Marketing (289)

Displaying 'Marketing' tags 1 - 25 of 289 in total

Ambitious Mobile Access Startup: Openpath

(PRO Only)

This team sold their last startup for hundreds of millions of dollars, now they have started Openpath to become a rare access control small business focused entrant. Like many startups, the company is making big claims like 'mobile access control...

By IPVM Team - about 8 hours ago

Hikvision Source Code Transparency Center Examined

(PRO Only)

Following criticism of Hikvision's Chinese government ownership and Hikvision's IP camera backdoor, the company has responded with a series of steps including hiring a Director of Cybersecurity and starting a dedicated cybersecurity hotline. The ...

By John Honovich - 10 days ago

March Networks Targets Cannabis Market

(PRO Only)

Will the next March Networks customer appreciation event be held a steakhouse or at a Taco Bell at 2 am? Can March sell the types of systems to the cannabis industry it has for years to banking and retail? In this report, we will examine the cha...

By Sean Patton - 14 days ago

Integrators Divided On Website Importance to Business (Statistics)

(PRO Only)

Are websites important? Still quite a number of integrators have no websites.  New IPVM statistics show that nearly half of all integrators find a website to be not very important in terms of sales and generating business. But nearly a third of i...

By John Honovich - 20 days ago

Rare Video Surveillance Fundraising - Verkada $15 Million

(PRO Only)

Fundraising in video surveillance (and the broader physical security market) has been poor recently. Highlights are few and far in between including Knightscope raising $20 million from mom n' pop investors and Dahua's car manufacturer raising $63...

By Sean Patton - about 1 month ago

Best and Worst ISC West 2018

(PRO Only)

ISC West 2018 had strong attendance, modest overall new products, and a surge in Artificial Intelligence marketing. First, here are 20+ manufacturer booth videos, to give you a feel for the show's displays: Inside this report, we examine the b...

By IPVM Team - about 1 month ago

Hikvision Hires Ex-Herbalife MLM Scheme PR Director

Hikvision has hired Michael Gutierrez, a 'crisis management excellence' award-winning PR director for his work at Herbalife, as Gutierrez emphasizes: Gutierrez's award was for his role in ‘communicating’ the US Government's 'resolution' of Herb...

By John Honovich - about 2 months ago

Hikvision Hires Ex-Milestone Head To Lead Global PR

(PRO Only)

Hikvision has PR problems. From its failed attempt at hiring a crisis communication writer to their failed anti-IPVM blog series to the increasing global coverage of their Chinese government ownership, Hikvision is struggling to find a solution. ...

By John Honovich - about 2 months ago

Hanwha / Kaspersky Vulnerability Dispute Examined

(PRO Only)

IT media ran numerous reports in the past month featuring two prominent companies - Hanwha (previously part of mega manufacturer Samsung) Techwin who sells significant numbers of consumer security cameras and Kaspersky, most known for last year's ...

By IPVM Team - about 2 months ago

Destructive Video Analytics Hype Returns

(PRO Only)

It is not just Hikvision's false advertising campaign. With marketing money being pumped into deep learning, we are returning to the bad old days of the 2000s where irresponsible hype aims to leave customers disappointed and frustrated with unr...

By John Honovich - about 2 months ago

Brivo 'Buy Now' Online Campaign

(PRO Only)

Brivo has a new marketing campaign running across the web: Are you ready to buy access control now? Brivo tells IPVM this is a new campaign, run in partnership with their dealers, to generate new business for them and their partners. In this n...

By IPVM Team - about 2 months ago

US / China Tariffs Impact on Video Surveillance

On March 22, 2018, the US issued a Presidential Memorandum on the Actions by the United States Related to the Section 301 Investigation, with 3 directives: A consideration to increase tariffs on goods from the PRC (China) Pursue dispute sett...

By John Honovich - 2 months ago

Free Manufacturer Trip To China - CCTV.Net / Univew

(PRO Only)

Pack your bags? 'Closer than you think'? Well, a non-stop flight from NYC to Shanghai is 15 hours plus another 100 miles to Hangzhou (Dahua/Hikvision/Uniview HQ), if that is closer than what you thought. A new joint promotion by US distributor...

By John Honovich - 2 months ago

Favorite Camera Manufacturers 2018

(PRO Only)

A number of major moves in integrator's favorite camera rankings for 2018: Two manufacturers make major moves up One major manufacturer moves down Two of the three mega Chinese manufacturers did not make the favorites This is the companion...

By IPVM Team - 2 months ago

ADT: "Hate That Company" Loses Billion On Amazon Ring Deal

(PRO Only)

It has not been a good 2018 for ADT. And this week has been even worse. In the aftermath of Amazon acquiring Ring for a billion plus, ADT's market valuation dropped a billion, as investors fear Amazon beating ADT. Indeed, on CNBC, investor Jaso...

By John Honovich - 3 months ago

Why 3VR Failed

3VR destroyed transformed ~$65 million in VC funding into a $6.9 million exit. The reason they failed is simple. They bet on analytics. They lost. The reason they bet on analytics is simple too. It is the same reason that Object Video bet on it ...

By John Honovich - 3 months ago

Convergint Damage Control

(PRO Only)

Convergint needs you to understand. When Convergint acquires companies, as they continuously do, it is an acquisition, e.g.: But when Convergint gets acquired, they do not like calling it what it is. IPVM raised this issue in our initial repor...

By IPVM Team - 4 months ago

Canon Launches World's Most Expensive IP Camera (ME20F-SHN)

(PRO Only)

Canon has launched the ME20F-SHN , likely the world's most expensive single imager, non-thermal, IP camera at ~$20,000. And Canon subsidiary Milestone is excited about it, centering a new announcement around it, touting the camera as 'needing no...

By IPVM Team - 5 months ago

Testing $20 WyzeCam, The Money Losing Amazon Vet Startup

(PRO Only)

This startup is perfecting the old adage: We lose money on every sale, but make it up on volume But it is no joke. The company, Wyze Labs, is led by ex-Amazon managers, who clearly have money for an incredible PR campaign, including fawning ...

By IPVM Team - 5 months ago

2018 Video Surveillance Cameras Overview

(PRO Only)

This report concisely explains the developments for surveillance cameras offered in 2017 and the state of offerings going into 2018, including cybersecurity, multi-imagers, resolution, H.265, HD analog, image quality, video analytics and cost. ...

By IPVM Team - 5 months ago

Lighthouse Deep Learning Camera Tested

(PRO Only)

A Silicon Valley startup, Lighthouse, with a Stanford PhD CTO, has released a deep learning AI camera with 3D sensors for just $300. The company claims "False alerts, gone forever. Really" and more. We bought one and tested their claims. Insid...

By Rob Kilpatrick - 6 months ago

ASIS Dumps 'ASIS' For Show, Now GSX

After 60+ years, ASIS is dumping its eponymous show name and replacing it with 'GSX'. This is a classic marketing mistake. For a show struggling for years, this only makes things worse. In this note, we examine the issues, compare to a histori...

By John Honovich - 6 months ago

Displaying 'Marketing' tags 1 - 25 of 289 in total