Why Customers Choose Centralized Analytics

By: John Honovich, Published on Jul 04, 2008

Performing analytics at the DVR/NVR is a very popular choice in video surveillance. Reading the trade magazines and viewing marketing materials, you probably would not think so because 90% of the attention goes to analytics at the edge.

To me, this is a classic case of what vendors want the world to be rather than what is best for customers. For many customers, centralized analytics are a far better choice. Here are the top reasons:

  • Reuses your existing cameras.
  • Less expensive than analytics at the edge.
  • Simplifies maintenance and upgrade of analytics.
  • Reuse Existing Cameras

    Customers, justifiably, hate to throw away usable assets. The problem is to use smart cameras you will generally have to throw away existing assets or purchase new assets that are redundant. Over 80% of cameras deployed are analog - none of them support analytics. You will either have to replace them or add an encoder with built-in analytics. Furthermore, most of the IP cameras do not have the capability to be upgraded to video analytics. As such, even if you deployed new IP cameras 6 months ago, those too would have to be replaced (perhaps you can relocate or resell those cameras).

    You may be in a situation where you are adding new cameras or are ready to throw away existing cameras. In that case, great. This is not a problem. But most people are not in that situation.

    Less Expensive

    Consolidating video analytics at the DVR/NVR reduces cost. Smart cameras are usually a few hundred dollars more than traditional IP cameras. Smart DVRs/NVRs (systems that consolidate analytics and video recording in one) are usually no more than a thousand dollars more than a DVR.

    Here's what happens. If you buy a smart DVR/NVR you pay about a thousand dollars more. If you buy smart cameras and need to replace your existing cameras, you can easily pay $5,000 to $15,000 more. Even if you do not have to throw away existing cameras, it can cost you a few thousand dollars for the premium of smart cameras.

    Fairly small companies like Clickit and i3DVR are being selected by many customers for just this reason. They have built DVRs with analytics inside that only cost modestly more than a traditional DVR. The economics are such that this is obviously very attractive and despite the fact that these companies do not have big marketing dollars, there are getting some impressive wins.

    Simplifies Maintenance and Upgrade

    Get Video Surveillance News In Your Inbox
    Get Video Surveillance News In Your Inbox

    Not a lot of people are talking about this yet but maintenance and upgrade are going to be very problematic with smart cameras. Smart cameras are shiny today but in 3-5 years, your smart camera is going to look like the first generation iPod - big, bulky, stupid and uncompetitive with the 2011 state of the art. It's not practical to replace the chips inside each camera where it is very practical to upgrade a centralized server than handles analysis for numerous cameras.

    Conclusion

    While I am not opposed to analytics at the edge, the radical imbalance of coverage and treatment of this issue is a disservice to security managers. Hopefully, this article helped to shed some light on the oft-overlooked benefits of centralized analytics.

     

1 report cite this report:

Server Based Video Analytics Financial Performance on Aug 02, 2009
In a video analytics survey article, an IMS analyst states, "Everyone thought edge [solutions] would be a winner. Server might be stronger than...

Most Recent Industry Reports

Repositionable Multi-Imager Camera Shootout - Avigilon, Axis, Dahua, Hanwha, Hikvision, Panasonic, Vivotek on Jun 19, 2019
Repositionable multi-imager cameras are one of the fastest growing segments in video surveillance, with a slew of new offerings being recently...
Genetec Synergis Cloud Link - Complex, Costly and Confusing on Jun 18, 2019
Genetec's Synergis Cloud Link is complex, costly and confusing compared to competitor access control architectures. Inside this note, we examine...
Startup Vaion Launching End-to-End AI Solution Backed with $20 Million Funding on Jun 17, 2019
An EU / USA video surveillance startup, Vaion, founded by ex-Cisco Senior Directors is launching an end-to-end VSaaS platform with $20 million in...
Biometrics Usage Statistics 2019 on Jun 17, 2019
While face and fingerprint recognition are used regularly for smartphones, it is not as common in physical security. In this note, we examine...
The Scheme Hikvision and China Importers Use To Avoid Tariffs on Jun 17, 2019
Hikvision and numerous China importers are avoiding 25% tariffs by including an SD card slot in their IP cameras to claim they are 'digital still...
Sighthound Transforms Into Enterprise AI Provider Profile on Jun 14, 2019
Sighthound is now rapidly expanding its R&D team, building an enterprise AI service. This may come as a surprise given their origins 6 years...
ADT Eliminating Acquired Brands, Unifying Under 'Commercial' Brand on Jun 14, 2019
ADT is eliminating the brands of the many integrators it has acquired over the past few years, including Red Hawk, Aronson Security Group (ASG),...
NSA Director Keynoting Dahua and Hikvision Sponsored Cybersecurity Conference [Canceled] on Jun 13, 2019
The technical director for the NSA’s Cybersecurity Threat Operations Center will be keynoting a physical security cybersecurity conference that is...
Farpointe Data Conekt Mobile Access Reader Tested on Jun 13, 2019
California based Farpointe Data has been a significant OEM supplier of conventional access readers for years to companies including DMP, RS2, DSX,...
Embattled $400 Million China Funded Philippines Surveillance System Proceeds on Jun 13, 2019
An embattled 12,000 camera surveillance system project that will cost ~$400 million will proceed.  The project contract was awarded, had its...

The world's leading video surveillance information source, IPVM provides the best reporting, testing and training for 10,000+ members globally. Dedicated to independent and objective information, we uniquely refuse any and all advertisements, sponsorship and consulting from manufacturers.

About | FAQ | Contact