US Survey of Security Brands

Author: John Honovich, Published on Oct 21, 2009

An on-line survey of integrators, dealers and installers has selected top choices for US security brands. The survey of 122 people conducted by SDM Magazine seems biased to large incumbents and analog systems. For instance megapixel camera manufacturers such as Avigilon, Arecont Vision, IQinVision, Mobotix were all missing. The only megapixel manufacturer listed, ironically, was Covi (who has dumped in a firesale to GE last year).

Here are some of the key results from the 23 page survey presentation:

  • Honeywell had the top ranked overall brand reputation, followed by Pelco, GE Security, Bosch and ADI. ADI's brand was ranked higher than Sony and Panasonic (who finished respectively 6th and 7th).
  • Technical support, with 79%, was the most important attribute in selecting vendors or manufacturers. Sales support was second with 54% with technologically advanced products coming in at only 39%.

It's hard for me to tell how much this survey reflects the overall US industry vs. the composition of SDM's readership. Certainly, it's heavily skewed toward incumbents but so too is purchasing by mainstream users.

Comments : PRO Members only. Login. or Join.

Most Recent Industry Reports

Verkada Salesman: IPVM "Stuck In A The Stone Age" on Apr 25, 2019
Verkada is 'tackling dinosaurs' and battling those, like IPVM, who are 'stuck in a the stone age'. Verkada's recent sales recruiting promotion...
The HIVIDEO $31 Face Detection DVR Tested on Apr 25, 2019
Face detection in a $31 DVR? That is what "HIVIDEO" (not to be confused with Hikvision, even if the company intends to do that) was promoting at...
Amazon Marketing Pro Installs of Amazon Security Systems on Apr 25, 2019
Is Amazon a threat to conventional providers like ADT, Vivint and Brinks Home Security? Many say no. Now, Amazon is advertising free in-home...
Ex-Integrator Now Growth Strategist Interviewed on Apr 24, 2019
For more than a decade, Scot MacTaggart was a security integrator (at PA-based PSX). In late 2018, he left the industry. He is now a Growth...
19 Facial Recognition Providers Profiled on Apr 23, 2019
IPVM interviewed 19 facial recognition providers at ISC West to understand their claimed accuracy, success and positioning. 9 from China, where...
Locking Down Network Connections Guide on Apr 23, 2019
Accidents and inside attacks are risks when network connections are not locked down. Security and video surveillance systems should be protected...
Hikvision Admits USA Sales Falling on Apr 22, 2019
Hikvision, in a new Chinese financial filing, has admitted that its USA sales are now falling. Less than a year after the US government passed a...
Speco Ultra Intensifier Tested on Apr 22, 2019
While ISC West 2019 named Speco's Ultra Intensifier the best new "Video Surveillance Cameras IP", IPVM testing shows the camera suffers from...
Arecont Favorability Results 2019 on Apr 22, 2019
Arecont's net negativity remained the same in IPVM's 2019 integrator study, though integrator's feeling became relatively more neutral compared to...

The world's leading video surveillance information source, IPVM provides the best reporting, testing and training for 10,000+ members globally. Dedicated to independent and objective information, we uniquely refuse any and all advertisements, sponsorship and consulting from manufacturers.

About | FAQ | Contact