WDC Networks Brazilian Distributor Profile

By Robert Wren Gordon, Published Feb 15, 2022, 10:32am EST (Info+)

WDC Networks, the largest Brazil-based video surveillance distributor, spoke with IPVM about its business, including Latin America expansion plans and ongoing supply chain problems.

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Inside this note, IPVM profiles WDC Networks and compares its business to other regional industry distributors like Hikvision-controlled Syscom.

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IPVM Image*** ********** *** ******* ******-***** ***** ************ distributor. ******* ** **** *********** *********, **.(*** ***** ******* **********) ** ******** da ***** ***ú***** * ***é**** *.*., the ******* **** **** ** ******* out ********* ***** ********* ****** ******'* Internet ****, **** ***** **** ***** its ***** *********. *** ******** ******* the ******** ******** ** **** ******* its *** *******, *** ****** ** move ****** ********** ******** *** **** smart **** ***************:

**** ******* *** ***** *** ***** [optics] *** ** ***** ** ******* cameras ** *** ****, ******* ***** the ******** ********* ******* *** *** in *** *******.

************** *******-****** **** ** ******* ****** a ******** ***** ** ****, *** ********* ***** ************ ***** and ****** ** **** *** ****, respectively:

*** ******** * ******* ************ [****] a **** ******* ********, ** ****** **% ** *** company *** ** *** * ***** capital *********. **** ******* ** ** amplify *** ****** ********. ** ******* into *** ************ ***** *** ***** market, ** ****** ******* ********** ******** distributor ****** *****. **** ******* ** brands **** ****** *** ***** ****** in *** ********* **** **** **** that ***********.

*** ******* **** ******** **** **** *** ** ****** on ******'***********.

Market *********** / ***********

*** ******** ** *** ******* ********* distributor ** ***** ************ ********. *** main **********, ********** ** ********, ** Anixter (*** *****). ***** *********** ** Brazil ******* ***** *****, **********, *** a **** ** *******, **** ***** distributors.

********** *** ******* ******* * ******* selection ** ************* *** ******** *** manufacturer **** ***** * ****** ******* that *** * **** ****-***** ***** and ************* ****** ***** *******.

********** *** ***'* ******* *********** ** that *** **** *** **** * branch ******* *** ********* **** *** have ***** ********* *** ***** ******, which ** ********** ********** *** ******* dealers **** **** ** *** *** install *********** (*.*., **** ****** ** Mexico *** *** ** *** *** excel ** ****).

*********

*** ******** ** ***** *****é**, * **** **** ** ******'* Northeastern ***** *****, ***** ** ********* a ************ ****** *** ****** ******* tax **********:

** ****** * ************ ****** ** Ilhéus, *****, ******* ** ******, ***é** is * *******-**** ****, ** ** have ********** *** ********** **** *** government ** ** ******** ** **** region.

IPVM Image

*** *********** **** *** * ********* in ******'* ******* ****, *ã* *****, where ** ********* * ********* ******, showroom, *** ********* **** ******** ***** to*ã* *****'* **** ******.

********* ** ******, *** ******* *** another ************ ****** ********** ** ******** ********* * ******** ******* ** its ***** ****** **** *********, ***** ******.

***************, *** ******** *** ********* ******* in *****á, ********, *** *****, *** a ************/********* ****** ** ******.

Revenue: ** ****** *× ***** ****

*** ********* *********** ***** ************ ***** of *$ *.** ******* ***($*** ******* ***)* ****** *** ******** lines *** ****, ***** ********** * 45% ******** ******* ***** **** ****** ** *$ 1.002 ******* ***($*** ******* ***). *** ******* *** experienced ~**% *** ****** ** **** of *** **** ***** *****, **** the *********** ******** *$ *** ******* BRL ($*** ******* ***) *** *$ 500 ******* *** ($*** ******* ***) in ******* ** **** *** ****, respectively. *** **** **** **** *** electronic ******** ******** **** **** ******* 35% ** ****.

IPVM Image

*****

IPVM Image

*** ******** **** **** ** **** not **** ****** ** ***-*****. ****** other ***** ***** ******** ************ **** as************** ****** (** *** ** *** United ******), ** **** *** ******** a ******* ** ***** *******. *******, employees *** ******* **** **** ********** Brazil:

********* ** **** * **** ***** sales ****, ******* **** *** ********* of ********** ********, *******, *****, ***. And ** **** **** ******** ******, for ******* ** ********. ***********, *** operations *** ******* **** *** ********* office ** *ã* *****. ***** ****** work **** ****, **** ** **** people ******í**[***** ** ******'* *********], *** **** do *** *********** *********** ****** ******* there. **** **** *** *********, ** which ****** **** ********, ** **** employees *** **** ******, *** *** service ** **** ****** *** ******* and *** ********** ** *** ********* office ** *ã* *****. * ***** part ** *** ******** *** ******* from *****, **** ***é**, ***** ** perform *****************, ***** ***** ****** ******* kits *** ***-******** ** **** ********.

******** *** ********** *** ******* ** Brazil's *******, ****í***, ** ******** ** Brazil's *****, *** ** ****** ** Brazil's *********, *** *********** **** **** that *** ****** ******* *** *********** given ***** ****' **** ** ****** around *** *******:

*** ** *** ***** *** [*******] in ****í***, ********, *** ******, *** it *** *** *********. ********* ** had ******** *********** **** **** ******* managers **** ***-*****, *** *** ****** did *** ******* ****, ***** *** seasonality, ** *** ****, ***** **** place *** ****** ******* **** *ã* Paulo *** **** ******, ** ***** from *ã* ***** ** ***** ****** is ******* *** *******.

*** *********** ***** **** ** *********** for *** **** ** ******** ******* through ***** ** ***-************ *** ******** local ******* ** ******'* ********* *** tertiary ******.

*** **** **** **** *** ******* sales ****** ** ******'* *********, ***** includes *** ****** ** *ã* *****, Rio ** *******, *** **** *********, followed ** ******'* ********* ******.

*** ******* ****** **** *** ***** team, ***** ******* ************ ** **** clients, ******** *** **** ** *** sales. *** *********** ******* ** ******* select **** ******* ** **** ******* and**** ***** ******.

No ********* ************

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*** ******** **** *** **** ********* distribution **** *** ** *** ********** security ******. *** ******* ***** **** exclusive ************ ** *** ****** ** Brazil *** **** *** ******** ** risky (**** ********* ** ******, ***** that *******'* ******* ***********,******, ** *********'* **** ********** *********** nationwide):

**, ** **** [****] ** ***** markets, *** *** ** *** ********** security ******. *** ********** ******** ****** is * ****** **** **** *** do **** ** ****, ** **** not *** ***** ** ***********. ** are ******* ********* ** *** ***** nor ** ** ****** ***********.

There ** * *** ** **** [***********] ** ******. **** ** ****** **** ** *** ******, ****** ** *** **** ***********. And we also do not want it, because if you become exclusive you have to assume high inventory and investment risks and you are unable to shift. You develop and later if you lose exclusivity, you spent a lot of money to promote a brand and you do not have exclusivity forever. We already learned a lot from this. We *** ***********, ******* ********, ****** ** *** ******** *** *** ** ***** ***** ** **, *** *********** **** *** *** ************ ******** **** *** *** **** **** *** ***. [emphasis added]

*******

*** ******** ******* ******* ***** **** it ******* *** ******** ******** ** 2007. *** *********** *** ***** ***** Axis, *****, ******, *** ********* ** its ****** ******:

IPVM Image

*** ** *** ******'* *********'* ******* ************ ** ******, ** IPVM ******** ** ****. *** **** IPVM **** ** ******** *** "**%" of ****'* ********* ****** *** **** it *** *** ** **** ***** for **** ************ *** **** ***** running. ** ** ***** ** ****, Axis ********** "********* **** *** **** our ******* *********** ** ****–****, ****** the ***** ***** ** **** ********* in ******."

*** ******* **** **** **** *********'* DS-2CD2-, ****'* ***, *** ******'* *** and *** ****** ***** *** *** bestsellers.

VMS ******

*** ******** ***** *** **** ********, ISS, *** *********:

IPVM Image

*** *** * ******* ******* ***** June ****. ******* ***** ** *** companies **** **** **** *** ***** was *** ** **** ** ***'* sales ** ********* *******,** **** ******** **** ****.

Other ******* *****/******

*** ******** **** *********** * ****** of ***** ******, ********* *-****, ***, Huawei, ******, **, ********, *****, *******, TP-Link, ****, *** ******. *** ******* told **** **** *** ******-******* ******** line ** ***** ******.

*********

*** **** **** **** ** ***** principally ** ***********, *** **** **** it *** ***** *** ****** *********** in *** ********** ******** ******.

***** *****, *** ******* ** ***** local ***********:

*****, *** ******** ** ********** ******** clients *** ****-***** *********** ** *** market. ** **** *** ****'* ***** of ****'* **** *** *******, **** are *** *****, **** *** ********* integrators. ** ***** *** **** **** is **** **** **% ** *** number.

*** **** **** *********** ** *** sizes ******** *** ****** ****** *** that ** ** ****** ******* ** selling ** ***-************ ** ***** ******, with ***** ********** * ********* ******* of *** ****** *****. *** *********** told **** **** **** ******* ********* the ******* ***********'* ******* ** ******:

**** ********* *** *** **** * presence ** ******, *** *** *** master [***********] *** ******** *** ****** market. **** **** ****** *** ******* here, ***** ***** ****** *** *** from * ***-*********** ** **** ***.

*** ***** **** "********* ** ****** sells ****** ** ******** ************."

IPVM Image

***********, ********* ******* ********* ** ***'* business, **** *** ******* ********** ****** as * "****" ********* *********** ***ã* *****'* **** ******** *** ***** ****ê*** (********).

********

*** ******** **** ** *** *** employees, ******* ** ********. *** *********** **** **** **** it *** ** **** ***** *** that ** ***** ** **** ********* by ~**% ** **** ** ****** a ******* *** ******, ********* "** sales *** ********."

Coronavirus ******

*** ******** **** *** ******** ** its ********* *** ***** ******* **** home. ****** ** ************ * **** wave ** *** ******* ******* ** SARS-CoV-2 *** *** **** *** *******.

*** ******* **** **** ** *** grown ****** *** ******** (** ********* by * ******** ** ***** ***** year-end ****), ********** **** *** ******* and ********** ******** ****** ******. *** distributor ***** **** ***** ** ********* struggled ** ****** ****** *****, ******** productivity *********** *********.

Latin ******* *********

IPVM Image

*** ********* * ********* ****** ** Bogotá, ********'* *******, *** ***** ** expand *** ******** ** *** ******* and **** ******* *******:

** *** ** * ******* ** regional *********, ** **** *** *****, for *******, * ****** ********** ******** salesman ** ******** *** ** **** Hanwha *****, ** *** ******* ******** with ******, ***** ** *** ***** brand **** ** *** *********. **** as ** ******, ** ** *** want ** ****** **** ******, ** are ***** ** ****** * *** brands ****** ** ****** ***** ** reach * **** ****** *** * good ******. ** **** **** ** go ** ******* *******, ** **** a ********* ** ******, **** ** should ** **** ** ***** ******* Central ******** ********* ******* ******. ** do **** ********* *****, *** *****, we **** ** *********** ** ******** and ***** **** ******* *******.

WDC: **** **** *********** ****

*** ******** ****** **** **** ** shaping ** ** ** *** **** challenging **** ** *** *******'* **-**** history:

**** ** *** ****** *** ** that **** ****, ****, ** *** most *********** ****, **** **** *** pandemic ***** **********. ******* ** ******** years, ** *** ********* **** ****** a ***. ** *** ********, *********, massive ******** ** *** ****** *** in **** *********. **** *** ** spite ** *** ****** **** ** the ********* [******], ********* *****, *********, we *** *** **** ** *** of *****. *** ** **** * lot ** **************, ** ******, ** roads, ***** *** * *** ** investment ** **** ****, ******** *** such. ** **** ** ***** ******* and **** *********** *** ****** **** the ********* ******.

*** *********** **** ** *** **** up *** * **** ** ********** sales ****** *** ******** (*** ** office/business ********) ** ******* ** ************** projects. *******, *** *** **** **** it *** * **** ** ******* to *******, **** **** ************* ******** the ******* ** ********* ******* ********* as ***** ** ***** ****:

** *** ********* **** **** ***** be ********* ** * ****** ** the ******** ******* ** ***** ** a **** ** **********. ***** ** are *** **** ** ******* ********, thus ***'* **** ********* **** **** is *** *******, ** ** ****** product ** *******. **** ** **** all *** ********** ******** *************, ******* exception.

*** *********** ******* ********* **** ****, Hanwha, *** *********, ** **********, **** limited ******* ************:

*** ************* *** ******* *******. **** is ******* *******, *********, ******, **** do *** **** ********** *** ** the *******.

*********** ***** ************ *** * **** of ********** *** ************ **** ******** costs, ********* ** ***.

Challenge: ******* ********* ******* *******

***** **** *** ************ ***** ** supply ***** ******, *** **** **** that ** ***** ** ***** ********* revenue ******* *** ********** **** ***-*** product ***** ** ***** ** ********:

*** ******* *****, ** **** **** telling *** *********** **** ** ** not ****** ** **** * ****** and **, *** **** ** ********* this **** * *******, *** **** to **** *** ********* ***** ** a *******, **** ***********, ** **** the ****** ** ****** ******* *** that ******** ******* *********.

**** ** * ***** ********* *** a ***** *********** *** ***. ******* the ********** ******** ****** ** ********, technology ** * *******, **** ** the ***** ** *** ***** ****.

*** *********** ***** **** ******* ********** as * ******* ** * *** to ***** ****** ** "****** * ****ç* **** ******* * janta," **, ********** **** *******, "**** lunch ** *** *** ******."

Challenge: *********** *** **** *******

*** *********** ***** ********** *** *********** new **** ******* ** ******* ********* that ** ***** **** ****, ** 50% ** *** ******* **** *** hired ****** *** **** *** *****:

******* *********, ******* ********, *** *** professionals, * ******* ******* ***** **% of *** **** ** ***, ***** within *** **** *** *****. *** now ** **** **** *** **** open *****. ****, ** **** * very ***** *********—******* ****** *** ******** them.

Challenge: ******* **** **********

******, *** ******** **** **** ** needs ** ******* *** **** ********** through ****** ******** *** **********:

** **** * **** ** ********** WDC, ** *** ******* ** ** a **** ******* ******. **** **** not **** **** [** ****] ** sell ******, ** ***** ****** **** systems *** *** ****** ** ***** prices, ******* ***** ******** (**** ** tracking), ****** **** ********* *********. ** are ******* ** ******* *** ******* client **********.

***** ****** **** ******** ******* ** ******'* ****-*** ********* rates*** ****, ****, ****, *** **** of **$*.** = *$ *.****, *$ 5.1961, *$ *.****, *** *$ *.****, respectively.

Comments (3)

******: ****** ********* ** ******* *** include * **** ** ***'* ****** store. * ******** ******* ** **** post *** ****** **** *** **** not **** ** ****** *****.

Agree
Disagree
Informative
Unhelpful
Funny

*** ***** ********* **** **** ** Syscom ** ****, ********, *****?

Agree
Disagree
Informative
Unhelpful
Funny

***** * **** ******* ******* ***** about ***** ************ ** *****, * have *** **** ** ****** ** Chile ** **** *** ** *** as ******** **** ***** ************ ** those *********.

* **** ***** **** ** ********, and ***, ******** **** **** ***** distributors. ** ************ *****, ************ **** have **** ** ** ************* ******,*****,******, ****** *********. ** ***** ** ******* ************, there *** **** ******* (***), **** (USA), ****** (******), *** *** (******).

Agree
Disagree
Informative
Unhelpful
Funny
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