Surveillance Manufacturer Revenue Directory 2011

Author: John Honovich, Published on Nov 27, 2011

In this report, we organize and share annual revenue of 25 leading video surveillance companies. Revenue numbers are often useful for businesspeople and investors to better understand size and relative power of players in a market. That noted, this list should NOT be used for buying decisions or evaluating technology as a weak relationship exists between revenue and product quality.

Companies Covered

Inside, the PRO section, we itemize the annual revenue of the following 25 companies. The links for the companies in the list below go to our most recent analysis of their company's financial performance:

To maximize accuracy, we only listed revenue for companies whose revenue has been been audited and/or validated by government regulations. Often, analysts state company revenue based on rumors or what the manufacturer tells them their revenue is without any external validation. This approach has a high degree of error.

Revenue Rules of Thumb

While revenue can be segmented in numerous ways, here are a some rules of thumbs that can help you estimate and categorize companies:

  • Overall Market Size: General consensus is that the global video surveillance market size is ~$10 Billion USD. This is typically sized based on manufacturer sales and includes neither markup by integrators/dealers nor installation costs. Including all costs, total gllobal surveillance market size is ~$20 - $25 Billion range.
  • Overall Market Growth: General consensus is that overall video surveillance market growth is 5% to 15% per year. The range is broad because (1) the industry is highly dependent on the global economy growth rate, (2) that growth rate has fluctuated significantly since the 2008 recession and (3) projections for China which skew growth rates higher.
  • Company Size: Video surveillance sales for even the biggest companies are under $1 Billion USD annually, ~ 95% of companies are under $100 USD Million and ~50% are under $25 Million USD. The market is highly fragmented and most companies selling surveillance are not selling a lot.

** **** ******, ** ******** *** ***** ****** ******* ** 25 ******* ***** ************ *********. ******* ******* *** ***** ****** for ************** *** ********* ** ****** ********** **** *** ******** power ** ******* ** * ******. **** *****, **** **** should *** ** **** *** ****** ********* ** ********** ********** as * **** ************ ****** ******* ******* *** ******* *******.

Companies *******

******, *** *** *******, ** ******* *** ****** ******* ** the ********* ** *********. *** ***** *** *** ********* ** the **** ***** ** ** *** **** ****** ******** ** their *******'* ********* ***********:

** ******** ********, ** **** ****** ******* *** ********* ***** revenue *** **** **** ******* ***/** ********* ** ********** ***********. Often, ******** ***** ******* ******* ***** ** ****** ** **** the ************ ***** **** ***** ******* ** ******* *** ******** validation. **** ******** *** * **** ****** ** *****.

Revenue ***** ** *****

***** ******* *** ** ********* ** ******** ****, **** *** a **** ***** ** ****** **** *** **** *** ******** and ********** *********:

  • Overall ****** ****: General consensus is that the global video surveillance market size is ~$10 Billion USD. This is typically sized based on manufacturer sales and includes neither markup by integrators/dealers nor installation costs. Including all costs, total gllobal surveillance market size is ~$20 - $25 Billion range.
  • Overall ****** ******: General consensus is that overall video surveillance market growth is 5% to 15% per year. The range is broad because (1) the industry is highly dependent on the global economy growth rate, (2) that growth rate has fluctuated significantly since the 2008 recession and (3) projections for China which skew growth rates higher.
  • Company ****: Video surveillance sales for even the biggest companies are under $1 Billion USD annually, ~ 95% of companies are under $100 USD Million and ~50% are under $25 Million USD. The market is highly fragmented and most companies selling surveillance are not selling a lot.

[***************]

*******: ** *** *** *** ****** ***** ** **** ** rate *************. ******* ***** * ***** ***** ** *** *** companies *** *** ** ** * ******** *** ** ***** if *** ******* ** '******' **** *******. ** *** **** to **** ***'* '******', **** ********'* ******* *********** ************** *******.

*** ***** ***** ** ****** ** ******* ** ********** *****. All ******* *** ************** *** *** *** **** ****** ** month ****** ******* *** *********.

** **** ********, ********* ** *** ******* **** ***** ** the ******* ******** *** ** ******** **** ** *************. ***** their ******* ** **** ****,****** ********* ********* ************* **** **% ** ***** ******* ** **** ****** ** China. *********'* ************* ***** *** ***** $*** ******* - ******* the **** ** ******.

*** ****** ***** ***** ** *** ********* **** ***** ***** surveillance *** ** *** ***** **** ***** ***** ************ ******** revenues. ***** ***** ******* ****** ** ******** ** *** ***** above, **'* ****** ** *** * ***** ***** ** ***** overall **** ** *** ******.

****************************
** ************************ *** ************
**** ******** **************-********** *** ************
******* ************-*********** *** ****************
**********-********** ****************
**************-********** **************

* *** ****** ** ***** *********:

  • ** ********, *** * **** ** ***, ** *** *** has **** ********* ************* *** **** *****. ***** ****** *** increasingly * *** ****** ** *** ************ ********.
  • ******* ** * *********** *** ********* *** * ************ *** has **** ******* ******* ** ************ *** ******** *** *** past *** ***** *** ** ******** ** ************ ******** ******.
  • **** *** * **** ****** ** ***** ************ ******* *** the ************ ******** ** *** ************* ****** *****. ** ***** be ******* ********** ** ******* **** ** ************* ******* ******* of ***** *************.
  • ******** ** ************** * ******** ********* ******** *** ******* ********** / **** ***********. *******, **** ******* **** * *** ******* surveillance ****** ***** ** ***** ******** ********** ********* ** ****** the **** ****** ****** (** ****, *** *******) *** ************ integrators *****.

Big ********* *******

* ****** ** *** ******* ****** ************ ********* *** *** cited ****, ********* *****, *********, *********, ***** *** ****. ** estimate **** *** ** ***** ********* **** ************ ******** ******* in *** $*** ******* ** $*** ******* *****, ******* **** they *** **** ****** **** *** *** ********* ** *** list **** *** **** *** *********.

Small ********* *****-***********

******* **** **** ** ******* **** ******** ********* ********* ******* or ******* ******* ********* ** *** *******, ** ** ****** to ******, **** ****** *********. *** **** ** *** ************ industry ********* ***** ******* *** ********* ** **** **** ********* generate ******* $* ** $** ******* ** ****** *******. ** estimate ***** */**** ** *** ************ ********* *** ****** ** the ****** ***** ******** ******* $* *** $** ******* ** annual ********.

Market ******* ******

**** ******** ***** ******, ** ** ***** **** **** ** the ******* ********* **** * ***** ***** ** ******** ********* cameras *** *********. ** ** *** * ********** **** **** specialists ********* ****** ***** $*** ******* ** *******.

Downward ******** *********

*** * ******** ******** *********, **** ** ********* ***** ******* is ********* ** **** **** **% *** **** *** *********** analog/CCTV *********. ** *** *, ********* ****** *** ***** **** been ** * ********** ******** **** *** ***** ********** ******** ******** *********** * ***** ******** ****.

*** ** ********* ******* ******* ******* ** ******** **** *********** - **** *** ************. ***** ***** ******* *** **** *********** flat **** *** **** ****, ** *********** ** ** ****, this *** **** *** ******* **** ** **-**% ******.

Strong ****** *********

**** **** ********* ***** * ****** ** ****** ****** ********* which ** ****** ** ********* ********** **% ** ****** *******. However, **** ****** *** ***** **** * ********** **** *** market ******* ** ******* ********. ** *** ********, ***** *** a ****** ** **** ******* ** ******* ********* - *******, Avigilon, ****, *****, *********, ******* ***. *** *** ******* ****** market ***** **** *********** **** **********. ***, ** ****, *** combination ** ***** ************ ***** **** (****** ****'* ~$*** *******, the ***** * ********* *** ******* *** ~$*** ******* *******) and ***** ********* ***** ****** **** ** ********* ** * transfer ** ***** **** **** ********** ** ** ***********.

************

***** ******** ********** **** ** **** ***** *** ***** ** acquisitions *** *** ********** ********* ************* ****** *** ********, ***** numbers **** *** ******* ** *** ********. *** ****** ** actually *********** **** ******* ** ** *********** ********* **** ** age ** ******** ****** ** ***** *** *****. *** ********* that **** **** ******** ** *** **** *** ***** **** to ** ********* **** ********* ** **** ** ** ***** own - *********, **********, *******, *****, *****, ******, *******, ***. GE ******** ** **** *** *** ****** ***** *** ** Security ***** ********** ** ************ ** **'* ********* ********* **** chairs ** *** *******.

** **** ** *********** ** *** ** *** **** ******* younger ********* ********** *** ******** *** **** ** **** **** already ***'** (********, ****, ********* *******, *******, ***.) ** *** motivation ** **** ** *********, *****, ***. ** **** *****. We ******* **** **** ************ **** ******** ** ** ** second **** ********* **** ** *** **** ****** ******* *** an **** *** ***** *********.

Login to read this IPVM report.
Why do I need to log in?
IPVM conducts unique testing and research funded by member's payments enabling us to offer the most independent, accurate and in-depth information.

Related Reports

Startup Flock Declares Itself "The New Standard For Neighborhood Security" on Dec 15, 2017
Mega startup generator YCombinator has backed a startup targeting neighborhood video surveillance and security. Flock Safety is taking a...
Directory of VSaaS / Cloud Video Surveillance Providers on Dec 15, 2017
This directory provides a list of VSaaS / cloud video surveillance providers to help you see and research what options are available. 2018 State...
Integrator Managing Projects Statistics on Dec 14, 2017
Who actually manages projects for security integrators? Does the average security integrator have dedicated project managers, or are technicians,...
Testing DMP XTLPlus / Virtual Keypad Vs Alarm.com & Honeywell on Dec 13, 2017
DMP has a strong presence in commercial intrusion alarms, but not in residential. However, the company's XTLPLus wireless combo panel and Virtual...
BBC Features Dahua on Dec 13, 2017
Hikvision is not the only mega-Chinese video surveillance manufacturer getting global attention. Last month, the WSJ investigated Hikvision and now...
Xiongmai New Critical Vulnerability - Same Manufacturer Whose Products Drove Mirai Botnet Attacks on Dec 12, 2017
The Chinese manufacturer whose products were primarily responsible for the 2016 Mirai botnet attack has a new critical vulnerability, confirmed by...
Imperial Capital Security Investor Conference Review on Dec 08, 2017
Investment bank Imperial Capital holds an annual Security Investor Conference where 60+ companies present, including this year: IPVM bought a...
D-Link ONVIF Switch Tested on Dec 04, 2017
D-Link's surveillance switches claim to "enhance ease of use and streamline management" for network administrators, with simplified UIs and...
ZKAccess Control Tested on Dec 04, 2017
China manufacturer ZKTeco / ZKAcces has been expanding in the West, offering a low-cost access control platform. But how good is it? And how does...
Sentry360 Bankruptcy on Nov 30, 2017
Sentry360, a US-based video surveillance manufacturer, most well-known for its panoramic cameras, has filed for Chapter 7 bankruptcy. In this...

Most Recent Industry Reports

Startup Flock Declares Itself "The New Standard For Neighborhood Security" on Dec 15, 2017
Mega startup generator YCombinator has backed a startup targeting neighborhood video surveillance and security. Flock Safety is taking a...
Directory of VSaaS / Cloud Video Surveillance Providers on Dec 15, 2017
This directory provides a list of VSaaS / cloud video surveillance providers to help you see and research what options are available. 2018 State...
Integrator Managing Projects Statistics on Dec 14, 2017
Who actually manages projects for security integrators? Does the average security integrator have dedicated project managers, or are technicians,...
Hikvision NVR Load Testing on Dec 14, 2017
IPVM members recently debated Hikvision NVR's performance under load in Hikvision 30+ Cameras On NVR - Apps And Client Really Slow Down And CPU...
This Manufacturer Shuns IP Cameras on Dec 14, 2017
One manufacturer has chosen a bold strategy in avoiding getting caught up in the race to the bottom: shun IP solutions. We spoke with an executive...
Testing DMP XTLPlus / Virtual Keypad Vs Alarm.com & Honeywell on Dec 13, 2017
DMP has a strong presence in commercial intrusion alarms, but not in residential. However, the company's XTLPLus wireless combo panel and Virtual...
BBC Features Dahua on Dec 13, 2017
Hikvision is not the only mega-Chinese video surveillance manufacturer getting global attention. Last month, the WSJ investigated Hikvision and now...
Hiring Camera Calculator Product Manager on Dec 12, 2017
We are working on making the Camera Calculator even better and hoping you can help us find the right person to join our team. IPVM is hiring a...
Testing $20 WyzeCam, The Money Losing Amazon Vet Startup on Dec 12, 2017
This startup is perfecting the old adage: We lose money on every sale, but make it up on volume But it is no joke. The company, Wyze Labs, is...
Xiongmai New Critical Vulnerability - Same Manufacturer Whose Products Drove Mirai Botnet Attacks on Dec 12, 2017
The Chinese manufacturer whose products were primarily responsible for the 2016 Mirai botnet attack has a new critical vulnerability, confirmed by...

The world's leading video surveillance information source, IPVM provides the best reporting, testing and training for 10,000+ members globally. Dedicated to independent and objective information, we uniquely refuse any and all advertisements, sponsorship and consulting from manufacturers.

About | FAQ | Contact