2011 Video Surveillance Guide Released

Author: John Honovich, Published on Dec 04, 2010

We are excited to release our 194 page, 2011 Video Surveillance Guide. This Guide brings together the best of our reports and updates analyzing the current state and future of video surveillance. Inside, Corporate members can request a PDF copy of the Guide to be emailed to them.

[Updated: Inside the Pro section, the 65 minute recorded webinar on "Video Surveillance in 2011" is now included for all members to watch.]

What's Inside

The 2011 Guide covers the business, technology and trends of the video surveillance market. For a list of the details, review the Table of Contents for the 2011 Video Surveillance Guide. The major sections include:

  • Financial Projections and Reports
  • Investments/Acquisitions
  • Future Trends
  • New Camera Releases
  • New VMS/NVR/Storage Releases
  • VMS, VSaaS, Video Analytic and Standards Updates
  • RFPs Reviewed

This is a companion report to the 170 page, 2010 MidYear Video Surveillance Guide released in July 2010. Combined, these two volumes provide over 350 pages of original analysis.

Let's review the key trends/questions for the market going forward:

IP Camera Growth

IP camera growth in 2011 is going to be strong - the only real questions are how strong and how broad? Driven by significant product improvements, broad support and a stable economy, we think 2011 will be a very strong year for IP camera sales.

Old Dogs vs New Dogs

Just a few years ago, analog incumbents were far larger than the IP upstarts. While many analog incumbents generated annual revenue of $50 to $100 Million, their IP counterparts were closer to $10 Million. However, the IP upstarts have been growing about 30% per year for the past few years while many analog incumbents revenue has dropped 30% in the last few years.

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The 'new' IP manufacturers are now getting quite close to the 'old' analog manufacturers. In 2011, can the analog incumbents stop the upstarts or are we seeing a changing of the guard?

IP Camera Standards

In 2010, IP camera standards support made excellent progress. We believe 2011 will be the start of mainstream, broad adoption of these standards, impacting both IP camera and VMS competitiveness.

VMS

In 2010, we saw declining prices in the low end and advancing features in the high end of VMS software (see our 2010 VMS market report). We have every reason to believe that these trends will extend into 2011.

HDcctv

Will HDcctv become the new choice of trunk slammers or a mainstream force? We think 2011 will be the defining year for HDcctv, showing what it truly has to offer. Closing out 2010, product availability is low, pricing is high and recorder support is minimal. In 2011, though, we expect many new HDcctv products. By the end of 2011, it will become very clear whether HDcctv has a future or not.

Video Analytics

It is probably impossible for video analytics to do worse in 2011 than they did in 2010. On the bright side, we think video analytics reached its nadir in 2010 (e.g., confidence cannot get much lower). While the lack of video analytic new releases in 2010 bodes for a modest short term future, we do believe that the video analytics market is now on its way up. It is doubtful that video analytics will do 'great' in 2011 but we do anticipate optimistic signs (investment, new products) during the year. The big question remains: can the video analytic "1.0" vendors make it to the promise land or will a new generation need to carry the torch?

VSaaS

Besides IP / MP cameras, VSaaS was the 'hottest' technology of 2010, with a surge of new entrants and interest. Unfortunately, we think 2011 will be a 'growing pains' year as adopters realize the hype of the technology does not match the ROI VSaaS can deliver.

Click on the link above to request a PDF copy or upgrade to a Corporate plan so you can access the Guide.

All content of the guide is available on the site as one of our reports or updates. The PDF guide simply provide a convenient way to read them in an organized fashion or print them for off-line review.

Additionally, we had a member's webinar on December 9th to discuss these topics. Embedded below is the full video of the 65 minute webinar. Watch the webinar from becoming to end covering IP camera sales, Analog vs IP manufacturers, HDcctv, VSaaS, Remote Monitoring and more. Here is a timeline so you can navigate the recording:

  • Start - IP Camera Sales
  • 5 minute mark - Analog Manufacturers vs IP Upstarts
  • 11 minute mark - Future of HDcctv
  • 39 minute mark - VSaaS Future
  • 42 minute mark - Remote Monitoring
  • 52 minute mark to end - Open QA - storage, ONVIF 2.0, PSIM

Remote monitoring generated the most discussion and interest.

Here's the full video. Links to referenced articles are provided below the video.

We reference the following posts in the webinar:

1 report cite this report:

2011 Mid Year Video Surveillance Review on Jun 11, 2011
The first half of 2011 featured a number of important shifts within the video surveillance industry. In this report, we provide an overview of the...

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