explaining to us that you could still be valuable until IT people wipe you out. When presented in such a flattering way, we felt obliged to comply. What ...

By John Honovich - over 5 years ago

Security Integrator Competitive Survey 2014

(PRO Only)

Security integrators report that business has become more competitive in the last 3 years, driven by low end new entrants, price pressure and squeezing of independents. Over 120 integrators responded to questions about the level of competition as...

By Brian Rhodes - almost 6 years ago

Avigilon Dirty Tricks

Avigilon's products are strong but their marketing is consistently and utterly irresponsible - one dirty trick after another. While their rapid growth to become a top-tier manufacturer is admirable, their marketing is repugnant. This has been goi...

By John Honovich - almost 6 years ago

Video Insight Marketing Stunt or $250K Surveillance Donation?

(PRO Only)

A quarter million dollar donation of video surveillance systems will be made this year, by a single manufacturer, says Video Insight. That's quite an offer, much higher than anything we have ever seen. But is there a catch? Is this just a stunt? I...

By John Honovich - almost 6 years ago

Avigilon Key Executive Keith Marett Gone

Gone. The self proclaimed [link no longer available] "principal designer of Avigilon’s global expansion and industry ownership" is out and looking for a new job [link no longer available]. Can Avigilon survive? Is this the error that crashes thei...

By John Honovich - about 6 years ago

Rivals Sound Off On Avigilon 2013

Over 50 manufacturers answered IPVM's survey today, following Avigilon's revenue doubling announcement. Inside this note, we break down the key claims and color commentary offered about Avigilon, including quite a number of insights into why they ...

By John Honovich - about 6 years ago

Saddest Case Study Ever (Genetec Chinese Buffet)

Oh Genetec... The company is so lost in the clouds, they must not see the comedy in their latest press release. The VSaaS market is tough, no doubt, with incumbents around the world struggling to make it a reality. Even mega manufacturer Axis is...

By John Honovich - about 6 years ago

Best and Worst - ASIS 2013

ASIS is done. Below is a 38 minute video tour of the entire show floor. You can jump around to see the sights and sounds. Some booth walk bys occur at: Pelco 1:30 OnSSI 3:00, Genetec 3:30 Milestone 4:48 ACTi 6:00 Panasonic 7:30 Avigilon 9...

By IPVM Team - about 6 years ago

Security Industry Recruiters Directory

Recruiters, aka 'headhunters', are commonly used by companies to find new employees. Though the security industry uses recruiters similarly to many other industries, because it is a niche, a relatively small number of specialist recruiters focus i...

By IPVM Team - about 6 years ago

Spamming Google Surveillance Search Results

Crappy CCTV stores ruin searches for common surveillance terms, making it comically hard to find real information. Google is, unfortunately, deeply gamed. Online stores spend a lot of time and effort ensuring that. Even worse, users go to the stor...

By John Honovich - about 6 years ago

Avigilon, Is This Ethical?

An Avigilon executive has confirmed that an Avigilon employee has illicitly obtained copyrighted IPVM information, advertised the illicit redistribution of that information and used it in a promotion for Avigilon. Here is the message / advertisem...

By John Honovich - over 6 years ago

BRS Labs Financials and Future Examined 2013

BRS Labs is one of the most ambitious companies in the surveillance market. While the company has aggressively touted its achievements, IPVM's review of BRS Labs financial documents demonstrates that actual performance lags that significantly. How...

By Ben Wood - over 6 years ago

Why Megapixel Mis-Marketing Works

Both megapixel and video analytic manufacturers routinely mis-market their products, vastly overstating their capabilities. One market, analytics, has suffered greatly while the other one, megapixel, has thrived and, perhaps even, gained from the ...

By John Honovich - over 6 years ago

Stop The Lying and Crazy Claims

The last few weeks have been an embarrassment for surveillance, with a small number of companies turning this into a despicable marketing campaign perpetuating lies and crazy myths about what surveillance did or could do. To be clear, almost all ...

By John Honovich - over 6 years ago

Avigilon Employee Claims ‘Pissing Contest’ With IPVM

I saw the same ad that most ISC West attendees probably saw at McCarran International Airport. Baggage claim was draped in Avigilon banners with bold letters proclaiming “Analyze, Prevent, Stop.” At the bottom of the banner,  it says to “get the f...

By IPVM Team - over 6 years ago

Best and Worst ISC West 2013

Great attendance with a limited number of new products marked ISC West 2013. Brian, Carlton, Ethan and myself attended, putting together the following list of highlights for you to review: Bosch Stares Down Axis We Respect Women ... as Sex Obj...

By John Honovich - over 6 years ago

Hijacking the #ISCW13 Hashtag

This year's ISC West witnessed a dramatic increase in tweeting about the show, though overwhelmingly from manufacturers and PR people. To track tweets, one can search Twitter for tweets with the hashtag for the show (#ISCW13). Unfortunately, one c...

By John Honovich - over 6 years ago

BRS Labs Ambulance Chases Mass Stabbing

BRS Labs is wasting no time responding to today's Texas Tragedy. Their PR agency is imploring 'security industry journalists' to understand how BRS technology might prevent or lessen this type of attack. And though they admit that their technolog...

By John Honovich - over 6 years ago

Megapixel Man of the Year

A brilliant marketing move or a bizarre waste of time? One manufacturer is sponsoring the 'Megapixel Man of the Year [link no longer available]' award, causing a small commotion this week. The award's on-line voting allows the community to select ...

By John Honovich - over 6 years ago

Sexism and the ISC West Party Girls

A major tradeshow is coming up and, with that, marketing gimmicks abound. Some are goofy, but others raise serious concerns about creating an offensive and hostile environment. One surveillance manufacturer, Dotworkz, is promoting its event with...

By John Honovich - over 6 years ago

Anixter, Citing Axis, Sets Industry Back Years

Anixter declares, "The biggest business driver is that an IP based solution is less expensive than an analog solution." Not only is this factually wrong, it is terrible advice that would hurt both buyers and sellers of IP systems. Alas, this is ce...

By John Honovich - over 6 years ago

Debunking Anixter's IP Video Advantages

Anixter has been touting 5 Advantages of IP Video Surveillance [link no longer available]. Unfortunately, those benefits center around dubious cabling / networking propositions. In this note, we examine each of the advantages, providing commentary...

By John Honovich - over 6 years ago

Displaying 'Marketing' tags 251 - 275 of 381 in total